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2025 will be the year of free, unlimited inflight wifi

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Airlines have long told of an era where connecting to friends, family and (dare I say it) work is as easy from 35,000 feet as it is on the ground. But this future has been surprisingly elusive – until now.

The last few months have seen airlines make a flurry of announcements when it comes to onboard wifi. Delta Air Lines, United Airlines and Air France have all announced that they are rolling out unlimited, free wifi to all customers this year whilst Cathay Pacific and Japan Airlines are amongst those offering it to business and first class customers.

Whilst we aren’t quite there yet, I predict that 2025 will be the year that fast, free and unlimited wifi becomes the norm. Airlines that haven’t committed to this will quickly find they have to.

2025 will be the year of free, unlimited inflight wifi

Ground control to Major Tom

The promise of in-flight connectivity hasn’t always delivered. I’d warrant that almost anyone that has ever tried to connect to onboard wifi is familiar with wrestling glitchy sign-up pages and hour-long blackout zones. When you do connect, fickle speeds mean pages load normally one moment and then take minutes the next.

Whether or not in-flight wifi is usable is often a gamble, and an expensive one at that. Airlines frequently charging anything from £0 up to £25 for a full-flight voucher, with no guarantee of a functional service. Other airlines – such as easyJet – have no wifi whatsoever, a glaring omission in 2024.

To be fair, getting internet connectivity when you are flying at 550 miles per hour and at 35,000 feet is slightly more challenging than wiring your house up to the fibre network or connecting to 4G/5G network. Although ground-based solutions exist, they only work over land: for true end-to-end connectivity you need to rely on large, expensive satellites to bounce your signal back to earth.

2025 will be the year of free, unlimited inflight wifi
Viasat 3 uses three satellites

A satellite is born

Boeing was the first to introduce an inflight connectivity service in 2000 when it launched Connexion by Boeing. United, Delta and American Airlines all signed up for the service with Lufthansa the international launch partner.

Initial speeds were ‘up to’ 20 Mbits/s – not bad for its day – but not great when you spread that across the volume of passengers on a single flight. Pricing was touted as $29.95 for long haul flights or $14.95 for shorter flights, with a metered option starting at $9.95 for the first 30 minutes and $0.25 for every minute thereafter.

If the pricing looks remarkably familiar to what you might pay on many airline today, don’t forget inflation has eroded its value. $29.95 in 2002 is roughly $50 now – far more than airlines now charge.

JetBlue was, I think, the first airline to offer free wifi to all customers when it rolled out its service in 2013. Other airlines have followed, often only giving passengers a time-limited taste of free wifi or only to business class passengers or status holders. British Airways rolled out free inflight messaging for Executive Club members earlier this year.

We are now at an inflection point. Over the past 12 months, we’ve seen more and more airlines commit to offering free wifi:

  • Malaysia Airlines has offerered free unlimited wifi to all customers since November 2023
  • Delta announced it was introducing free wifi in January 2023: it is rolling out to international routes this year
  • Singapore Airlines rolled out unlimited free wifi to all Krisflyer members in June 2023
  • Qatar Airways announced it would start installing free Starlink wifi this year, with the “entire modern fleet” to be completed within two years
  • United announced a deal to install free Starlink wifi on more than 1,000 of its aircraft, starting in early 2025
  • Air France also announced it would install free Starlink wifi from 2025
  • Turkish Airlines says it will roll out free inflight wifi across its fleet by the end of 2025

.… and these are just the airlines (together with JetBlue) that have committed to free, unlimited wifi for everyone. The vast majority of other long haul airlines also offer free wifi for premium customers or status holders.

2025 will be the year of free, unlimited inflight wifi

Smaller is better

What is enabling this sudden enthusiasm to offer fast, free wifi? The answer is technology.

You may have noticed that three of the airlines listed above have something in common: they are all installing something called Starlink.

Initially launched as an alternative to terrestrial broadband for those in remote and inaccessible areas, Starlink is a new satellite connectivity service offered by Elon Musk’s SpaceX that is now being offered to airlines.

In the past, inflight connectivity has relied on large, pricey satellites in geostationary orbit. That means that whilst the plane has been cruising at 550mph, it has been connecting to a satellite more than 20,000 miles away that orbits the earth in a fixed position, ie a single geographic area. Because of the distance, this introduced a significant lag to the browsing experience, whilst the satellite also acts as a bottleneck for the amount of data that can be processed.

2025 will be the year of free, unlimited inflight wifi
Starlink operates from thousands of satellites

Starlink turns this on its head. Rather than a handful of large, expensive satellites tens of thousands of miles away, it has lofted thousands of small, cheap satellites that orbit in a shell about 400 miles away. There are now more than 6,000 of these satellites spinning around the earth. Starlink is the first satellite internet constellation: OneWeb has since joined it whilst Amazon also plans to build out its own.

The benefits are myriad. The economies of scale of producing smaller satellites on mass over large bespoke ones mean it is cheaper to operate, whilst the lower orbiting altitude means there is less lag – about the same as you’d expect at home. This makes for a smoother experience.

Starlink also offers far, far more capacity than existing geostationary satellites. SpaceX’s second generation of satellites each offer around 75Gbps throughput: multiply that by thousands of satellites and you have 165Tbps for this generation alone.

Compare that to Viasat, whose three 1Tbps-capable Viasat-3 satellites provide global coverage but at only a fraction of the capacity – just 1.8% of what Starlink’s V2 constellation can offer.

Higher capacity, lower cost and low latency mean that airlines can now offer unlimited free wifi for customers in what Air France calls a “home-like” experience.

“Everything you can do on the ground, you’ll soon be able to do on board a United plane at 35,000 feet, just about anywhere in the world,” said United CEO Scott Kirby.

Starlink now counts seven airlines as its customers, including Air Baltic, Air France, Air New Zealand, Hawaiian Airlines, Qatar Ariways, United Airlines and Zipair. Other airlines and satellite constellations are sure to follow.

2025 will be the year of free, unlimited inflight wifi

Which of the top 25 airlines in the world offer free wifi?

Here are the 25 largest airlines in the world, based on how many seats are available over a 12-month period according to Cirium.

Just two airlines on this list currently offer free, unlimited wifi to all passengers: JetBlue and Singapore Airlines (although you need to sign up for free KrisFlyer membership). A further five have announced their intention to rollout free wifi over the coming years: United Airlines, Delta Air Lines, Qatar Airways, Turkish Airlines and Air France. Four airlines offer no wifi at all.

  • Aeroflot: unclear, given current Russian sanctions
  • Air Canada: free messaging for Aeroplan members. $15 for a full-flight browsing pass.
  • Air China: no wifi offered
  • Air France: currently paid, free, unlimited wifi rolling out from 2025
  • Alaska Airlines: free messaging for all customers. Full flight browsing is $8.
  • American Airlines: wifi available from $10+.
  • ANA: $21.95 for full-flight pass on long haul flights: free for first and business class passengers
  • British Airways: free messaging for Executive Club members. Browsing available from £4.99 to £21.99.
  • Cathay Pacific: free wifi for passengers in first and business class. $12.95+ for full-flight browsing.
  • China Eastern Airlines: currently paid, a free trial is available on a first-come-first serve basis for 50 passengers per flight
  • China Southern Airlines: currently paid, free wifi on some routes and for first and business class passengers
  • Delta Air Lines: free wifi announced January 2023, currently rolling out internationally
  • easyJet: no wifi offered
  • Emirates: free messaging for Skywards members, free browsing for elite members depending on cabin class. Otherwise between $9.99 and $19.99 for full-flight access.
  • IndiGo: no wifi offered
  • JetBlue: free wifi for all customers
  • KLM: free messaging for all customers. Paid browsing packages available.
  • LATAM Airlines: wifi offered on some flights within Brazil, Chile, Colombia and Peru. Full flight browsing from $8; free for Elite members.
  • Lufthansa: free messaging for Miles and More members; $8 for for full-flight pass on short haul flights and $27 on long haul
  • Qatar Airways: 1 hour free high-speed wifi for Privilege Club members (unlimited for students). Full-flight browsing from $10. Free unlimited wifi coming to the entire modern fleet over the next two years.
  • Ryanair: no wifi offered
  • Singapore Airlines: free, unlimited wifi for passengers in Suites, first and business class and all KrisFlyer members
  • Southwest Airlines: paid wifi available for $8 per device, per flight. Free for A-List Preferred Members and Business Select Customers.
  • Turkish Airlines: free messaging for Miles & Smiles members, free browsing for business class passengers. Paid options available. Free, unlimited wifi to roll out by the end of 2025.
  • United Airlines: currently from $8 for short-haul flights. Unlimited, free wifi rolling out from 2025.

Comments (157)

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  • Dann says:

    You’ve missed JAL off the List..

    They’ve just made wifi free to customers

    https://www.jal.co.jp/jp/en/inter/service/WiFi/

  • TooPoorToBeHere says:

    There is a thread on this on the flyertalk forum in which a BA staff member bemoans the fact that the UK authorities have yet to approve Starlink hardware.

    I strongly agree with the thrust of this article; actually-usable-speeds low-latency wifi is a gamechanger for travel. I think airlines without it will see significant loss of premium-cabin demand on daytime routes where the competition has it.

    People will whine about other pax watching videos etc, but being able to *actually work properly* on a long-haul flight is as significant as flat beds were.

    • JDB says:

      In respect of “actually work properly” quite a few firms don’t allow work laptops to be connected to airline wifi and many don’t allow people to use them in public at all even with screen shields. It has been a considerable source of leaks in the past.

      I’m amazed how incredibly lax people are, even today, talking about highly confidential and price sensitive issues with colleagues or reading paper/on screen presentations (so in conveniently big type) easily visible to others.

      • Dave1986 says:

        Exactly. I struggle to see how Wi-Fi is a “game changer” because of this

      • Andrew says:

        Not everything you do on a laptop screen is sensitive, privacy shields are available, and working in Club Suite is significantly more private too.

        A lack of decent high-speed Wi-Fi with no doubt a 3+ year dreadfully slow rollout could be quite an expensive draw on premium passengers from BA to other airlines.

        I cannot rely on getting work done on any BA flight long- or short-haul, I would switch to a Starlink-connected flight in a heartbeat.

        • Dave1986 says:

          Why do you need Wi-Fi on a short haul flight to get work done? Surely there’s things you can do offline for a couple of hours?

        • JDB says:

          @Andrew – not all work is sensitive (although for some of us it almost always is) but the problem is many staff don’t know how to exercise discretion, so companies have blanket bans. The WiFi connection of work laptops is a different issue.

          CS may be more private than previous configurations but to my certain knowledge, far from sufficiently private. There are lots of nosy people out there (me included) in addition to people whose role is corporate espionage and travel on obvious business heavy routes. Somehow people get much less careful when travelling and assume that fellow passengers, chambermaids, waiters or chauffeurs/taxi drivers can’t see or hear.

  • memesweeper says:

    Which airline will drop IFE in favour of wifi for long haul first?

    IFE systems weigh a huge amount and are going to be largely redundant soon.

    • JDB says:

      That would be a great advance. I do like having the map, but apart from that having those huge not very good definition screens just get in the way. If I want to watch something it’s so much better quality on an iPad, even if the screen is smaller and I can choose what I want rather than some airline rubbish.

      • babyg_wc says:

        removing screens a great advance? LOL you should work in airline marketing (we have enhanced the screens away because of customer demand)… personally I like the screens and random selection of films/tv that i wouldn’t have on my iPAD, plus as a family the last thing i want to do is lug 3x ipads, cables etc with me…. but i do think screens will be removed from economy-ultracheap to save the airlines money in the future… but its not a great advance at all.

        • JDB says:

          We are ‘lugging’ our (650g with case) iPads everywhere anyway. The cable is now the same as iPhones. My wife takes a keyboard in her handbag as well so she can more easily use it for work and she is far more high powered than I am! My empirical observation in first is that not many people are using the IFE. Its importance to the passenger will wane. The screens are an ugly intrusion like jumbo TVs in hotel rooms which good hotels now hide.

          • meta says:

            This is already a reality on ZIPAIR, JAL’s ultra-low cost subsidiary. Fully flat seats on 787, free unlimited wifi, no IFE. I’m flying them for the first time in November and can’t wait. ICN-NRT only £90 in J. A colleague paid £300 in J for a 6+ hour flight to Singapore.

            Another thing is I dislike that on night flights you have the screens on all the time or it accidentally switches on. I don’t sleep well with an eye mask on, so this would be great for me if it was universal.

        • CJD says:

          Personally wouldn’t care if in-flight entertainment was done away with.

          In my case it’s probably a product of suffering from mild motion sickness – aircraft generally haven’t been a problem but I don’t know if I’d be happy watching a screen knowing there’s a chance I’ll feel awful in an hour or two – as well as mainly flying within Europe in my adult life and not actually having the option.

          Flew Madrid to London recently on Iberia’s long haul 15:45 flight and was genuinely happy to just have the flight map on it.

      • jj says:

        I’d also love to see the end of IFE. Maybe US airlines would then allow the blinds to be open during a flight – their usual excuse for insisting that blinds are closed is to allow people to see their screens without reflections.

        In premium cabins, a huge amount of space is lost to IFE systems. BA’s newer F seats swap buddy dining for a bigger screen, for example, which is a sad reflection of a culture that values canned entertainment more than human interaction.

        Scrap the IFE!

      • Roy says:

        4K IFE screens are already a thing. The best solution to keep everyone happy would be some solution to allow you to cast TV/movies from your tablet to the IFE screen if you wish.

        The current casting solutions probably aren’t quite suitable in their current form but you could certainly see Apple and Google developing specific functionality for IFE use if the demand is there – much like CarPlay and Android Auto have become ubiquitous over the last few years.

    • john says:

      BA. On the babybus that used to hand out the iPads?!

      • meta says:

        That’s different as narrowbody. ZIPair is on widebody and provides online access to entertaiment, but no devices. LATAM has similar system on narrow bodies (and I think entertainment is free for all)

  • Matt says:

    BA charge for seat selection (even in business), tea (euro traveller), bags (HBO), etc. What makes you think they feel they are going to have to give free wifi to all passengers to compete?! Maybe they will include it in some fares (eg full fare economy and business) like they have done with First or Exec Club Elites, but I think they will have some element of charging… especially short haul given Easy, Ryanair, etc don’t have it.

    • babyg_wc says:

      BA already give free Wifi for messaging on many short haul routes…

      • JDB says:

        The free messaging is simply a lure to get people to pay for a paid wifi upgrade.

  • Alex says:

    No, thanks. One thing I like about flying is that – unlike in every other public space nowadays – I don’t have to listen to people’s Tiktoks or facetime calls

  • Richard says:

    Easyjet pilot friend of mine commented years ago that Easyjet wasn’t installing WiFi as the antenna hump on the fuselage caused a 3% increase in fuel burn due to the drag. Wonder if the Starlink antenna is a flatter profile or can be embedded in to the fuselage of composite airframes? 🤔

  • Alex says:

    Aeroflot has paid in-flight wi-fi on some planes (Airbus only). There is a push to provide free wi-fi by 2028, following on from communication satellite launches in 2025/26 (Vedomosti ‘Технологии’ – 23 Sept. 24). But I can see it being very uncertain with the war impacting supply chains and access to essential parts to deliver – even if they are truly going fully domestic for manufacturing!

  • Andy says:

    I prefer to switch off when I’m on a plane…

    Back when I used to travel to NY monthly being able to have a good block of hours where I was uncontactable and free to do what I wanted was lush

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