I was at an event in London last Wednesday evening where model Amber Le Bon was present, wearing a rather daring totally backless number. I don’t mention this to highlight the extent of my social diary, but because her clothes were substantially less impressive the next time I saw her ….
Yes, the new Virgin Atlantic Upper Class onesie makes you look a bit of a wally, however attractive you may be ….
And if you’re not a model in the first place, the onesie will not improve things ….
For sheer entertainment purposes, it is worth printing the full press release:
In a first for the airline industry, Virgin Atlantic has collaborated with the original onesie designers, OnePiece, to trial a limited edition OnePiece onesie for Upper Class passengers. Modelled by English model, Amber Le Bon, the onesie is set to become a must have for bedtime glamour and will be available from mid-June for a thousand passengers travelling on selected night flights across Virgin Atlantic’s long haul network. The bespoke onesie blends Virgin Atlantic’s rock n’ roll spirit with design expertise from OnePiece to offer unrivalled comfort for sky-high slumber.
Amber Le Bon – daughter of music legend Simon Le Bon and supermodel Yasmin – was the perfect choice to model the onesie with her British, rock n’ roll and fashion roots perfectly complimenting the spirit of Virgin Atlantic and OnePiece. The new Virgin Atlantic onesie is simple and chic in an ever fashionable black colour way with a cheeky slogan, “sleepy head” on the back. Designed as a fashionable yet fun alternative to the popular Virgin Atlantic Upper Class sleep suit, passengers will be able to enjoy maximum comfort when flying.
Fay Burgin, Head of Global Public Relations, comments: “We are passionate about new innovations such as bringing our Upper Class passengers the first ever airline onesie. OnePiece onesies are the original and best and our design teams have been working tirelessly to create a onesie that offers the perfect combination for a satisfying slumber on one of the longest, fully flat, beds in business class.”
Amber Le Bon, comments: “As someone who travels a lot I know how important it is to feel comfortable when heading to the skies. The new Virgin Atlantic onesie is comfortable yet stylish – the perfect combination for long haul travel. As well as wearing my OnePiece onesie on the plane, I’m looking forward to keeping comfy at home in it too.”
The limited edition, unisex onesie will be available for Virgin Atlantic Upper Class passengers to wear on board selected flights from mid-June and passengers will be free to take their onesie with them to enjoy in the comfort of their own home.
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