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Get a 50% bonus when you buy Flying Blue miles

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Flying Blue, the Air France / KLM loyalty programme, is running a bonus promotion for anyone who is looking to top up their account:

Limited time offer – Receive up to 20,000 additional Miles for free

Buy Award Miles between 15 October and 31 December 2012 and receive up to a 20,000 Bonus Miles.

Buy 2,000 – 8,000 Miles = No Bonus
Buy 10,000 – 18,000 Miles = 5,000 Bonus Miles
Buy 20,000 – 28,000 Miles = 10,000 Bonus Miles
Buy 30,000 – 38,000 Miles = 15,000 Bonus Miles
Buy 40,000 Miles = 20,000 Bonus Miles

The sweet spot, of course, is to buy exactly 10000, 20000, 30000 or 40000 miles, in order to get a 50% bonus!

At the top end, buying 60,000 miles (40,000 plus the 50% bonus) will cost €1,000. That works out at £810, so 1.35p per mile.

Is that a good deal? Well, Flying Blue is not exactly well regarded amongst European frequent flyer programmes. However, it does have regular ‘50% discount’ sales on some routes that look interesting.

At the end of the day, though, I don’t imagine anyone except an existing Flying Blue member topping up an account getting excited by this.

To buy, go here and scroll down to the Flying Blue logo.