Virgin Atlantic announced major changes to Flying Club at 2pm today which, on the face of it, appear to move it closer to British Airways Executive Club in terms of earning and burning.
Unfortunately I am, literally, on a beach and Anika is, literally, getting onto a plane. I am therefore leaving it to you lot to analyse
There will be a full article tomorrow.
You can see details of the changes to Virgin Flying Club by clicking here.
Here is the official Virgin statement:
“Our goal is to make Flying Club a key differentiator for Virgin Atlantic customers, through the value we offer with miles and by enhancing their Virgin Atlantic experience. As a long haul airline, we know that our members have different needs from a loyalty programme and, by reimagining each component of Flying Club, we ‘re making it more relevant and engaging.”
“The changes we’re making will mean that, whether a customer only travels long haul for a holiday every few years, or they travel frequently or on business, Flying Club will offer them great value and benefits that really make a difference to their experience with us. This is the first step in an exciting journey of change for Flying Club with many more enhancements in the works that we will be announcing through 2017.”
(Want to earn more Virgin Flying Club miles? Click here to see our recent articles on Virgin Atlantic and Flying Club and click here for our home page with the latest news on earning and spending other airline and hotel points.)