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Review: Is the Bank of Ireland Avios credit card from Aer Lingus AerClub worth the fee?

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This is our review of the Bank of Ireland Aer Credit Card from Aer Lingus, which earns Avios.

In early 2019, Ireland got its first official Avios credit card.  This was the Aer Credit Card, offered by Bank of Ireland and earning Avios in Aer Lingus AerClub.  I want to review it today.

The rewards credit card market in Ireland was always pretty thin, not helped by a €30 annual stamp duty tax imposed by the Government on each credit card you own.

Aer Lingus AerClub credit card review

Here is the official website for the card.

As you can see from the image above, it looks very smart.

The problem is the fees:

  • Monthly fee of €6.50
  • Government Stamp Duty of €30 annually
  • Total annual cost is €108

Whilst this card does not fall under FCA guidelines, let’s still do the usual disclaimers:

  • Interest rate on purchases: 16.12% variable
  • Indicative interest rate including annual fee: 26.6% variable
  • Annual income requirement: €16,000
  • Supplementary cardholders are allowed
  • Existing Bank of Ireland credit card holders can add this on top of any existing card
review aer lingus aerclub avios credit card bank of ireland

What benefits does the Aer Credit Card offer?

This is where the card gets interesting.  I have been saying for a long time – in conference speeches as well as via HfP – that co-brand credit cards need to offer more than just points and miles, because the 0.3% cap on interchange fees makes points and miles difficult to afford.

Aer Lingus has grasped the nettle.  What you have is an airline card with a very low level of mileage earning but which is strong on benefits.

This is what you get:

Avios benefits:

  • 1 Avios for every €4 you spend on the card
  • 1 Avios for every €1 you spend with Aer Lingus

1 Avios per €4 is exceptionally weak for a card which carries an annual fee if you compare it to the UK market.  The free Barclaycard Avios Mastercard earns 1 Avios per £1 spent, whilst the paid-for Avios Plus version earns 1.5 Avios per £1.

(Of course, with few alternative options in Ireland it isn’t necessarily fair to compare this card to UK alternatives.  I make the point purely to show that Bank of Ireland hasn’t tried very hard and customers should feel short-changed.)

Non-Avios benefits:

  • 2 free Aer Lingus tickets EVERY YEAR for spending €5,000 on the card.  You receive two free tickets to any European Aer Lingus destination from Dublin, Cork, Shannon or Belfast.  You need to pay taxes, fees and charges.  The vouchers are triggered as soon as you hit €5,000 and are valid for 12 months.  
  • 2 Fast Track & Priority Boarding passes every year when travelling on Aer Lingus.  Nice to have, but not hugely valuable.
  • 2 lounge passes.  This is more like it.  Each year you will get two lounge passes to use at Dublin, Cork, Shannon or Belfast.  This is worth €60+.
  • Worldwide multi-trip travel insurance including winter sports.  ‘Free’ travel insurance tends to vary from very good (Amex Platinum, Barclays Travel Pack) to pretty useless.  The insured limits appear to be low but it does cover you up to the age of 80.  Bank of Ireland claims that the policy is ‘worth’ €158 because it is comparable to Bank of Ireland Annual Multi Trip Silver worldwide travel insurance.  I am sure that comparable cover could be found for substantially less – or strong cover for the same sum.

Note that there is no sign-up bonus.

review aer lingus aerclub avios credit card bank of ireland

Redeeming your free flights

Interestingly, the small print implies that the free tickets are NOT taken from Avios reward availability.  Aer Lingus appears to be making two tickets per short-haul flight available for credit card holders.

Beware of black out dates where availability will be ‘restricted’, which historically covers all of July and August, Christmas and New Year, school half terms, Easter, Bank Holidays and key rugby fixture weekends.

Don’t get carried away by the apparent value here because ‘taxes, fees and charges’ make up the bulk of the cost of short haul flights.  A further snag is that you need to book at least 30 days before travel which further restricts your ability to make a substantial saving on a pricey last minute deal.

Booking your free flights looks messy ….

You cannot book your free flights online.  This is the process:

  • You will be asked to complete a booking request form and send this to Aer Lingus through the Aer Credit Card Portal. On the booking request form you tell us your preferred departure airport, destinations and travel dates. You must also select a time for Aer Lingus to contact you on your booking request.
  • When Aer Lingus receives a completed booking request form from you, an Aer Lingus agent will contact you within the period indicated by Aer Lingus for you to complete your booking. If Aer Lingus are unable to contact you over a reasonable period, please check your email, as you may need to submit a new booking request form.
  • Free Fares will be allocated by Aer Lingus on a first come, first serve basis upon successful contact with you.
  • There is no guarantee that your preferred destinations and/or travels dates will be available. If your preferred destinations and/or travel dates are not available, an Aer Lingus agent will discuss alternatives with you which you may choose to book as a Free Fare.

This sounds like a LOT of trouble to book a ‘free’ flight when the saving, realistically, is unlikely to be more than €10-€20 per person given that all taxes and charges are still due. That said, readers have told me that they have been able to use their vouchers on expensive routes which saved them €100+ so there is certainly the possibility of doing well.

It is also worth noting that if you cancel your free flights, you CANNOT rebook.  The voucher is lost.

Even using the free lounge passes and fast track / priority boarding passes is complex.   You can’t just turn up with a voucher – you need to pre-book online.

Conclusion

I don’t know enough about the Irish credit card market to put this card in context.  As the €30 stamp duty must be paid on any credit card, you should arguably not include this in the annual fee calculations if you get this card to replace another one.  On that basis, you are paying €78 for:

  • travel insurance which looks like it could easily leave you out of pocket due to low limits
  • two free flights per year but which look fiddly to redeem and which may not end up substantially cheaper than cash tickets
  • two lounge passes (no complaints there, except for the pre-booking requirement)
  • two fast track and priority boarding passes (no complaints there)
  • a modest – bordering on poor – Avios earning rate on your spending

You would need to do the maths to see how this compares with any other Irish credit card you currently have.  You should be able to recoup the value of the annual fee but that is not exactly a great recommendation.

My personal rule of thumb is that the benefits I receive from a paid credit should be worth 2-3x the annual fee, including the value of the miles I earn over and above what a free credit card would get me.  I don’t see that happening here for the majority of people.

If you live in Ireland, you can find out more, and apply, on the Bank of Ireland website here.


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Comments (36)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Cuchlainn says:

    Eh no, I’ll pass ( again ! ).

    Aer Lingus’ IT is abominable – it took them over 11 weeks to correct a wrong DOB on OH’s profile on Aer Club and don’t mention trying to use an Avios printed confirmation letter which does not show any baggage allowance !!

  • Jonathan says:

    I think what could’ve been mentioned as an advantage (this goes for any credit card that’s based on Euros as it’s currency) is the fact that there’s no issues with exchange rates, when you pay for some goods or services in Euros, you know how much you’re paying, and you’re not subject to the exchange rate at the time (plus any other related fees the credit card may impose, some credit card providers use less favourable exchange rates than others), this clearly doesn’t cover the presumed need to move your money into an Irish current account to order to pay your credit card, assuming you don’t already have enough in an account to pay the balance (or however much or little you wish to pay)

    This is very much an overlooked advantage of holding any form of payment card which base currency is different to that of most the others you hold

  • Polly says:

    Waste of an article Rob. Nobody l know bothers with it over there… they really really wish EI would get with it, and get into the current century. Envy us big time here in the U.K. only way they can do it is to be on my F and F in BAEC…
    Totally Useless.

    • Mikeact says:

      +1 Total Rubbish

    • JDB says:

      I don’t think any article is wasted. Many are not relevant to me at the time but they are part of a general store of knowledge, so of some interest. If nothing else, this article serves to remind us how fortunate we are in this country to have such a panoply of rewards credit cards; it may not be up to US levels, but we have a better offering than most countries, notably other European ones.

  • MFlyer says:

    Hi Rob,

    Great article. To give a pro option of someone’s who’s had this card for many years.

    I’d have to disagree with most of the comments above.

    Irish market is poor, but substantially smaller population. Total cost of card as above is €125.

    – €100 of benefit just from fast track, lounge and priority boarding. You can select your flight to redeem and you get a pdf on your phone to scan.
    – Travel insurance cover includes winter sports and during Covid a generous Covid policy, can add quite a chunk on most policies to be included.
    – Short haul redemptions includes Spanish Islands and Greece. This can quickly add up so the €10-20 flight per saving can be easily a lot higher.
    – Adding a supplementary card holder does not add any extra monthly fees or stamp duty. Meaning they also get the same travel insurance cover for no extra cost.

    I find my reward back each year is substantially more than the cost.

    It’s certainly not on par with the UK but certainly better than a significant number of UK cards, but not the top tier.

    • Briand says:

      This is, of course, primarily a UK (£) site, which is of course, open to one and all.

    • Flyin says:

      If have to agree. I get 10x the value quoted for the free flights every year. Flights to Islands, Greece etc. are expensive (and it isn’t the taxes that make them so)

  • Hapshade says:

    Enjoyed the article, very interesting and informative to see what other countries have!

  • NFH says:

    I would love to have a EUR-denominated Avios-earning credit card, and Ireland would be my preferred Eurozone country of issue. However, this product is diabolically poor value. The €30 stamp duty significantly curtails growth and competition in the Irish credit card industry. There’s also a €5 stamp duty on debit cards.

    • Rob says:

      There was one, until Amex recently withdrew it – the International Euro Card. 0.66 Avios per €1.

      • NFH says:

        True. I used to have both the EUR and USD ICCs. But I stopped them as I’m not willing to pay Amex UK a separate annual fee per settlement currency. So instead I now have an German-issued Amex Payback card for EUR and a US-issued Amex EveryDay card for USD, neither of which has an annual fee.

        • Jonathan says:

          Do you have addresses in Germany and the US ?

          I don’t think you get hold of one (or both) of these cards without an address in the countries

          If I could get a US issued Amex, I’d do so right away since there’s many that offer 0% FX fees (ignoring the annual fees, but their offerings minus that are great), although they’d probably soon get wise to nearly all transactions going through as Sterling, and usually in one particular area of the UK, apart from where an order has been made via telephone or internet…

          • NFH says:

            Yes, I have addresses, bank accounts and credit histories in both countries.

            If you have a good credit history with Amex UK, then Amex will open an account for you in other countries in which it operates, which makes this much easier. Your UK “member since” year is copied to the new country. In the case of the US, Amex then reports this date to the credit reference agencies as the account opening date of your US account.

            https://www.americanexpress.com/us/customer-service/global-card-relationship/

          • Samuel says:

            Not the poster but I am living in the UK, but since I am a us citizen, I use my us based credit card for all of my daily spending and I have not lived in the US for 5 years. They do not care that I exclusively use it in the UK and the 2x on every purchase is more then enough to cover the fee to send the money back (I use wise for 0.2% fee + 0.2% for the difference between the spot rate and the visa exchange rate, and wise allows you to pay us credit cards directly from a uk account), however you need to have a us address and a us phone number.

            If you ever have to move to the us for work/etc should be simple to get setup with a us credit card and if you move back to the uk can get the cards sent back to a friend and you can use Google voice for the phone.

            It should be easy to get a credit card once you move to the us as you can do an American Express global transfer.

      • QFFlyer says:

        Which I believe was unavailable in the EU, which includes Ireland. Amex pulled out of Ireland some years ago I think, the IEC was available for a while, but then not – some may still have it if they applied before the rules changed, but who knows.

        Also worth mentioning (although unlikely to be useful), the stamp duty is only payable if you actually live in Ireland – this might sound agiven, but I had some Irish cards a few years ago (probably a decade plus) issued by Ulster Bank ROI (I hold tri-citizenship); my address at the time was in the UK, so I never paid the stamp duty.

        • Jonathan says:

          Just register an address a few miles or so across the border inside NI !

        • NFH says:

          That’s a good point about the stamp duty not being payable for non-residents. I believe that Revolut charges the Irish stamp duty (presumably at €5 per annum) to those with Irish addresses.

      • Jack says:

        Still shows as open to applications for existing card holders? I’m practice it was never really available for those living here without an address in the UK also

        • Rob says:

          Let me know where you see an ‘Apply Here’ button.

          • Jack says:

            I had assumed that meant you had to ring them. Is it effectively dead?

          • Rob says:

            Yes. You can only apply if you have an account with one of a couple of private banks (not sure which ones) which feed people to Amex. I suspect that these deals will also end when existing contracts expire.

            If you look at the landing page for Gold or Plat there is a message saying it is closed. Not sure why it isn’t on the Green page.

    • Jonathan says:

      Amex don’t operate in Ireland, almost certainly due to the government’s stamp duty on credit / charge cards…

      • NFH says:

        Despite this, Amex acceptance is pretty good in Ireland. I can use my German-issued Amex card at most establishments in Dublin. Of relevance to tourists, the Guinness Storehouse is a notable exception.

        This is in contrast to the Baltic states. When Amex pulled out of issuing cards there, acceptance of Amex cards almost dried up. The largest supermarket chain Maxima and even the duty-free shop at Vilnius airport don’t take Amex any more. In my experience, the only places that still accept Amex in the Baltic states are 4* and 5* hotels, particularly international chains.

  • Declan says:

    Hi Rob,

    Just to further MFlyers comments above with some positive feedback on this card.

    For Irish consumers this is the only card in town that has any kind of airline features-rewards. For an Irish person there isn’t much use in looking at UK cards which we can’t apply for.

    I’ve had this card now for one year and whilst it won’t suit everyone I have gotten huge outsized value for it (I understand this isn’t the same for everyone).

    In order of biggest pro’s:

    1: Two free return flights. Whilst the process it is a bit cumbersome as pointed out in the article I booked two return flights from Dublin to Geneva for next week (peak ski season) flying from Sunday to Sunday. The cost for these flights online (direct with Aer Lingus or Swiss) was c.€350 EACH. I used the flight redemptions and paid €75 ish total in fees for both flights. This alone saved me almost €200.

    2: Fast track and Lounge access. During the summer it was well documented how awful security lines were in Dublin airport and how over crowed the lounges were. You could no longer book fast track no lounges at the time. We flew to Frankfurt in the middle of July and used the vouchers to for fast track and lounge access. This was worth more than its weight in gold at the time. Whilst it might not be as valuable this year I like to save these benefits for when I think I’ll need them most. Whilst a lot of people (myself included) may have BA Silver which allows them lounge access to EI lounges – this is only for specific flights and doesn’t cover fast track security.

    3: Avios accrual – whilst the accrual’s are terrible there is nothing else on the market and I’d be using my credit card anyways so may as well get something!

    4: Priority boarding – handy if/when you need it.

    5. Insurance – I would never rely solely on my credit card for insurance but handy to have for some.

    Whilst my own experience won’t match everyone – I’m a big fan of the card so far and have no hesitation to keep it for another 12 months and then re assess.

    • Carol says:

      I pretty much agree with Declan. My card has been pretty good to me.

  • Dave says:

    “it looks very smart”

    It reminds me a lot of the old VS Black Card.

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