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2025 will be the year of free, unlimited inflight wifi

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Airlines have long told of an era where connecting to friends, family and (dare I say it) work is as easy from 35,000 feet as it is on the ground. But this future has been surprisingly elusive – until now.

The last few months have seen airlines make a flurry of announcements when it comes to onboard wifi. Delta Air Lines, United Airlines and Air France have all announced that they are rolling out unlimited, free wifi to all customers this year whilst Cathay Pacific and Japan Airlines are amongst those offering it to business and first class customers.

Whilst we aren’t quite there yet, I predict that 2025 will be the year that fast, free and unlimited wifi becomes the norm. Airlines that haven’t committed to this will quickly find they have to.

2025 will be the year of free, unlimited inflight wifi

Ground control to Major Tom

The promise of in-flight connectivity hasn’t always delivered. I’d warrant that almost anyone that has ever tried to connect to onboard wifi is familiar with wrestling glitchy sign-up pages and hour-long blackout zones. When you do connect, fickle speeds mean pages load normally one moment and then take minutes the next.

Whether or not in-flight wifi is usable is often a gamble, and an expensive one at that. Airlines frequently charging anything from £0 up to £25 for a full-flight voucher, with no guarantee of a functional service. Other airlines – such as easyJet – have no wifi whatsoever, a glaring omission in 2024.

To be fair, getting internet connectivity when you are flying at 550 miles per hour and at 35,000 feet is slightly more challenging than wiring your house up to the fibre network or connecting to 4G/5G network. Although ground-based solutions exist, they only work over land: for true end-to-end connectivity you need to rely on large, expensive satellites to bounce your signal back to earth.

2025 will be the year of free, unlimited inflight wifi
Viasat 3 uses three satellites

A satellite is born

Boeing was the first to introduce an inflight connectivity service in 2000 when it launched Connexion by Boeing. United, Delta and American Airlines all signed up for the service with Lufthansa the international launch partner.

Initial speeds were ‘up to’ 20 Mbits/s – not bad for its day – but not great when you spread that across the volume of passengers on a single flight. Pricing was touted as $29.95 for long haul flights or $14.95 for shorter flights, with a metered option starting at $9.95 for the first 30 minutes and $0.25 for every minute thereafter.

If the pricing looks remarkably familiar to what you might pay on many airline today, don’t forget inflation has eroded its value. $29.95 in 2002 is roughly $50 now – far more than airlines now charge.

JetBlue was, I think, the first airline to offer free wifi to all customers when it rolled out its service in 2013. Other airlines have followed, often only giving passengers a time-limited taste of free wifi or only to business class passengers or status holders. British Airways rolled out free inflight messaging for Executive Club members earlier this year.

We are now at an inflection point. Over the past 12 months, we’ve seen more and more airlines commit to offering free wifi:

  • Malaysia Airlines has offerered free unlimited wifi to all customers since November 2023
  • Delta announced it was introducing free wifi in January 2023: it is rolling out to international routes this year
  • Singapore Airlines rolled out unlimited free wifi to all Krisflyer members in June 2023
  • Qatar Airways announced it would start installing free Starlink wifi this year, with the “entire modern fleet” to be completed within two years
  • United announced a deal to install free Starlink wifi on more than 1,000 of its aircraft, starting in early 2025
  • Air France also announced it would install free Starlink wifi from 2025
  • Turkish Airlines says it will roll out free inflight wifi across its fleet by the end of 2025

.… and these are just the airlines (together with JetBlue) that have committed to free, unlimited wifi for everyone. The vast majority of other long haul airlines also offer free wifi for premium customers or status holders.

2025 will be the year of free, unlimited inflight wifi

Smaller is better

What is enabling this sudden enthusiasm to offer fast, free wifi? The answer is technology.

You may have noticed that three of the airlines listed above have something in common: they are all installing something called Starlink.

Initially launched as an alternative to terrestrial broadband for those in remote and inaccessible areas, Starlink is a new satellite connectivity service offered by Elon Musk’s SpaceX that is now being offered to airlines.

In the past, inflight connectivity has relied on large, pricey satellites in geostationary orbit. That means that whilst the plane has been cruising at 550mph, it has been connecting to a satellite more than 20,000 miles away that orbits the earth in a fixed position, ie a single geographic area. Because of the distance, this introduced a significant lag to the browsing experience, whilst the satellite also acts as a bottleneck for the amount of data that can be processed.

2025 will be the year of free, unlimited inflight wifi
Starlink operates from thousands of satellites

Starlink turns this on its head. Rather than a handful of large, expensive satellites tens of thousands of miles away, it has lofted thousands of small, cheap satellites that orbit in a shell about 400 miles away. There are now more than 6,000 of these satellites spinning around the earth. Starlink is the first satellite internet constellation: OneWeb has since joined it whilst Amazon also plans to build out its own.

The benefits are myriad. The economies of scale of producing smaller satellites on mass over large bespoke ones mean it is cheaper to operate, whilst the lower orbiting altitude means there is less lag – about the same as you’d expect at home. This makes for a smoother experience.

Starlink also offers far, far more capacity than existing geostationary satellites. SpaceX’s second generation of satellites each offer around 75Gbps throughput: multiply that by thousands of satellites and you have 165Tbps for this generation alone.

Compare that to Viasat, whose three 1Tbps-capable Viasat-3 satellites provide global coverage but at only a fraction of the capacity – just 1.8% of what Starlink’s V2 constellation can offer.

Higher capacity, lower cost and low latency mean that airlines can now offer unlimited free wifi for customers in what Air France calls a “home-like” experience.

“Everything you can do on the ground, you’ll soon be able to do on board a United plane at 35,000 feet, just about anywhere in the world,” said United CEO Scott Kirby.

Starlink now counts seven airlines as its customers, including Air Baltic, Air France, Air New Zealand, Hawaiian Airlines, Qatar Ariways, United Airlines and Zipair. Other airlines and satellite constellations are sure to follow.

2025 will be the year of free, unlimited inflight wifi

Which of the top 25 airlines in the world offer free wifi?

Here are the 25 largest airlines in the world, based on how many seats are available over a 12-month period according to Cirium.

Just two airlines on this list currently offer free, unlimited wifi to all passengers: JetBlue and Singapore Airlines (although you need to sign up for free KrisFlyer membership). A further five have announced their intention to rollout free wifi over the coming years: United Airlines, Delta Air Lines, Qatar Airways, Turkish Airlines and Air France. Four airlines offer no wifi at all.

  • Aeroflot: unclear, given current Russian sanctions
  • Air Canada: free messaging for Aeroplan members. $15 for a full-flight browsing pass.
  • Air China: no wifi offered
  • Air France: currently paid, free, unlimited wifi rolling out from 2025
  • Alaska Airlines: free messaging for all customers. Full flight browsing is $8.
  • American Airlines: wifi available from $10+.
  • ANA: $21.95 for full-flight pass on long haul flights: free for first and business class passengers
  • British Airways: free messaging for Executive Club members. Browsing available from £4.99 to £21.99.
  • Cathay Pacific: free wifi for passengers in first and business class. $12.95+ for full-flight browsing.
  • China Eastern Airlines: currently paid, a free trial is available on a first-come-first serve basis for 50 passengers per flight
  • China Southern Airlines: currently paid, free wifi on some routes and for first and business class passengers
  • Delta Air Lines: free wifi announced January 2023, currently rolling out internationally
  • easyJet: no wifi offered
  • Emirates: free messaging for Skywards members, free browsing for elite members depending on cabin class. Otherwise between $9.99 and $19.99 for full-flight access.
  • IndiGo: no wifi offered
  • JetBlue: free wifi for all customers
  • KLM: free messaging for all customers. Paid browsing packages available.
  • LATAM Airlines: wifi offered on some flights within Brazil, Chile, Colombia and Peru. Full flight browsing from $8; free for Elite members.
  • Lufthansa: free messaging for Miles and More members; $8 for for full-flight pass on short haul flights and $27 on long haul
  • Qatar Airways: 1 hour free high-speed wifi for Privilege Club members (unlimited for students). Full-flight browsing from $10. Free unlimited wifi coming to the entire modern fleet over the next two years.
  • Ryanair: no wifi offered
  • Singapore Airlines: free, unlimited wifi for passengers in Suites, first and business class and all KrisFlyer members
  • Southwest Airlines: paid wifi available for $8 per device, per flight. Free for A-List Preferred Members and Business Select Customers.
  • Turkish Airlines: free messaging for Miles & Smiles members, free browsing for business class passengers. Paid options available. Free, unlimited wifi to roll out by the end of 2025.
  • United Airlines: currently from $8 for short-haul flights. Unlimited, free wifi rolling out from 2025.

Comments (157)

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  • TGLoyalty says:

    Free messaging is enough for me to be honest. Don’t want or need anything else.

  • Scottpat78 says:

    Etihad has free WiFi for platinum members with 75% discount I think for gold and 50% for silver.

    I’m also torn – I tend to join the WiFi for free to message family and browse etc (especially if there are sports taking place), but I switch off notifications for work apps.

  • Ian says:

    BA offers free unlimited wifi – for all passengers

    (in First Class)

    • daveinitalia says:

      Restricted to one device which is annoying. Although it’s even more annoying for the paid plans. It would be good if you could switch your paid connection to a different device (I think AA allows this) so that if you’re using your laptop you can switch to data on your phone during the meal service

      • NFH says:

        You can use a wifi hub to create your own wifi hotspot, which the aircraft’s wifi sees as a single device. I find them quite useful for other purposes while travelling such as more easily connecting hotel televisions to wifi as well reducing authentication issues with deficient hotel wifi.

      • Rhys says:

        Some airlines/providers do allow you to transfer, which I agree is very useful.

      • Ian says:

        Create your own hotspot

    • Mike Fish says:

      I think last I was in BA First Class I looked at the WiFi card thing, thought, I’ll have to check that and do a speed test, fell asleep and never used it (and that was a day time flight).

  • SamG says:

    https://media.uk.norwegian.com/pressreleases/norwegian-reveal-europe-s-sky-high-surfing-habits-as-it-marks-five-years-of-inflight-wi-fi-1312113

    Norwegian had it on short haul in 2011 ! Amazing it’s taken others so long to catch up (BA 787s I’m looking at you!!)

  • Numpty says:

    Best use of this is live TV channels on the ICE or tablet, or streaming services.

  • NFH says:

    I hope that airlines will similarly implement USB-C power. It’s ridiculous that obsolete USB-A sockets are still being fitted 4 years after Apple switched from USB-A to USB-C cables supplied with iPhones, and other manufactuers before that.

    • Fraser says:

      Most manufacturers use USB-A to USB-C ports given the ubiquity of USB-A ports on PCs, monitors and power sockets. But neither should ever be used to charge a device in a public location given they can also carry data, stick to mains power sockets with an adapter.

    • Rhys says:

      New seats do come with USB-C.

      • NFH says:

        Really? What about British Airways new Club World? I can’t find any USB-C sockets in the seats. When this was fitted, almost all smartphones were being supplied with USB-C cables.

        • Rhys says:

          That seat was introduced in 2019! Don’t forget that regulation in aerospace is 10x that of consumer devices. Aircraft are never going to be at the forefront of innovation in this regard. Agree it is disappointing there BA hasn’t started fitting them with both, though.

          • NFH says:

            USB-C was already mainstream in 2019. It was Apple who held out until 2020 to supply USB-C cables with its iPhones, albeit still with Lightning on one end of the cable until 2023.

        • S says:

          Is it such a big deal when a very small adapter can be had for a few quid? I always carry a C-to-A and an A-to-C adapter in my carry on kit and they take up no more space than a small USB stick.

          • NFH says:

            Yes, carrying around an USB-A to USB-C adapter is exactly the workaround that I use. But we shouldn’t have to do this, as it’s fiddly and backward and doesn’t deliver the full benefits of USB-C. All USB power installations since 2017, or possbly easlier, should be USB-C.

    • JAXBA says:

      You’re very passionate about this, but personally USB-A sockets are more useful for me, and I’d imagine a lot of other people too. I don’t mind if USB-C sockets are installed too, but not at the expense of USB-A please.

      My first USB-C device came with an USB-A to USB-C cable, and I’ve been using that cable type for years now. I didn’t even ‘need’ a USB-C to USB-C cable until I bought a 2022 model car, and that was for passengers to charge devices. The driver still needs an USB-A to USB-C cable to connect their phone to the car… (yeah, that is silly).

      When I travel, I take USB-A to USB-C and even USB-A to Micro-USB (I still have a few perfectly good Micro-USB devices). I brought a USB-C to USB-C cable with me for the first time this year, in case I needed it in my hire car.

      Everyone travels with different devices, different cables. What works for me wouldn’t work for you. I don’t mind USB-C sockets being added. But I still need USB-A. You could say it’s more universal…

  • Ken says:

    Charges for seats, luggage and F&B.

    Don’t see free wi-fi being the norm

  • Chang says:

    Doesn’t Malaysia Airlines offer it to all passengers across all travel class?
    https://malaysiaaviationgroup.com.my/en/MAG-media-centre/news-releases/2023/free-wi-fi-across-all-classes.html

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