Starwood Preferred Guest (Sheraton, Westin)

Starwood Preferred Guest is the loyalty scheme for Westin, Sheraton, aloft, Le Meridien and St Regis hotels amongst others. You earn points which can be used for free nights or transferred into frequent flyer miles including Avios points.

I published an extensive two-part review of Starwood Preferred Guest which can be found here and here. The latest promotions can be found on our 'Hotel Promos' page.

Bits: Starwood’s new Element in Amsterdam open, warning on Emirates MR conversions

News in brief: Starwood opens 2nd European ‘Element’ hotel in Amsterdam Starwood opened its Amsterdam ‘Element’ hotel yesterday.  This is looking like a good value Starwood Preferred Guest redemption at 7,000 points per night – cash rates seem to hover around €200 on busy days. […]

Bits: Azimo £15 gift card, Kimpton hits Amsterdam, order room service by texting an emoji!

News in brief: £15 Amazon gift certificate with first Azimo currency transfer I mentioned this offer over Christmas, but I wanted to flag it again because it is still running until the end of the month. Online money transfer group Azimo is offering a £15 Amazon […]

For Sale: hotel brands (Radisson / Park Inn / Park Plaza), good condition, offers invited

We have already seen Marriott take over Starwood, although that deal may yet collapse. Accor is taking over Fairmont, Raffles and Swissotel. The latest news is that Carlson, the Radisson / Park Inn / Park Plaza group, is up for sale. Carlson has a big European […]

Bits: new SPG Moments concerts at the O2 released, SLICKS backpack Kickstarter

News in brief: Starwood Preferred Guest launches new batch of O2 concert tickets Starwood Preferred Guest, the Westin / W / Sheraton / Le Meridien / St Regis etc group, has listed a new batch of redemptions for the SPG Suite at the O2 Arena […]

Bits: targetted 80% bonus buying Hilton points, Starwood improves its Spring promo

News in brief: Hilton HHonors launches targetted 80% ‘buy points’ bonus Hilton HHonors emailed many members yesterday with an offer of an 80% bonus if you buy 5,000+ points. You can check if you are targetted by logging in to the ‘buy points’ page here. […]

Bits: Vueling €10 discount code, 40% off Le Meridien 2nd night with Amex

News in brief: €10 off your next Vueling flight to or from the UK Vueling, the sister airline of Iberia and British Airways, is offering a €10 discount off your next flight. You need to book a round-trip flight involving the UK and book 21 […]

Credit & Charge Card Reviews (18): Starwood Preferred Guest / SPG American Express

This is my review of the Starwood Preferred Guest (SPG) American Express credit card issued in the UK. It is part of my series of articles looking at the major UK loyalty credit cards and discussing whether or not they are worth applying for.  These articles […]

Starwood throws its Spring promotion into the ring …. IHG still not panicking!

The hotel promotion to beat for Spring 2016, unless you were unlucky with your targetted offer, is IHG’s second version of ‘Accelerate’. Most Head for Points readers will be moving a few nights over to InterContinental, Holiday Inn, Crowne Plaza etc to take advantage.  Full […]

TARGETTED: 20,000 SPG points (= 25,000 Avios) sign-up bonus for the Starwood Amex card!

Many of you have received an email from Starwood offering a sign-up bonus of 20,000 Starwood Preferred Guest points if you sign up for the SPG American Express card. This should be a no-brainer as long as you can spend the required £2,000 within three months. As […]

Bits: £100 Qatar discount, Starwood / Design Hotels competition

News in brief: £10 – £100 off Qatar Airways promotional code Qatar Airways has launched a new discount code which is exclusive to small travel sites like HFP. You save £10 on discounted economy tickets, £30 on full fare economy tickets and £100 on business class […]

Bits: Good Virgin West Coast First Class sale, 2015 free Starwood points on your next stay

News in brief: Virgin Trains launches flash sale in First Class Virgin Trains has launched a 3-day flash sale which runs until tomorrow night.  Initial feedback from HFP readers in the comments yesterday was very positive. There are 60,000 seats available from £12 – note […]

Bits: Bonus miles with Virgin Trains, 25% off SPG points (= cheap miles), Tesco Delivery Saver free trial

News in brief: 50% bonus Virgin Flying Club miles on your next train booking Virgin Trains is running a special promotion when you buy tickets on Virgin West Coast or Virgin East Coast. On your first booking between 9th November and 6th December, you will […]

Marriott to buy Starwood for $12bn – what do I think?

Marriott surprised us all yesterday by emerging as the winner of the auction to acquire the Starwood hotel group.  Of all the names that had been linked to the transaction, Marriott had not been seen as a serious contender. The deal creates the biggest hotel […]

Design Hotels / Starwood partnership now live with full earn and burn details

Two weeks ago I wrote about the new partnership to be launched between Design Hotels (in which Starwood is the majority, but a passive, investor) and Starwood Preferred Guest. The plan was to allow any of the 288 hotels in the Design Hotels portfolio to […]

New American Express statement credit deals launched

A batch of new ‘statement credit’ offers appeared on my American Express online account yesterday. If you have a Gold, Platinum, BA, SPG, Nectar or other Amex-issued Amex card, you should have a look and register for any of those which interest you.  Most have a […]

Design Hotels to become “the 11th Starwood brand” – adds great London options

Design Hotels is a marketing alliance for 280 design-led, modern hotels around the world.  It operates in a similar way to Leading Hotels of the World, allowing independent properties to gain access to a central marketing and reservation system. In the UK, for example, it […]