Could Oman Air be planning to adopt Avios?
Links on Head for Points may support the site by paying a commission. See here for all partner links.
As we wrote yesterday, Oman Air has finally joined the oneworld airline alliance, bringing with it all the upsides of alliance integration including priority benefits, cross-airline lounge access and redemptions.
Both oneworld and Oman Air are holding a variety of events to mark the airline’s accession. Rob is in Amsterdam today with Nat Pieper, CEO of oneworld and Con Korfiatis, CEO of Oman Air (pictured below) as the airline launches non-stop flights to the Netherlands.
Ahead of that, I attended a round-table with both. Oman Air Chief Commercial Officer Mike Rutter also joined and had some interesting changes to tease around Oman Air’s loyalty program, Sindbad.
“All [loyalty schemes] need a refresh over time, and from our perspective, ours is overdue. As we have gone through the rest of the business transforming various elements, the next in line to have that refresh and that upgrade is our Sindbad program.”
Oman Air will introduce a new top tier
As of today, Sindbad has two membership tiers: Sindbad Silver, which translates to oneworld Ruby, and Sindbad Gold, which is oneworld Sapphire. What it does not have is a top-tier membership tier at oneworld Emerald level, which would be the equivalant of British Airways Gold or Qatar Airways Platinum.
“We have a plan for an enhancement of the program to be rolled out in the third or fourth quarter of 2025 which will take our proposition to the level of many of those that we now work with in the oneworld environment.”
Mike promised that the changes “will be enhancement, breadth and addition, no subtraction” and confirmed that a new, top tier at oneworld Emerald level would be part of it.
He also teased something much more transformative: a new loyalty currency.
Could Oman Air adopt Avios?
He said the new currency “will have wider use than the currency within the current system.” The implication is that Oman Air will adopt a third party currency, one that is already established with a wide variety of partners, to replace the existing Sindbad miles.
“We’re obviously in the process of wanting to ensure that the currency we have in our loyalty program has much more traction than it currently has, particularly given that our guest base is 60% based outside of Oman.”
Mike wouldn’t be drawn on who they might partner with. Realistically, there are only a handful of currencies that would fit this profile and Avios is almost certainly top of the pile. We know that IAG Loyalty has been trying to broaden the Avios base, with CEO Adam Daniels teasing discussions with ‘several’ airlines and hotel groups last year.

Avios is already deeply integrated within the oneworld alliance, including with two of its biggest airlines: British Airways and Qatar Airways. Other oneworld airlines to use the currency include Finnair and Iberia, whilst non-aligned airlines include Vueling, Aer Lingus and, most recently, Loganair.
One of the challenges Oman Air faces as a relatively small carrier (it has just over 40 aircraft, the majority of which are short haul) is reach. Joining oneworld is the first step to attracting a wider audience:
“Today’s enhancement obviously brings the program to a much more global audience, which is what it’s struggled with historically in the past.”
Tapping into Avios will give Oman Air ready-made access with other airlines and other third parties, such as hotel groups.
It would be following in the footsteps of Qatar Airways, which ditched its own mileage currency (Qmiles) for Avios. Qatar Airways also struggled to attract non-local customers and saw adopting Avios as a crucial step in launching a truly global frequent flyer program. Ask anyone involved and they will say it is a big success.
If it isn’t Avios, what might it be? Fiji Airways recently adopted American Airlines’ AAdvantage as its own frequent flyer program after joining oneworld. But adopting AAdvantage would be an odd choice for an airline with no direct flights to the US and which considers London and Doha to be two of its core destinations.
Of course, as you can already redeem Avios for Oman Air flights via the BA, Finnair or Qatar Airways schemes, the benefits for you as a BA Avios member would not be transformational. Changes could include:
- being able to upgrade Oman Air flights using Avios, which you cannot do today
- being able to earn and redeem Avios on any Oman Air partners which are not currently partners of British Airways, Iberia, Qatar Airways, Finnair, Aer Lingus, Vueling or Lognair
- being able to access any additional reward availability which Oman Air may decide to hold back exclusively for its own members
We can expect changes to be rolled out in the third or fourth quarters of 2025, according to the discussion yesterday. Adopting Avios is still just speculation, albeit speculation started by Oman Air itself!
PS. If you are not a regular Head for Points visitor, why not sign up for our FREE weekly or daily newsletters? They are full of the latest Avios, airline, hotel and credit card points news and will help you travel better. To join our 70,000 free subscribers, click the button below or visit this page of the site to find out more. Thank you.

How to earn Avios from UK credit cards (July 2025)
As a reminder, there are various ways of earning Avios points from UK credit cards. Many cards also have generous sign-up bonuses!
In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.
You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus Mastercard
Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios Mastercard
Get 5,000 Avios for signing up and an upgrade voucher at £20,000 Read our full review
There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways American Express Premium Plus Card
30,000 Avios and the famous annual Companion Voucher voucher Read our full review

British Airways American Express Credit Card
5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £15,000 Read our full review
You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.

American Express Preferred Rewards Gold Credit Card
Your best beginner’s card – 20,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express
50,000 bonus points and great travel benefits – for a large fee Read our full review
Run your own business?
We recommend Capital on Tap for limited companies. You earn points worth 0.8 Avios per £1 on the FREE standard card and 1 Avios per £1 on the Pro card. Capital on Tap cards also have no FX fees.

Capital on Tap Visa
NO annual fee, NO FX fees and points worth 0.8 Avios per £1 Read our full review

Capital on Tap Pro Visa
10,500 points (=10,500 Avios) plus good benefits Read our full review
There is also a British Airways American Express card for small businesses:

British Airways American Express Accelerating Business Card
30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review
There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

The American Express Business Platinum Card
50,000 points when you sign-up and an annual £200 Amex Travel credit Read our full review

The American Express Business Gold Card
20,000 points sign-up bonus and FREE for a year Read our full review
Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.
Comments (20)