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Norse Atlantic launches Cape Town flights from Gatwick – but drops Caribbean routes

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Norse Atlantic has launched a new route from London Gatwick to Cape Town.

Flights will start on 28th October and operate three days per week, leaving London on Monday, Wednesday and Saturday.

This is the second new route for Norse in two months, following the announcement of Gatwick to Las Vegas flights last month. Las Vegas will launch on 12th September.

Norse Atlantic launches Gatwick to Las Vegas flights

What is intriguing is that the return flight will be during the day.

The outbound leaves Gatwick at 8pm, landing in Cape Town at 9.30am. The return leaves at 11.45am, landing in London at 9.35pm.

Whilst this is the logical thing to do, British Airways leaves its aircraft on the ground for 9-10 hours in Cape Town. Despite the high cost of doing this (aircraft are expensive toys to have sitting around and not earning) it seems that the high paying business traveller market prefers it.

As Norse has no business class, it is potentially taking a gamble on its passengers preferring a day return flight rather than an overnight one where they will struggle to sleep. This model seems to work ok for Virgin Atlantic who also fly straight back.

There is also no overnight curfew at Gatwick, meaning that the aircraft could still operate if the departure from Cape Town was delayed by a couple of hours.

As with all Norse flights, you get a modern Boeing 787 aircraft and a two class cabin – economy and premium economy. The airline inherited Norwegian’s long haul fleet when the latter moved to being a purely short haul airline.

We rate Norse Premium highly. It has, by a huge margin, the most personal space of any competing premium economy seat. You can also see how Norse Atlantic’s premium economy compares to British Airways and Virgin Atlantic here.

Economy is, well, economy. The only problem is that Norse charges for literally everything, including meals, so the headline price (£499 return in this case, and £1,199 for Premium) is a long way from what you will end up spending.

You can read our review of flying Premium on Norse Atlantic from Gatwick to New York here.

PS. In the same week as announcing Cape Town, Norse Atlantic has quietly dropped its two Caribbean routes. Flights from Gatwick to Barbados and Montego Bay have been removed from sale.

Comments (53)

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  • Charlie says:

    Doesn’t the aircraft just end up spending 9-10 hours on the ground at Gatwick instead? Or are they planning an 11pm departure to somewhere?

  • Rizz says:

    You’ve got the Virgin stuff wrong, I think. The plane spends 2h on the ground in Cape Town and departs back for London at 10-11am.

    It’s been like this for a while (that’s why I’ve been choosing BA – don’t like day flights from SA) and it seems to be the same in the upcoming winter schedule – VS 479 leaving CPT at 10:40am.

    • Josh O says:

      Yeah, this has been the case for a while. We flew down to CPT on VS overnight in Feb 23 but as the return would have been a day flight we connected to JNB on the way back so we could also fly home overnight as well. So Norse are actually going directly up against VS, in terms of flight times, albeit from Gatwick rather than Heathrow.

  • Tankmc says:

    Norse seriously needs to market their routes! No one knows they exist!.

  • Jim Utd says:

    VS is a day flight return. Has been for the past few years.

  • Mike says:

    Norse is a low-cost long-haul carrier. What makes you think they would conform to full-service doctrine? If you don’t have lie-flat seats why fly at night if you don’t have to. The leisure market prefers day flights….I hope they shake up the market. However, they need a much better marketing machine if they want to get BoB, which is the nemesis of low-lost long-haul…..it is normally a price-driven late market that they catch.

  • Aardvark says:

    Yep Virgin return is a day flight, I am trying this flight for the first time in Nov. Gets in at 8.50am and departs at 10.40am. It will be funny getting up in Stellenbosch and going to bed at home on the same day!

  • Jetset Boyz says:

    KLM have also operated a day-return to AMS for donkeys years.Considering there’s minimal timezone difference it means people land and head home for a good nights sleep in their bed. Many people prefer this to an overnight flight.

  • Matthias says:

    I doubt there is much of a business market to Cape Town, so it will all depend on what the leisure market prefers – which I thought was night flights so you could maximise holiday time (per comment above.) I assumed that’s why the majority of CPT flights were night/night rather than night/day.

    At least the yields are generally quite high so good luck to Norse.

    • Chris W says:

      Norse will capture the “I want to go to South Africa because it’s cheap but I didn’t realize how expensive non-stop flights were” market.

      I can’t begin to imagine how much money they lost on this disastrous Caribbean experiment.

      I’ve said it before and I’ll say it again – they should try Dubai in winter. Even if they can only get DWC slots.

    • lumma says:

      You’re not really doing much on that last day with a 18.40 departure on BA so I don’t see why people would prefer that. Sleeping in your own bed or a hotel is infinitely more preferable than trying to sleep in even the best plane seat.

      Perhaps BA has a lot of connecting traffic that it doesn’t want to lose versus Virgin and Norse. Don’t think there’ll be a huge amount of tourism from South Africa to the UK with the need to get a visa

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