25% bonus on TopCashback transfers to Avios – and get 625 Avios when you join for free!

TopCashback is a site which allows you to earn a small amount of cashback from your day to day shopping by clicking through to participating online shops from its site.

It is very similar to Quidco if you are a member of that site.  British Airways and Virgin have their own shopping portals as well, except that you earn miles instead of cash.

When Tesco Clubcard pulled out of their partnership with TopCashback recently, there was much gnashing of teeth.  Converting your cashback from your internet shopping to Clubcard meant that you were effectively buying Avios for 0.4p each!

When the Tesco deal ended, you could still transfer your TopCashback cashback directly to Avios points.  It wasn’t very attractive, however, because you were effectively paying 1p per Avios point.  This is more than I am willing to pay unless I have a definite use for them.

On Friday, TopCashback launched a 25% bonus for converting TopCashback money into Avios points.  I am assuming that this is a permanent offer.  I am also assuming that British Airways is funding it in an attempt to make up the loss of revenue from people who converted from TCB to Tesco to Avios.

TopCashback 350

For every £1 of cashback you transfer to Avios, you will now receive 125 points.  This means that you are paying 0.8p per point.

0.8p is a lot more interesting to me than 1p.  My threshold for doing anything to gain Avios points is that the points must cost less than 0.75p.  I know I can hardly fail to be better off when I redeem.

Of course, my target of 0.75p is lower than the 0.8p you pay here.  However, I don’t need to do anything apart from telling TCB to send my cash to British Airways instead of my bank account.  It’s not as if I will be eBaying a pile of LEGO to end up with points for 0.8p …..

TopCashback is therefore officially ‘back in the game’ as a way of accumulating Avios points efficiently.  All of those readers who said that were switching to Quidco (‘more reliable’) for their cashback may decide to change their minds …..


And 625 Avios points for joining TopCashback!

Until 10am on 3rd October, you can get 625 Avios points when you join TopCashback via a referral link.  This is a great opportunity to pick up some easy points.

You can join TopCashback by using this link.

Until 3rd October – when you use our referral link – you will receive £5 into your TopCashback account as a bonus when you have earned £10 in cashback.  This will convert into 625 Avios with the new ‘25% transfer bonus’.

If you sign up using the general link on the TCB website then you will not receive the £5 bonus.  It is only valid if you are referred by a friend.

There are two membership levels at TopCashback – a FREE version and a £5 annual fee version. The £5 level pays slightly higher cashback and has improved customer service if you have any problems.  To be honest, I would start at the free level until you have decided that you like the site.  You will need to change your account settings once you have signed up to move yourself onto the free version.

We also receive a bonus for referring you which helps keep Head for Points ticking over.

You may NOT see this offer advertised on the TopCashback site.  However, it is discussed on their blog here.  You will definitely get your points as long as you use a refer-a-friend link to join.


How do I receive my 625 Avios points?

The way this works is a little complex.  You need to earn £10 in cashback before you receive the £5 but there is NO TIME LIMIT on this.

Once you have earned £10 commission, £5 will be placed in your TopCashback account.  If you transfer this to Avios, you will receive 625 points.  You are also free to withdraw it as cash.

What next?

If you are not already a TopCashback member, you should open a TopCashback account now and use it as the starting point for your day-to-day online shopping.

If you are already a member, consider referring your partner or adult children.  Do not open a second account for yourself as that is against TCB rules.

You can start earning cashback immediately through some of their ‘free money’ offers.  For example, Confused.com pays £2.40 for getting a free car insurance quote.  Money from confused.com cannot be moved to Avios (BA blocks some merchants who conflict with its own partners) but does count towards your £10 for triggering the £5 bonus.


As long as the new ‘25% bonus on transfers to Avios’ is permanent – and there is no sign that it isn’t – TopCashback is a good way of picking up an unlimited amount of Avios points for 0.8p.  You obviously need to generate enough cashback in the first place but there are plenty of high paying offers on products such as home and car insurance.

If you currently use Quidco then you should move across to TCB, at least until you have earned enough to trigger the 625 Avios bonus.

Our refer a friend link is here.  The deadline to sign up and receive the £5 bonus is 3rd October.

(Want to earn more Avios?  Click here to visit our home page for the latest articles on earning and spending your Avios points and click here to see how to earn more Avios from current offers and promotions.)

Is easyJet Plus worth the money to you? Save 10% if it is!
Why Marriott Travel Packages are exceptional for Avios if you have lots of SPG points
About Head for Points

We help business and leisure travellers maximise their Avios, frequent flyer miles and hotel loyalty points. Visit every day for three new articles or sign up for our FREE emails via this page or the box to your right.


  1. Duncan Stevenson-Price says:

    Just the other day I transferred £176 in TCB into 22,000 Avios. A nice bonus now that the Tesco conversion is over.

    Many people seem to have complaint with TCB, but I’ve had well over £1,000 of cash back and never really had a problem. I think there was one time where a small transaction didn’t track, but that’s the risk I guess!

    • I’m the same. Done very nicely from it. Most of my cashback is via hotel bookings

    • I’ve had well over £1000 too but they have lost me £200-300. I suspect many people have lost more than that on the hilton mess alone.

      • Do you guys with long-delayed cashback from TCB raise a support ticket? I do that if I’ve been waiting too long and have something like a 50% success rate where TCB reply & offer a settlement figure (usually around your original cashback but sometimes a tad lower).

        • I’ve raised a few, to be honest I only checked yesterday because the Tesco purchases weren’t tracking!

        • Always raise a claim and TCB are always a useless waste of space. I’ve been waiting since March for the 18% payout on Hilton. Tracked at the standard 6% and I’ve been chasing them since April for the correct amount. Their excuse is Hilton isn’t playing. My response is that they are advertising false offers. I missed the opportunity to cash out to Tesco, despite me telling them that I wanted a resolution in time to hit the end of July cut off. I’m waiting for a response to my latest contact last week asking WTF is happening.

        • How do I deal with long delayed cashback. In a word -patience. Sometimes I wait over a year, but out of £1500 of cashback, I’ve only had to claim about £40. All ofwhich was bonusprint. I have only had one decline £9 from Butlins which it turns out they were correct to decline

  2. Great news, and I just transferred about £150 worth of CB into BAEC one week ago with the miserly 5% bonus…

    The avios has not arrived in my account yet. Could I ask for a reversal of the transaction on the basis that it did not go through successfully? If I could initiate the transaction again from the beginning, that would mean an additional 3000 avios :-(

    • If it hasn’t posted you might still get it

      I transferred over a small amount to Avios on Wed when it was showing 5% and when it posted on Friday there was a 25% bonus instead of 5%

  3. Ainita Alias says:

    I started using this for small purchases and earned a small Cashback. But when I tried transfering it they say I have to pay an Admin fee for a TCB premium account which I don’t even think I signed up to. Is this something anyone else experienced too?

    • When you sign up I believe they automatically put you on the premium version meaning £5 is deducted from first cash back. You could have downgraded immediately and then that £5 would not have been deducted. You did, however, earn a 5% bonus on the cash back for being a premium member. Yep – that’s the kind of firm you’re dealing with.

    • If you just email them they will revert your account to classic and cancel the £5 charge.

  4. No Avios payout allowed from confused.com

    • I might have to make a few bets 😉
      Trouble is I never ever claim the winnings as it’s so onerous to forward the documentation to enable payment :(
      7 transactions, at Tesco direct, didn’t track yesterday :(
      The previous 4 on thu/fri did!

      • betting: you might open up 2 accounts for you & your special one – then bet on different sides of an appropriate ‘somebody must win’ event (like tennis) where the odds are fairly even

        = guarantee you’ll get your money back + cashback

        • Just need to remember my special one needs to be 18.
          My 9 & 10 year olds still have £30, each, sitting in supercasino accounts, from 2014, they were very good at roulette :)
          Come to think of it so does mrs yuff and myself! I could actually retrieve that cash.

          • not difficult to scan your passport page & send…everybody should have this in an email a/c/ in the cloud in any case

        • Thanks Harry for you TCB bingo cb tip the other day. Won £30 so £20 + £30 CB in profit.

    • Ah, ok!

  5. It never failed for me. Make sure your browser is not ancient and accepts cookies. Even when it failed to track the Missing Cashback claim team always set things right.

    • Always latest version of Chrome and cookies enabled and start with a cleared cache. What TCB can’t explain to me is how a cash back claim didn’t track, I then made a claim and the claim was accepted which went into pending (ie the co admitting there was a valid claim) and then went to decline a month or so later.

      • If the company admitted it was a valid claim it would have been classified as confirmed not pending.

        • Fair enough. I don’t know how the mechanics work exactly. The support emails I received however state,
          “We have received notification of a transaction which seems to match your claim and this has been added to your account. We ask that you please allow this to progress normally to the ‘Payable’ status; you should then be able to request payment for this amount.”
          This to me implies that someone has said that this is a valid transaction. It went to pending and then was declined.
          If it should have gone to payable, what is this step of “seems to match”?

          • I am ALWAYS having to make a cashback claim on TCB. One of my claims took over a year to resolve, and I ended up having to complain directly to the company I purchased the product from, it was £80 so worth my time but still over a year to claim is stupid. Very few of my TCB purchases ever track and I have about 4 tickets open at any one time.

  6. When a company closed its affiliate scheme, that’s it. From the date of closure no new queries for missing cash are processed. This is standard practice.

    • All well and good someone pulling from an affiliate scheme. But a company selling a product many months in advance (i.e. hotel bookings), and encentivising sales by providing a promise of a future payback, only to withdraw those paybacks, is very poor IMO, and possibly miss-selling. Especially poor when it’s a company with a high value brand name, and authorising “secret cashback” emails to potential customers.

      I’m sure I’m not the only one who got a TCB email “Hilton hotels secret offer” after doing a casual check on TCB, and who then subsequently booked on the basis of that enhanced cashback (which was around 20% as I recall)

      Yes cashback is not guaranteed blah blah, but it’s one thing for it not to be guaranteed due to failed tracking or nor compliance or a tech hiccup, and another for it to be because a company withdraws from the scheme after doing a high visibility promotion. It’s kinda like a shop selling gift vouchers around Christmas, knowing its closing for good on the 1st of Jan.

      It’s a gaping hole in the agreement that TCB has with it’s associates if those assoicates are under no commitment to honour outstanding existing cashback when ending an agreement. Very prone and tempting to abuse.

      • Sums up my thinking completely. The agreements should force outstanding cashback to be paid across to the network before they withdraw.

    • Then might be worth flagging this in your blog posts when you flag these new offers, and drawing attention to the culprits from time-to-time. The Hilton situation (while by no means unique) is a good case study of the abuse which is sat waiting to repeat.

      • It is more complex than that unfortunately. When a company changes affiliate NETWORK, but does not pull out altogether, the same happens.

        For example, Flybe moved from Tradedoubler to Impact Radius last month. From the date of the switch, no missing claims dating from before the date of the switch will be investigated. To you as the customer, as Flybe remains on cashback sites, it makes no sense as to why your claim is rejected without even being looked at, but that is the reason.

        Currency group Azimo is switching network on 12th October for example. If you have an outstanding claim which you submit on 13th October it will be rejected because the old network no longer works with them and won’t give up resource to investigate.

        • Interesting. The claim I mention above is with Azimo. Perhaps decline and wait for me to raise a claim then they change network affiliate and walk away? Hmm

        • I imagine a company can not suggest a potential inducement for a sale if it knows that inducement will NEVER be forthcoming.

          This is what happens when a hotel company allows the promotion of cashback for a hotel booking for a stay in April, when it knows at the time of booking they are dropping that affiliate in March. That will never track passed pending.

          You can blame TCB, you can blame the intermediary affiliate company, but it is the hotel company who charges your credit card.

  7. Somehow, I don’t think Hilton is going to go bankrupt just because they’re not paying out cashback…

  8. Cashback should ALWAYS be treated as a bonus – people who factor it into their purchasing decisions are not being terribly bright, I’m afraid. That’s why, if there is a choice between a coupon (which might mean no cashback) and cashback, I’ll always go for the coupon, even if the supposed cashback rate is better.

    • +1
      I have had many unpaid CB across both sites; so cannot recommend one over other.

    • same here

    • +1. A bird in the hand and all that…

      • But still go through the CB site. I note on my spreadsheet tracker if a coupon was used and if the CB is then declined then fair enough.

    • It is a bonus and doesn’t normally factor into a purchasing decision, other than which cashback co to go with. If Cashbackco A deal with claims quickly and efficiently, or at least give coherent and timely reasons for delay, while Cashbackco B generally just ignores claims, sends out meaningless and unhelpful responses and treats customers with little respect, the choice not difficult.

      OTOH, given the choice of 2 almost identical hotel locations and prices, a cashback rate of 18% over one of 6% is likely to sway purchasers. If the hotel co is allowing Cashbackco to advertise this rate with no intention of paying out, it is a false offer. Cashbackco should tell them to stick it, except it’s getting them more business. If customers are pissed off at hotel co, they will be similarly pissed off at Cashbackco.

      • Is this the point where Raffles plugs his IHG double base points link? 😉

        • Remember that Advanced Purchase ‘Your Rate’ bookings for Rewards Club members do NOT receive cashback (they call this Rewards Club Advance for some reason). The rules have been retrospectively changed.

          You can therefore save money AND get double points by using my double points link :-)

  9. O/T Have the virgin credit card bonuses dropped back to basic miles? Thought the increased bonuses were available to end of October, was going to apply today….

  10. I only value Avios at £6/1000 so still struggling here even with a 25% bonus.

    • How come your valuation is so low?

      • My thoughts too – why so low ?

        • I have done redemptions recently where I have got as little as 0.8p recently so refusing to pay more than 0.6p is not reasonable. Someone who travels alone and doesn’t use the 241 voucher would be getting under 1p on Club World if they used an ex-Europe flight on another airline as the price comparator.

          • Even if you factor in the cost of getting to the European city, plus all the other incidental costs? (Not to mention the added time and hassle…)

            • I used to do it before I met the Mrs. Why not? It was actually fun.

              Would I do it now with a family of 4 and all the luggage? Unlikely.

          • According to BA our flights to NYC in F for Christmas are now priced at £21k, making our 241 redemption about 15p per Avios! Somewhat unrealistic I think!

        • Mainly based on using economy from Glasgow/regional. Probably better value from London and/or higher cabin class. Then again BA vastly increased number of Avios for those classes.

  11. TCB Hilton tracked fine for me and paid out.

    • Even after Hilton pulled out?

    • TCB: I Hilton-hopped 1 week in a row. 2 out 3 reservations were tracked and paid, the last declined.
      After that, made a claim and still have been waiting for more than 6 months (half March) included invoice, order numbers etc so I now believe it came into that grey period when they pulled?

  12. I used to be a big fan of TCB but lately my experience of their customer service has been terrible. I’ve had valid and tracked cashback declined unreasonably and, after lodging a missing cashback claim and waiting months for any progress, TCB just say it’s not guaranteed so they can’t help.

    The whole cashback industry needs proper regulation IMO.

    • +1. I sit next to the brother of one of the founders of TCB at work and I’m constantly in his ear about how poor TCB has become. Alas, hasn’t changed anything.

  13. I switched to VS flying club from TCB and have no reason to switch back.

  14. OT: I have 53256 MR points and an amex green card (downgraded from a PRG to keep my account live and avoid the £140 fee) I was thinking i should cancel my account and sign up again in 6 months for the PRG but have a couple of questions before I make a decision

    1) I mainly collect avios (also got the BA card), how often is there a MR to avios conversion bonus? Would I be better waiting?
    2) Is there any bonus amex would give me to sign up for a PRG or a Platinum card even though I have had the PRG previously and already have a card with them?

    • 1. never in living memory (OK not quite but it ain’t going to happen)
      2.cancel – wait 6 months and re-apply for another welcome bonus on GC

    • You could get the welcome on a BA or SPG card now while you wait 6 months for a Gold Card

      • Hi

        I have the BA already, not sure on the SPG as mainly concentrating on IHG for my hotel collections, was thinking a virgin card with a transfer to IHG while i wait to sign up for amex again.

    • I have 100k MR points and was also thinking with TCB having a bonus to Avios are MR going to follow suit? Hmmm

  15. you sound like you use IE (which is useless for tracking)

    Firefox & Chrome are very reliable

    plus despite what TCB say – I always put in a claim seconds after having paid – you have the information / order no etc there & then

    easy enough to delete your claim when it tracks

    • Tested in Chrome, Safari and Firefox. Virgin tracked 100% of over 50 transactions so it wasn’t a browser/cookie issue.

      I also like the Avios shopping portal which seems reliable too.

    • The key point is that its tracked in the TCB system which it wouldn’t if there was a client cookie error and they would have to submit a claim to the merchant.

  16. 10% of my TCB gets declined, and Hilton and Accor TCBs have been pending since January.

    TCB is now a last resort, i often get a better avios deal using Gate 365 store – never had a transaction declined and the avios points are deposited into account relatively quickly.

    • Just to check you need an equivalent of 12.5 avios per pound on estore or gate 365 vs 10%TCB or 6 and 5% including the new 25% uplift?

      • 1% or 1p gets you 1.25 Avios inc. the bonus. However, it will take months to post and there maybe no 25%, nothing to say this is the new norm yet is there? Rob says he’s assuming in the article.

        Therefore, I would do my maths based upon the 1.05 Avios per £ spent vs Gate365 until its confirmed its 25% for the foreseeable future.

      • Sorry the second statemnent should read via holidayextras.co.uk using official airport carparks.

    • Ok i should add that it varies by retailer, some retailers offer more avios on Gate 365, whilst sometimes TCB is a better percentage and therefore avios. Gate 365 is mainly retail, TCB can also be used for financials and range of other stuff.

      The 25% bonus does change the calcs, but i’d still factor in a 10% failure rate on TCB tracking, or on it taking most of they year to pay out. Gate 365 advises avios pay out in about 40 days, I’ve found Gate 365 customer service to be very prompt.

  17. I just check all the sites and usually pick whichever is the best for each transaction. I factor in 10% decline rate for TCB. Never had a decline on another site eg shops away, gate365. Large purchase needs careful consideration. I was tempted by £126 TCB on a new laptop but decided it wasn’t worth the risk of getting declined.

  18. yep that ‘rule’ is not a rule at all

    many of the better-paying merchants do actually allow you to cash out in Avios

  19. WordPress test. Ignore!

  20. Used incognito and still no tracked transaction on the last purchase

    • Im certainly no technical expert but I thought an incognito browser blocks cookies, the very cookies needed for cash back to track?

    • Nooo, don’t use incognito! Setup a spare browser (I use Firefox) and set it to totally clear the cache every time you restart it, but set it to accept all cookies. Then make sure you go fresh to the cashback website and click through from there to the retailer. I’ve never had a tracking issue with this method.

  21. A word of warning about Topcashback. I have used them for a while and always withdrawn my money via BACS without any problem but recently decided to withdraw via a Giftcard because of the additional bones. Well the card arrived but when I tried to load it I could not. I complained to Topcashback who said this was the fault of their Giftvard subcontractor and that they could do nothing at all. I said that my contract was with them so they were liable (indeed there was at the time nothing to even say that this withdrawal service was “subcontracted”). They still refused quoting their terms and conditions which in effect say that they have the absolute right to refuse to payout under any circumstances.

    Finally after 3 months and threatening legal action they gave me an ex gratia refund but without accepting liability.

    I have now asked what their policy would be in future such cases and they still hide behind their terms and conditions that they can refuse payout for ANY reason.

    So – be very careful when using this site.

    • Wow, that’s a pretty appalling attitude for them to take!

      • My wife and I have about £200 in our two accounts and want to transfer to Avios.

        We can’t do that as last minute.com and the two other places we bought from don’t allow transfers to Aviois. Have tried to split and it’s still a no.

        Any way around this? Does not seem right