British Airways announces long-haul economy flight improvements

British Airways is bringing genuine improvements to its World Traveller economy cabin in the form of a new cushion and blanket design for passengers (photo below).

After the World Traveller Plus (premium economy) overhaul last year, World Traveller was up next for an upgrade.

The new soft product is now being rolled out across the fleet starting with Heathrow as of yesterday.  Gatwick flights will get the new items from 1st March.

The new cushion and blankets replace the rather uninspiring existing ones: a brown fleece blanket and a thin square cushion in a plasticky single-use case. Apart from being really, really ugly (!) the old cushion and blanket bore no resemblance to the rest of BA’s design language.

The cushion features a similar herringbone design to the pillow and blanket in World Traveller Plus, albeit in all blue.

You can learn more about what you get from British Airways World Traveller on this page of ba.com.

PS.  If you missed it, take a look at our recent article on the top 10 reasons to get the FREE British Airways American Express card.

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As a reminder, there are various ways of earning Avios points from UK credit cards.  Many cards also have generous sign-up bonuses!

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

There are two official British Airways American Express cards with attractive sign-up bonuses:

You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.

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You should also consider the British Airways Accelerating Business credit card. This is open to sole traders as well as limited companies and has a 30,000 Avios sign-up bonus.

There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.