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I wanted to give our luxury hotel booking service another mention today.  Since I relaunched this four months ago with Emyr Thomas of Bon Vivant, the feedback from Head for Points readers has been excellent.  Over £250,000-worth of rooms have been booked so far.

Here is an email I received recently from a reader, for example:

“I just wanted to give some feedback on Emyr and Bon Vivant. I have just used him to book three nights at the Conrad NYC for my brother’s wedding and also a night at the Park Hyatt in DC.  Fantastic service, emails answered promptly, very knowledgeable and a pleasure to deal with.  Certainly offers a lot better service than other similar agents I have used through Flyertalk contacts.”

What we can offer

The luxury hotel companies (Four Seasons, Mandarin Oriental etc) do not get a lot of coverage on Head for Points due to their lack of loyalty schemes.  This is despite the fact that many HFP readers are regular visitors to high end hotels.

If you are staying at a major luxury hotel brand, there is one inescapable fact – you will NOT get the best deal by booking directly with etc.  The major hotel groups all offer additional benefits and special deals which can only be accessed when booking via a luxury travel agent.  These agents are relatively difficult to locate in the UK.

Virtuoso travel agent London

To plug the gap, I have teamed up with Emyr Thomas who runs high-end travel agent Bon Vivant to offer a luxury hotel booking service for HFP readers.  Feedback on Emyr so far has been excellent and I encourage you to give him a try.

We have launched what we hope will be a successful three-way partnership between Bon Vivant, Head for Points and you, the reader under which we hope everyone wins:

You are able to book better luxury hotel deals than you could book yourself, via a London-based travel agent who is committed to fast response times and excellent customer service

Bon Vivant gets a flow of referrals from HFP readers who, by definition, are serious travellers

Head for Points gets to offer an additional service to readers and benefits from a percentage of commissions paid by hotels and airlines to Bon Vivant

Virtuoso travel agent UK

What hotel chains will offer you a better deal via Bon Vivant?

If you are considering booking into a hotel run by any of the following chains, I would strongly recommend contacting Bon Vivant to see what special offer is available for that particular property.  They work with the following VIP programmes:

Four Seasons Preferred Partner

Most hotels offer free breakfast via room service or in the restaurant, US$100 credit towards in-hotel spend, upgrade if available at check-in, free internet, guaranteed 4pm check-out (not at all properties)

Belmond (ex Orient Express) Bellini Club

Upgrade based on availability at check-in, US$90 credit towards in-hotel spend (US$200 for suites), free high-speed internet, welcome gift

Dorchester Collection – Diamond Club

Guaranteed one category upgrade at time of booking (most hotels, not suites), $100 / £100 / €100 credit towards in-hotel spend, free breakfast via room service or in the restaurant, free internet

Mandarin Oriental Fan Club

Free high-speed internet access, free breakfast, $100 food and beverage or spa credit per stay, one category room upgrade based on availability at check-in

Peninsula Hotels – Pen Club

Flexible check-in and check-out times, welcome amenities, free breakfast, upgrade based on availability at check-in, free 30-minute extension to most 50-minute spa treatments, free internet

Ritz-Carlton Stars

Varies by property, includes guaranteed 4pm check-out if requested at time of booking, free breakfast, free internet

Rosewood Elite

Free breakfast, upgrade based on availability at check-in,

Starwood Luxury Privileges (St Regis, Luxury Collection, W)

Free breakfast, $100 credit towards in-hotel spend, free internet, priority for early check-in and late check-out, upgrade at check-in if available

Couture By Langham

One category upgrade, early check-in / late check-out for up to six hours, VIP perks by property

Jumeirah Passport to Luxury

Room room upgrade to the next category upon arrival (subject to availability), complimentary buffet breakfast for two, early check-in / late check-out (subject to availability), $100 food and beverage or spa credit

Rocco Forte Hotels Sir Rocco’s Knights

Free breakfast, food and beverage credit of £75 / €85 / $100 per room per stay, welcome amenity, upgrade on arrival (subject to availability), early check-in / late check-out, 15% off spa services (excluding Hotel Savoy, Hotel Amigo, and Hotel Astoria)

Shangri-La Hotels Luxury Circle

complimentary full breakfast for two, including in-room dining, upgrade to the next room type within category at the time of booking, hotel credit of $100 per stay, dedicated concierge, early check in / late check out (subject to availability)

Sofitel STEP

Management greeting upon arrival, upgrade between Classic – Superior – Luxury – Suite at check-in (subject to availability), gift from the General Manager

Preferred Hotels & Resorts Platinum Partner (Legend and LVC Hotels only)

Welcome amenity and room upgrade, complimentary breakfast for two daily, $75 hotel credit for use during stay, complimentary internet, priority check-in/out

Relais & Châteaux

Complimentary continental or buffet breakfast (or a cash discount if the property offers free breakfast to everyone), VIP Welcome Amenity per room and per stay

Virtuoso travel agent London
In addition, there are many hundreds of other luxury hotels globally – including many Fairmont, Trump, One & Only, Hyatt, Corinthia and InterContinental properties – where Bon Vivant can access similar deals via its membership of the Virtuoso network.  At InterContinental Le Grand Paris and InterContinental London Park Lane, for example, you will receive free club lounge access (usually €140 / £120 per night) when you book any room at Best Flexible Rate.

None of these hotel offers involve paying in advance.   Bon Vivant will make the reservation for you and send you a confirmation outlining your exclusive benefits.  You pay the hotel as usual on departure.  Some hotels may request a night’s refundable deposit, or similar, but this will be outlined at the time of booking.

Reservations booked under these deals are fully flexible and have the same cancellation rules as a standard booking at the same property.  The price is usually the same as the flexible rate shown on the hotel website and, by negotiation, the hotel can often be persuaded to match any promotional rates.

When a hotel is part of a loyalty programme, you WILL receive points and any elite benefits as well.  This is not usually the case when booking via a third party travel agent.

Virtuoso travel agent Great Britain

Contacting Bon Vivant

If you already have a hotel stay in mind and want to see what additional amenities may be available via Bon Vivant, please contact Emyr Thomas via the form below.

Please be as specific as possible about your requirements.  For example ‘I am looking at booking a Deluxe Room at Four Seasons Hampshire for 21st to 24th March.  Can you please confirm the additional benefits you can offer at this property and the rate available?’.

Remember that, in most cases, you will need to book a refundable rate to unlock these additional benefits.  This programme is NOT about getting you a cheaper rate than booking direct – it is about getting you valuable additional benefits for the same price.

Please also get in touch if you have a luxury hotel stay booked – if it is cancellable – as you may be able to rebook on a better package.

If you have any comments about Bon Vivant and their service, please email me directly at rob [at]

IMPORTANT:  If you do not get a response within 24 hours, please drop me a note.  The form below is not foolproof!  If you do not see the form because you are reading via Apple News, RSS etc, please email me with your requirements and I will pass it across to Emyr.  Thanks.

[wpforms id=”70768″]

(Want to earn more hotel points?  Click here to see our complete list of promotions from the major hotel chains or use the ‘Hotel Promos’ link in the menu bar at the top of the page.)

Comments (10)

  • mark2 says:

    I suggest that you also need to tell them your status(es) where appropriate).

    • Rob says:

      Emyr booked an IC for me (so I got free Club access), he told them my IHG number and it now shows on under My Bookings.

  • Chris jones says:

    Booked gleneagles via Emyr, was a pleasure and got an amazing deal.

  • Diydegsy says:

    Hi Rob sorry to say that I was disappointed with Bon Vivant. I contacted them through this website but no reply then because you had said sometimes they don’t receive it I called and spoke to them. I said I wanted to book a number of rooms at the Grove Hertfordshire and left it with them but still no reply so I called again and eventually Emyr sent an email with a price but no extras at all. I had told them when we stayed there before we had been given free golf and late check out but he came back with nothing. Instead I went back to Amex and got upgraded for 4 of the rooms golf and late check out for the same price that Emyr had quoted with no extras.. I wouldn’t necessarily rule them out but have to say it wasn’t the service I expected.

    • Rob says:

      The Grove does not offer special deals to Virtuoso travel agents. It also isn’t part of any of the chains listed in the article. Whilst I am sure Emyr will pop up at some point today and comment, I am guessing that there was nothing he could do for you here and could only offer the standard packages offered to the public.

    • Emyr Thomas says:


      As Rob mentioned, I’m afraid The Grove doesn’t offer any additional benefits to Virtuoso agents unfortunately. I tried going through Leading Hotels of the World as well to see if they could offer any extras, but alas they weren’t able to on this occasion. In trying to speak to different sources to get the best deal, it did take longer than usual, therefore I apologise for that.

      I’m glad you managed to get a good deal though, and I hope to be able to assist with future requests and secure you some great benefits.

      Many thanks,

  • Anna says:

    I find that getting family rooms (especially with breakfast included) can be a struggle, is this something Emyr could help with?

    • Emyr Thomas says:

      Hi Anna,

      All Virtuoso hotels and the preferred partners mentioned in the article offer breakfast for free, and we have priority over inter-connecting rooms for families, therefore I should be able to help. Let me know if you have an specific questions or requests.


  • Dan says:

    I used Emyr for a booking in Oslo – very impressive service and although the hotel wasn’t in any of the above groups – the rate was far better than I could get direct with the hotel or with any online sites.

  • Tony Atkins says:

    Since discovering this I have used emyr a couple of times. He is so helpful responds quickly and keeps you informed. He’s booked me the andaz in London. Although not one of the hotels that give benefits he got me the same deal id already booked cheaper. He was able to book me rooms at the ritz london before the rooms were open for booking. When they did open them to the public I found a cheaper rate so booked and was going to cancel with emyr. He got the ritz to meet the priceand transfer my bookings to him. As I say I found him informative friendly helpful and easy to use.