‘Pret Perks’ launches today – how does it work?
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A couple of weeks ago we had the exclusive news about the launch of ‘Pret Perks’, the new Pret A Manger loyalty scheme.
The programme finally goes live today. However, it will be in beta for a few weeks and can only be accessed by people with a Pret coffee subscription and an iPhone.
You will earn one ‘star’ for every purchase and stars can be redeemed for ‘perks’.
You will require 10 stars to receive a free product from a rotating list of rewards. You do not get your choice of any item in the store.
Once you have hit 10 ‘stars’, you will have 30 days to claim your free product. Your free gift will expire at this point.
You will NOT earn ‘stars’ when claiming a free coffee from your subscription unless something else is bought at the same time. All Pret coffee subscribers will receive a nominal one star per month as part of their subscription. You need to scan a QR card in the Pret app to receive your stars.
One attempt at gaming the system is already blocked in the rules. Any purchases made in quick succession will be amalgamated together, so you cannot buy a coffee and a sandwich in two transactions and earn two ‘stars’.
Full details should be on this web page from this morning.
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