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BA wi-fi pricing revealed as in-flight trials begin

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If you read Head for Points on a regular basis you will know that British Airways is gearing up for the roll-out of wi-fi on its long-haul fleet very soon.  It is also coming to short-haul but with a different system.

What most people don’t know is that the system is already installed on many long-haul BA planes.  BA is not turning it on at the moment, presumably because it wants the majority of the fleet to be ready on Day 1.  Making a big song and dance about it, only for passengers to find out that they only have a small chance of being on a suitable plane, would be another PR mess.

British Airways 787

The BA long-haul wi-fi should be pretty good.  By holding back for a few years, it is now able to use ‘next generation’ technology which should allow connection speeds substantially better than you have experienced on other carriers.

To make sure that the system is running smoothly when installed, British Airways is currently testing wi-fi on random long-haul services.  There is no way of knowing that you are on one until the cabin crew announces it.

Here is a map showing roughly where in the world the service will be accessible:

What will it cost?

Quite a lot.  In fact, more than I expected.

There are two levels of service.   If you want to stream video or do anything else which requires a lot of bandwidth, you will need to dig deep.  Here are the prices for ‘Connect Plus’ as BA calls it:

1 hour – £7.99

4 hours – £17.99

Entire flight – £23.99

Peak download speeds are stated as 20 Mbps with a peak upload speed of 2 Mbps.  On average users are told to expect between 25% and 50% of this speed.

Given typical UK residential speeds for anyone not on cable broadband this won’t be much worse than being at home.  A quick test on our Virgin Media cabled broadband wi-fi gave me 50+ Mbps but our backup Relish system, which works over the mobile spectrum, was only running at 5 Mbps.

If you want to do simple browsing, such as e-mail, it is cheaper – but still far from a bargain:

1 hour – £4.99

4 hours – £10.99

Entire flight – £14.99

The reason I am surprised by the pricing is that in-flight wi-fi is usually priced highly to artificially limit demand.  You can only get a decent speed if the majority of passengers do not try to use it.

Theoretically, the British Airways system can support more users at higher speeds than we have seen before.  BA does not need to price it at a level which will put off 90% of passengers, but it seems they are.

It appears, based on the trials, that all passengers have to pay irrespective of travel class. 

Notwithstanding the pricing, this is an important development for British Airways and one which I hope succeeds.  For every passenger who refuses to fly BA due to the seating or food quality, there is probably another who refuses purely on the basis that they cannot work in the air.


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Comments (121)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Kingy says:

    My experience of in-flight wifi is pretty woeful.
    Its not just worth the hassle of trying to connect when everyone else is trying to get on Facebook.
    I doubt i could justify the charges on my company expenses. Sleep or a movie would be my preferred options.

  • Kathy says:

    Hmm, I wonder, does SYD-LHR count as 1 ‘entire flight’, or would you have to pay for both SYD-SIN and SIN-LHR?

    • TGLoyalty says:

      Same flight number and TP for a single flight so imagine it will work as a single flight

    • @mkcol says:

      Precisely what I was wondering, especially as I’ll be on it in 7 days’ time & kinda hoping it’ll be one of the “surprise” trial flights 🙂

  • Caro says:

    I think this is pretty good. Given my only experience of wifi onboard is the shonky service offered on BA1 which cost me £95 to send a series of texts throughout the flight due to a serious crisis at home, £24.00 for the entire flight to include web browsing and movie streaming seems like a bargain to me!

  • Lee says:

    I am sure that I had WiFi from New York to London City.

    The problem at night is it ever worth it.

    The cost for a long TA is worth it, although can’t see me using BA to cross the pond any time soon.

  • Nick says:

    Norwegian is only free on shorthaul, not longhaul.

    The target market is clearly business people on expenses, so the price doesn’t (really) matter. Expect it to be included in some corporate deals in a couple of years – I suspect it’ll become quite a good negotiating tool for travel buyers.

    It’s also an IAG system that has been branded BA on the cover, so once installed on IB/EI it will be interesting to compare prices as this will tell us how much more they think they can leverage BA’s customer base…

    And surely connection country will be the one the satellite company is based in?

  • Anna says:

    I’ve just spoken to someone at avios.com who told me that the “taxes and fees” on an Aer Lingus Dublin to Washington reward flight include a £130 fuel surcharge among other elements. This would mean that it’s no cheaper to do the journey via Dublin and I’d have the extra hassle of booking a flight to Dublin and possibly staying in a hotel the night before. Why can’t I find these cheap Dublin redemptions I keep hearing about?!

    • Anna says:

      The ITA matrix and a previous article by Rob put the fuel surcharge at around £20, however the Aer Lingus website states the surcharge is $65 per sector which tallies with what avios.com were telling me.

      Can anyone clarify this?

    • Rob says:

      Ring BA and book via them. BA is not adding fuel surcharges but Avios.com is. Take a look at my articles about the AerClub launch.

      • Anna says:

        Thanks, I think the only option is going to be to pick up the phone even though I lose the will to live very quickly when dealing with their call centres!

  • Henk says:

    I don’t think it’s too bad either. A bit more expensive than JAL as well – I used theirs recently on the day flight back from Tokyo. Day flight, so could log in during the whole flight, access my office stuff through VPN etc. After some initial delays it was a reasonable speed.

    Yes, it is nice to be able to switch off emails sometimes,but it is also nice to have the opportunity to log in should you want or need to.

    • NigelM says:

      I feel sorry for the poor souls whose employers will now expect them to be online and contactable during a long flight. It won’t all come down to individual choice.

      • Genghis says:

        Do some employers really require staff to be contactable 24-7? I’ve never worked for an employer which requires this (a Big 4 accountancy firm, two FTSE100 banks and now an independent investment bank) but then again I’m not that senior. When can people actually switch off?

        • Lady London says:

          Sadly the answer to your question is Yes, Genghis.

          Just as some employers will still imagine employees are able to get dinner on the plane and so they won’t allow an actual meal (as compared to BoB rubbish or what BA downgraded the service to before Bob) to be claimed.

          These many employees that used to be able to, now can’t claim for the newspaper they miss out on because it’s delivered to their home while they’re away, tips, etc.

          This kind of thing is why some people especially with families do anything they can to get more miles for their flying, kind of as a compensation when they’re forced to be away from their families.

          I wish British employers would offer a flat rate per diem allowance either overall, or for “incidentals” as employers from a number of countries seem to.

          • Roger I says:

            ‘I wish British employers would offer a flat rate per diem allowance either overall, or for “incidentals” as employers from a number of countries seem to.’

            I agree.

            Blame HMRC who don’t allow it for normal employees, though curiously civil servants use such a system when travelling outside the UK (possibly inside too).

          • Ro says:

            People claimed for the newspaper they missed?
            Wow.

          • Rob says:

            I think he meant that if you order one for your hotel room your employer should pay, as the one you paid for is hundreds of miles away.

          • Alan says:

            Haha some employers, perhaps – I think with most you’ll be lucky to be just get a high enough reimbursement to cover the room cost in cities like London, let alone extras like newspapers. Almost every hotel seems to have plenty of them at breakfast anyway.

          • Genghis says:

            Do people still buy hard copy newspapers? Didn’t realise

          • Phil T says:

            My company got a dispensation from the revenue which means I claim a flat rate for food- no receipts required. The rate varies according to what country I’m in.
            However in UK the revenue limits the amount to a measly £25 which usually means I am out of pocket.

  • Yan says:

    Pricing is significantly more expensive than AA/AY/CX/QR and likely the most expensive in OW alliances.

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