Maximise your Avios, air miles and hotel points

New Amex ‘£10 back on £35 Amazon spend’ deal – were you targeted?

Links on Head for Points may support the site by paying a commission.  See here for all partner links.

Last night, many of us received emails from American Express advertising another cashback deal with Amazon.

You will receive £10 back if you spend £35 on amazon.co.uk before the end of July.

American Express has gone to great lengths to ensure that, this time, Head for Points readers do not take all of the 15,000 registration spots.

You can only register if you received the email.  Even then, you can only register the American Express card which is mentioned in the email.  In my case, it was my very rarely used SPG Amex.

If you did receive the email, register ASAP by clicking the button in the message.  Those 15,000 registration spots will not last long.

Remember that you do not need to buy anything now.  The easiest thing to do is to buy a £35 Amazon gift card and add the credit to your Amazon account for later in the year.  That is what I did last time with the three Amex cards I registered.

The process is very simple and only takes a few minutes:

Step 1:  Go to the Amazon UK gift card store here and order a £35 gift voucher, to be emailed to yourself

Step 2:  Remember to pay with the American Express card which you registered for this offer

Step 3:  When you e-gift card arrives, there is a link in it. Click on it and the £35 credit will be automatically deposited into your Amazon account.

Step 4:  At roughly the same time as the e-gift card arrives, you will receive an email from American Express confirming that your £10 cashback has tracked.

The credit will sit indefinitely on your Amazon account and will be applied automatically towards future orders.


Want to earn more points from credit cards? – April 2024 update

If you are looking to apply for a new credit card, here are our top recommendations based on the current sign-up bonuses.

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus card

Barclaycard Avios Plus Mastercard

Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios card

Barclaycard Avios Mastercard

5,000 Avios for signing up and an upgrade voucher at £20,000 Read our full review

You can see our full directory of all UK cards which earn airline or hotel points here. Here are the best of the other deals currently available.

British Airways American Express Premium Plus

25,000 Avios and the famous annual 2-4-1 voucher Read our full review

American Express Preferred Rewards Gold

Your best beginner’s card – 20,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express

40,000 bonus points and a huge range of valuable benefits – for a fee Read our full review

Virgin Atlantic Reward+ Mastercard

15,000 bonus points and 1.5 points for every £1 you spend Read our full review

Earning miles and points from small business cards

If you are a sole trader or run a small company, you may also want to check out these offers:

British Airways Accelerating Business American Express

30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review

American Express Business Platinum

40,000 points sign-up bonus and an annual £200 Amex Travel credit Read our full review

American Express Business Gold

20,000 points sign-up bonus and FREE for a year Read our full review

Capital on Tap Business Rewards Visa

Huge 30,000 points bonus until 12th May 2024 Read our full review

For a non-American Express option, we also recommend the Barclaycard Select Cashback card for sole traders and small businesses. It is FREE and you receive 1% cashback on your spending.

Barclaycard Select Cashback Business Credit Card

1% cashback uncapped* on all your business spending (T&C apply) Read our full review

Comments (55)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • James67 says:

    Did you register your SPG card last time Rob? No offer for me this time but I registered and used on all my cards last time so no surprize.

  • Alan says:

    Damn, nothing on any of my cards 🙁

  • Jason says:

    I registered all 9 cards last time and I received this on my PRG card, which I registered right away.

  • AndyGWP says:

    Got this on the wife’s Platinum credit card (cancelled the charge card a few weeks back)

    This card also used the £10 off voucher the other week too, but hasn’t really been used much recently otherwise.

    Nothing on my (very active) Gold card

  • James67 says:

    Anybody know if we can buy amazon giftcards at a y of the other stores that regularly feature on amex statement credits?

    • Geoggy says:

      Argos sell lots of different gift cards

      • Tariq says:

        Didn’t see Amazon in the selection at my local Argos when I was there on Wednesday, did look like some Amex cardholders had already cleared out that store though! Shell petrol stations sell Amazon cards but that offer is over now.

        • bob says:

          No Amazons in 2 Argos that I have visited last couple of days, not sure stocked. Best bet might be M&S giftcards where you can at least buy food or keep the other half happy.
          Shame it’s £70 not £50 as the fees on the Visa/ Amex giftcards make it a bit pointless buying them.

          • mark2 says:

            In my limited experience, the selection of gift cards in Argos branches varies enormously, but they have got a lot of branches!

          • bob says:

            Best I can think of right now is to buy 3 x Visa £50 giftcards but pay with 2 different Amex cards @ £75. Might need a bit of charm but they can do this. You would pay the fees which I think are £2.95 x 3. But you’d clear £11 and then easy to use the cards on something worthwhile/ necessary. Or Amazon.

          • Jason says:

            The £50 card fee is £3.95 per card.

        • Tom h says:

          Shell offer runs to the 28th june

    • Koshka says:

      The Post Office sells One4all gift cards that can now be redeemed at Amazon. I bought two this week. The cards weren’t usable until the day after I bought them.

      • James67 says:

        Thanks, great tip. Still have my 6x post office purchases to make so that’s another free £30 towards my amazon purchase. Thanks to others allso for feedback.

  • Imbruce says:

    Amazon gift cards are available at Sainsbury’s and you can get Nectar points to.

  • Pid says:

    Did not manage to register last time and no email this time. I would love to know how they decide who to target!

  • mark2 says:

    My wife received an invitation on her rarely used BAPP card, but nothing on my much used cards, which makes sense when you think about it.

    • Jason says:

      My offer was on my gold Amex , which I have been using a lot recently, and had redeemed the previous Amazon offer last week.

This article is closed to new comments. Feel free to ask your question in the HfP forums.

The UK's biggest frequent flyer website uses cookies, which you can block via your browser settings. Continuing implies your consent to this policy. Our privacy policy is here.