Reply To: In your opinion will BA go the way of Virgin Points with dynamic pricing?

[Rob]

JDB wrote:

Avios is more than just BA who might wish to move to dynamic pricing like Virgin but while one should never say never, IAG Loyalty has created a whole Avios ecosystem that is very profitable, so it would be odd if they decided to kill it off by being too clever.

Which is currently the correct answer.

ALTHOUGH …. if Virgin had kept the guaranteed seats all would have been well.

(To be fair to VS …. I booked 4 UC down to Cape Town for next Easter when Virgin extended the schedule – the 2 guaranteed seats x 2 days, back to back. Those flights now seem to be full because VS is quoting £15,000 for UC on the same April 2025 services. Price is so high it won’t even offer seats under ‘guaranteed availability’!).