We don’t cover UK boutique hotel chain Malmaison much on HFP because it does not partner with any airlines or operate as part of any major loyalty scheme. They did have a Virgin Atlantic deal at one point but it ended 2-3 years ago.
At the moment, Malmaison is running a decent advance booking promotion for its hotels. If you can commit to a pre-paid booking at least 90 days in advance, there are substantial discounts available.
There are participating properties – generally decent – in Aberdeen, Belfast, Birmingham, Brighton, Cheltenham, Dundee, Edinburgh, Glasgow, Leeds, Liverpool, London, Manchester, Newcastle and Reading.
The Oxford hotel, picture above, is famous for being based in a converted prison!