How does YOTEL’s [email protected] loyalty scheme work?

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This is our review of [email protected], the membership scheme for YOTEL hotels.

You can sign up for [email protected] on the website here.

Back in 2018, YOTEL launched a free membership scheme called My YOTEL.  It was, frankly, useless.  It gave absolutely no benefits at all for frequent guests – literally nothing.  The only benefit, in return for giving them all of your details, was a discount of ‘at least’ 10% when you stay at the Yotel New York (pictured below), Yotel Boston or Yotel Singapore hotels.  No other properties were included.

YOTEL has now overhauled My YOTEL, which has morphed into [email protected]

How does YOTEL's Club@YOTEL scheme work?

How does [email protected] work?

Full details of [email protected] can be found on this page of the YOTEL website.

It is free to sign up via that page.

Unfortunately, very little has changed since the days of My YOTEL.  This is what you now get:

‘Real’ benefits:

  • Save 10% on every booking you make*
  • Earn miles with two frequent flyer schemes – Air France / KLM Flying Blue and Virgin Atlantic Flying Club

Benefits which aren’t really worth anything:

  • View existing bookings in your online account
  • View and edit your personal details in your online account
  • View and edit your subscriber preferences
  • Receive our latest offers by email (you can unsubscribe at anytime)

The 10% discount still comes with an asterisk next to it, as you can see.  When you scroll to the small print, this is what you get:

Save up to 10% discount is only available at YOTEL New York, YOTEL Boston, YOTEL San Francisco, YOTEL Singapore, YOTEL Amsterdam, YOTEL Edinburgh, YOTELAIR Singapore Changi Airport and YOTEL Istanbul Airport (Landside). [email protected] is not available at all YOTELAIR hotels.

The good news is that the scheme has now broadened out beyond the three hotels covered by My YOTEL.  The bad news is that many of the YOTELAIR hotels are still excluded.

Importantly, the one you are most likely to use if you live in the UK – YOTEL Gatwick Airport – is not included.  Our full review of YOTEL Gatwick Airport is here if you want to see what it is like.

Club @ Yotel

Can you earn frequent flyer miles at YOTEL?

Surprisingly – for a budget hotel chain – yes.  There are two airline partners – Virgin Flying Club (Virgin Atlantic) and Flying Blue (Air France, KLM).

This isn’t covered much on the YOTEL website.  This is all they say (scroll to the bottom):

Join the [email protected] to earn miles with AF/KLM Flying Blue and Virgin Atlantic Flying Club. All you need to do is to enter your membership numbers in your [email protected] account, and they will be automatically added to your booking. Note that you can’t use a partner airline loyalty number e.g. Delta, Emirates. This offer is only available for qualifying bookings when you book direct at yotel.com. If you have any queries on missing or awarded miles, please first contact your relevant Flying Blue or Flying Club helpline.

Here is the YOTEL page on the Virgin Atlantic website.  You will earn:

500 miles for a stay at YOTEL New York of 3 nights or more

100 miles for a stay of any length at YOTEL Heathrow, Gatwick, Amsterdam Schipol and Paris Charles de Gaulle airports

You need to book direct on the YOTEL website to get these rates.

Here is the YOTEL page on the Flying Blue website.  You will earn:

500 miles for a stay at YOTEL New York of 3 nights or more

50 miles for a stay of any length at a YOTELAIR hotel

Conclusion

Rather like the Point A Hotels membership scheme, A-List, which we reviewed here, [email protected] doesn’t have much to offer compared to a traditional points-based hotel loyalty scheme.

However, a 10% discount on your room is obviously worth having if you are staying at a participating hotel so it makes sense to sign up.

The [email protected] sign-up page is here.  The YOTEL home page is here.

(Want to earn more hotel points?  Click here to see our complete list of promotions from the major hotel chains or use the ‘Hotel Promos’ link in the menu bar at the top of the page.)

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Comments

  1. ChrisBCN says:

    Very generous that they allow you to ‘edit your personal details’ 🤷

    • I’d also say there’s a degree of overlap between

      View and edit your subscriber preferences

      And

      Receive our latest offers by email (you can unsubscribe at anytime)

  2. Concerto says:

    Ah yes, I am really motivated to stay at one of these to get 50 Flying Blue miles (that’s a huge amount for FB). I wouldn’t book these at any of these cities, there are far nicer places to stay.

    • Nobody has spotted the typo here yet: “50 miles for a stay of any length at and YOTELAIR hotel”

      But 50 miles 😲 groundbreaking stuff. Reminds me of the time when Virgin Trains East Coast was offering a 50 Nectar points bonus, that promo was rightly ridiculed and they did get better after that.

      • Thanks. This was written a while ago – I put off running it due to corona but decided that we might as well get some page views out of it rather than have it on ice for another 3-4 months.

  3. the_real_a says:

    From time to time i wouldn’t mind staying at these places – except every single time i checked they have been significantly more expensive than a nearby comfortable hotel.

    • The Savage Squirrel says:

      … and in the context of HfP and super-convenient Gatwick hotels, YMMV but I’ve never seen much price difference between the prison-cell ethos of Yotel and the perfectly-acceptable-and-even-rather-pleasant-if-you-pay-a-whole-£5-for-a-window Bloc at Gatwick.

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