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Forums Frequent flyer programs Virgin Flying Club Have Virgin quietly increased upgrade with points pricing?

  • BahrainLad 10 posts

    This has been bothering me all morning.

    In January I upgraded a LHR-IAD from PE to UC, for a flight in May, 23,700 points + £230
    This morning I upgraded a LHR-JFK from PE to UC, for a flight in November, 30,000 points and £330

    Both are “standard pricing” in the Virgin calendar.

    As recently as March 2023 a rival blog was quoting 23,700 as the correct price.

    But the Virgin website now says it’s 30k o/w, 60k r/t, for both standard and peak: https://flywith.virginatlantic.com/gb/en/flying-club/spend-points/upgrade-with-points.html

    Does anyone know what has happened here? I don’t *think* I missed an article about 27% inflation!

    Rob
    HfP Staff
    2,201 posts

    Interesting. It HAS changed but not necessarily worse (except for you!).

    TO JFK:
    Off-peak Eco to Prem 17,400 – NOW 15,000
    Peak Eco to Prem 27,400 – NOW 15,000

    Off-peak Prem to Upper 47,400 – NOW 60,000
    Peak Prem to Upper – 57,400 – NOW 60,000

    Off-peak Eco to Upper 71,200 – NOW 75,000
    Peak Eco to Upper 86,200 – NOW 75,000

    davefl 1,217 posts

    This is what I was alluding to earlier with the voucher. Has gone up from 230 to 330 each way forUK to USA for a PE to UC redemption

    BahrainLad 10 posts

    Interesting. It HAS changed but not necessarily worse (except for you!).

    TO JFK:
    Off-peak Eco to Prem 17,400 – NOW 15,000
    Peak Eco to Prem 27,400 – NOW 15,000

    Off-peak Prem to Upper 47,400 – NOW 60,000
    Peak Prem to Upper – 57,400 – NOW 60,000

    Off-peak Eco to Upper 71,200 – NOW 75,000
    Peak Eco to Upper 86,200 – NOW 75,000

    Well I suppose it is worse for everyone 🙂 as both a Y-W and a Y-J upgrade will come with an additional co-pay, right? So incentivising those types of upgrade rather than the W-J benefits Virgin and not us?

    Rob
    HfP Staff
    2,201 posts

    OK. Had a chat to VS about this.

    What they have done is set it up how it should be (and it’s not clear how it got out of line) eg representing the difference in cost between full redemptions.

    If you check the NEW upgrade pricing, it DOES correctly match the difference between the two classes when booking a 100% miles redemption.

    Eg JFL Premium vs Upper is 35k vs 95k, so an upgrade is now 60k return.

    Peter K 553 posts

    OK. Had a chat to VS about this.

    What they have done is set it up how it should be (and it’s not clear how it got out of line) eg representing the difference in cost between full redemptions.

    If you check the NEW upgrade pricing, it DOES correctly match the difference between the two classes when booking a 100% miles redemption.

    Eg JFL Premium vs Upper is 35k vs 95k, so an upgrade is now 60k return.

    I guess that’s one way to put a spin on a devaluation 🤷🏻‍♂️

    hwqcgsw 28 posts

    Upgrade from Prem to Upper for the Shanghai route was 57400/return, now it is 70000.

    VSCXFAN 15 posts

    OK. Had a chat to VS about this.

    What they have done is set it up how it should be (and it’s not clear how it got out of line) eg representing the difference in cost between full redemptions.

    If you check the NEW upgrade pricing, it DOES correctly match the difference between the two classes when booking a 100% miles redemption.

    Eg JFL Premium vs Upper is 35k vs 95k, so an upgrade is now 60k return.

    …which means an u/g voucher is now worth/saves 60,000 instead of 47,400 or 57,400!

    hwqcgsw 28 posts

    Upgrade from Prem to Upper for the Shanghai route was 57400/return, now it is 70000.

    Back to 57400 according to the latest table provided by HfP article

    Rob
    HfP Staff
    2,201 posts

    Yes, it’s bizarre. They have put the old chart back, so we had to use that in our article ….

    dutchy 9 posts

    The old pricing was based on either 50% or 75% of the points price of the cabin being upgraded to. An economy to premium would be 50% of the premium price and economy to upper would be 75% of the upper price.

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