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Review: the Tampa EDITION, the first five star hotel in the city

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This is our review of the Tampa EDITION hotel in Florida.

I was put up by the hotel as part of my Virgin Atlantic press trip on the inaugural A330neo flight to Tampa. I have preivously stayed at the Barcelona EDITION (review here) and was impressed, so I had high hopes for my stay in Tampa. As you’ll see below, I wasn’t disappointed.

Tampa is not a city you would think is at the top of famous hotelier Ian Shrager’s hit-list, but there you go. It is, supposedly, the first five star hotel in town which I thought was surprising. It has just opened, so it is virtually brand new.

Where is the Tampa EDITION?

The Tampa EDITION hotel is in downtown Tampa, in a newly developed area called Water Street Tampa:

Tampa edition location

It is just opposite the ice hockey stadium for Tampa Bay Lightning. You also have the Florida Aquarium close by, as well as the Tampa Bay History Centre, convention centre and Riverwalk.

Ybor City, a more historic area of the city on 7th street with lots of bars and restaurants, is an $8 Uber away. The airport is about 25 minutes by car. Apart from a tourist tram in downtown Tampa there are no real public transport options.

Inside the Tampa EDITION

Inside, the building has been turned into a tropical paradise with a vast array of palms and other house plants against a backdrop of white stone and fabrics. It’s really quite impressive and unique:

The sheer scale of the planting means that the large lobby feels cosy rather than imposing, with seating areas screened from other parts including the bar and reception.

You’re also immediately enveloped by the EDITION’s distinctive signature scent from Le Labo.

A big staircase anchors the space adjacent to the check-in desks:

Rooms at the Tampa EDITION

The hotel comprises of nine floors in total, whilst the remaining floors above make up 38 EDITION residences. I was given a room on the 7th floor.

I was particularly impressed by the lifts, which are spacious and fast. I’ve stayed at hotels where you end up waiting an age but in this case a lift arrived within 15 seconds almost every time.

In typical EDITION fashion, the rooms make use of simple, natural colours and finishes for a more minimal look. You can see the contrast between the dark wood corridor and the light, open room beyond here:

There’s ample storage in the wardrobes on the left, as well as very fluffy robes, a luggage rack, iron and safe. At one end you have the mini bar, including a Nespresso machine and stocked fridge:

You get a couple of water cartons for free every morning and evening.

To the right is the bathroom. Despite having a huge counter top, they’ve decided to go for just one basin:

Whilst the bathroom design is minimal, the stone tiles and gentle golden lighting give it a sort of calming quality.

The shower is dual-head:

Toiletries are Le Labo for the EDITION. If you’ve ever stayed at an EDITION you’ll immediately recognise it. For the first time I found these in refillable pump bottles rather than mini bottles:

Behind the bathroom is the spacious bedroom:

As you can see, a large desk runs along the left hand wall:

You know you’re in an EDITION when the bed is artfully draped in a faux fur blanket:

Connectivity is great, with two US mains sockets and several USB ports on either side of the bed.

There’s also an armchair and coffee table:

There are floor-to-ceiling windows, although the view is not spectacular (the Tampa skyline isn’t exactly iconic). I was a bit disappointed to see there were no electric curtains, as I do love being able to open the blinds from bed.

Room service came twice a day with a turndown service in the evenings as well, which I appreciated.

Rooftop pool at the Tampa EDITION

It wouldn’t be Florida without a pool, and the Tampa EDITION hotel manages to squeeze one on the 9th floor, before the building narrows for the Residences. It’s a nice size, although you shouldn’t expect to swim laps in it:

The bougainvillea are artificial, unfortunately. This felt a bit downmarket, especially given the lobby downstairs is stuffed full of real plants!

Breakfast at the Tampa EDITION

An a la carte breakfast is served downstairs in the lobby restaurant called Market. Again, it beautifully designed:

You can also choose to sit outside on the pavement, screened off from the road by planters.

Whilst not on the menu, I asked if I could have eggs royale and was told I could:

I was also pleased to find that the EDITION was able to make a good cup of tea, which isn’t always the case in the US!

Conclusion

EDITION hotels always strike me as exceptionally classy, and the brand new Tampa EDITION is no different. The sophisticated yet simple design exudes luxury, and if I had to pigeonhole the brand I would describe it as a sophisticated version of a W hotel or an upmarket Soho House.

The EDITION is also a step up from the W when it comes to service, which can vary hugely at W hotels. It was impeccable at the EDITION, from the valet staff to the room service.

Room rates start at $587 in February 2023 whilst Marriott Bonvoy redemptions start at 74,000 points per night. You can find out more, and book, on the hotel website here.


How to earn Marriott Bonvoy points and status from UK credit cards

How to earn Marriott Bonvoy points and status from UK credit cards (December 2022)

There are various ways of earning Marriott Bonvoy points from UK credit cards.  Many cards also have generous sign-up bonuses.

The official Marriott Bonvoy American Express card comes with 20,000 points for signing up, 2 points for every £1 you spend and 15 elite night credits per year.

You can apply here.

Marriott Bonvoy American Express

20,000 bonus points and 15 elite night credits Read our full review

You can also earn Marriott Bonvoy points by converting American Express Membership Rewards points at the rate of 2:3.

Do you know that holders of The Platinum Card from American Express receive FREE Marriott Bonvoy Gold status for as long as they hold the card?  It also comes with Hilton Honors Gold, Radisson Rewards Premium and MeliaRewards Gold status.  We reviewed American Express Platinum in detail here and you can apply here.

The Platinum Card from American Express

30,000 points and unbeatable travel benefits – for a fee Read our full review

You can also earn Marriott Bonvoy points indirectly:

and for small business owners:

The conversion rate from American Express to Marriott Bonvoy points is 2:3.

Click here to read our detailed summary of all UK credit cards which can be used to earn Marriott Bonvoy points

(Want to earn more hotel points?  Click here to see our complete list of promotions from the major hotel chains or use the ‘Hotel Offers’ link in the menu bar at the top of the page.)

Comments (39)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • A says:

    Hmmm I thought it was just me that can tell when an article is written by Rhys by the mistakes and tone. Marriott don’t seem to do better value redemptions for new hotels which IHG do do. Opportunities like that maybe something that readers of this site might value more then a review of a fairly random hotel but I appreciate this article keeps the lights on.

    • Rob says:

      In what sense does it ‘keep the lights on’? We were given the hotel irrespective of whether we reviewed it (90% of those who stayed there won’t) and obviously neither the hotel or Virgin are paying us.

      Press trips in general are a drag on our staff time and we refuse to do them unless there is genuine editorial merit. I have NEVER, EVER in 10 years of running this site done a long-haul group press trip.

      • A says:

        Oh I meant ktlo in the IT sense: where an essential (typically) daily task is done which however doesn’t add much to the long term goals of an organisation. Sorry for the confusion and inadvertent slur.

  • George K says:

    Semi-related question: I always wondered if hotel stays booked by the hotel themselves as part of press/promotional trips yielded points and stay credits… I’d have assumed not, but would be curious to know!

    • TGLoyalty says:

      The room rate would be nil therefore points payable nil?

      This is probably paid for by virgin in which case also probably no as technically the account holder should be both staying & paying for the stay.

      • Rob says:

        I didn’t get anything for my Hyatt stay last week, even though Hyatt HQ was paying the hotel (which of course it doesn’t own). They usually go through as staff rates. I put a small charge through in case it triggered elite night credit but I didn’t get that either.

        Amusingly, I once stayed at an IHG hotel as part of any IHG rewards event. During the event the speaker said we’d all get points for our stay and how we could spend them. Except, of course, they’d used a 3rd party events company to set up the day and the stays all went through as third party bookings and earned nothing!

  • Neil says:

    Rhys, the grammar is ‘comprises’ without the ‘of’.

  • AirMax says:

    There is a decent bus service in Tampa, including from the airport, and a central bus station. That said, only poor people use it so you may be stared at if you look like you could afford to run a car.

  • PH says:

    Wonder how often / if those EDITION fake fur throws get washed…
    I prefer my bed sans synthetic roadkill

This article is closed to new comments. Feel free to ask your question in the HfP forums.

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