Review: bmi American Express and Visa credit cards

UPDATE – APRIL 2025:  This article is now out of date, but don’t worry.  We produce a monthly directory of the top UK travel credit card offers – please click HERE or use the ‘Credit Cards’ menu above.  Thank you.

SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on the ‘free for a year’ American Express Preferred Rewards Gold card is increased from 20,000 Membership Rewards points to 30,000 points. Points convert 1:1 into Avios (30,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on American Express Platinum is increased from 50,000 Membership Rewards points to a huge 80,000 points. Points convert 1:1 into Avios (80,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

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27th October, to all intents and purposes, will mark the end of bmi Diamond Club.  As of that day, the only way to earn points will be via the bmi credit cards, and the only way to spend points will be to transfer them to British Airways Executive Club.

It is not clear if you will still be able to apply for the bmi credit cards after October 27th.  For that reason – and, frankly, for sentimental reasons! – I am kickstarting the ‘Credit Card Reviews’ series again with a look at the bmi cards.

This will be the 8th of my series of posts looking at the major UK loyalty credit cards and discussing whether of not they are worth applying for. These posts will be linked to the relevant sections of the Cards Update page. Click here to see previous entries on Lufthansa, Marriott, United Airlines, Flybe, Tesco, American Airlines and Hilton.

About the card

The bmi credit cards are issued by MBNA, part of Bank of America and one of the UK’s largest loyalty credit card issuers.  Like the American Airlines and Miles & More cards, which they also run, it comes as a combined pair of American Express and Visa cards.  There are two application options – a free one and an annual fee (£85) one.

It is worth noting that the card has NO stated income requirement.  This makes it very attractive compared to the £20,000+ household income that Amex wants.  My Mum was accepted for these cards and she is a low-income pensioner.

There is also a very low spend target required to trigger the bonus – just £250.  This compares very well with, say, Amex Gold which requires a £2,000 spend within 90 days.

If you already have an MBNA card, they are happy to move credit around for you from one card to another.  This virtually guarantees your acceptance as long as you are prepared to accept a lower limit on your current card.

What is the sign-up bonus?

Before reading on, you need to remember that bmi’s reward currency is Diamond Club Miles.  These are convertible to Avios at the rate of 1:1.  However, you must have a bmi Diamond Club account (available via www.flybmi.com) in order to earn miles from the bmi credit card – the miles cannot be deposited directly into your Avios account.

The sign-up bonus on the free card is a whopping 20,000 Diamond Club miles.

The bonus on the £85 card is 24,000 Diamond Club miles plus 4,000 status miles and 2 bmi lounge passes.  The status miles now have no value at all as DC no longer gives status.  The lounge passes may or may not still be accepted in the Heathrow Terminal 1 lounge, but I wouldn’t get my hopes up.

Any other benefits?

No.  There is no ‘2 for 1’ and no bonus for spending large amounts on the card.

What do I earn per £1 spent on the card?

The earning rate is very good – ironically, better than the BA Amex cards!

The free card earns 1.5 miles per £1 on the Amex and 0.75 miles per £1 on the Visa.  (Compare this to the free BA Amex which only earns 1 mile per £1, or the Lloyds TSB Mastercard which only earns 0.2 Avios points per £1).

The paid card earns 2 miles per £1 on the Amex and 1 mile per £1 on the Visa.  (Compare this to the paid BA Amex which earns 1.5 miles per £1 – albeit with the 2-4-1 voucher to aim for as well – or the paid Lloyds TSB Mastercard which earns 0.25 Avios per £1.)

What is an Avios point worth?

I tend to value an Avios at 0.75p, as I have written numerous times in the past.  However, if you always redeem with a BA Amex 2-4-1 voucher then you can double that.  I am very tough on my valuation of Avios, but that is partly because I have a large balance (2.5m across myself and my wife) and so the marginal value I place on them is low.

Is it worth applying for the £85 fee cards?  Well, that depends on your valuation of an Avios, your spending levels and how long you think these cards will exist before BA closes them down.  The extra 4,000 Avios sign-up bonus is worth £30-£40.  You earn an extra 0.5 Avios per £1 on the paid Amex, so spending £10,000 would bring you another 5,000 extra Avios worth £40-£50.  That would cover the fee.

The cards will probably survive for another six months or so, so if you will easily spend over £10,000 in that time then the paid version may be worth it.  Personally, though, I wouldn’t bother.  I wouldn’t want to feel that I had to put a large amount through the bmi card to get my money’s worth, because I want the flexibility to put spend on the next decent credit card sign-up bonus that comes along.

You should also note that MBNA does NOT offer a pro-rata fee refund if you cancel your card.

How does this compare to a cashback credit card?

Very well on the Amex card.  My preferred cashback card, The Capital One Aspire card, offers 0.5% cashback on annual spend up to £6,000, 1% cashback on all purchases from £6,000 to £9,999 and 1.25% cashback above that.  For the free Visa card, it is about on a par with the Capital One card unless you value Avios points highly.  The paid Visa card is clearly better than the Capital One option.

The Head for Points verdict:

Score for the sign-up bonus – 10/10 for free card – there is no fee, a low £250 spend target, no minimum income requirement and a high bonus.  What more could you want?  If you don’t have one, get one now.  If you do have one, get one for your partner.  If your partner has one, get one for your parents and move the miles to yourself via a bmi Family Account!  I rate the paid card at 7/10 because 24,000 Avios for £85 is still not a bad deal.

Score for on-going earning – for the Amex, 7/10 for the free card and 9/10 for the paid card.  2 miles per £1 on the paid Amex makes this best earnings rate of any airline card on the market.  I rate the Visa lower because of the attractive cashback alternatives – 5/10 for the free card and 7/10 for the paid card.

Farewell bmi …. you will be missed!  (You are lucky I have decided not to post any of the photos of me enjoying a plate of caviar in a Lufthansa First Class cabin or knocking back a suitably expensive whisky in the Frankfurt First Class Terminal – all part of the bmi redemption experience in the past!)

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How to earn Avios from UK credit cards (April 2025)

As a reminder, there are various ways of earning Avios points from UK credit cards.  Many cards also have generous sign-up bonuses!

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus Mastercard

Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios Mastercard

Get 5,000 Avios for signing up and an upgrade voucher at £20,000 Read our full review

There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways American Express Premium Plus

30,000 Avios and the famous annual 2-4-1 voucher Read our full review

British Airways American Express

5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £15,000 Read our full review

You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.

SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on the ‘free for a year’ American Express Preferred Rewards Gold card is increased from 20,000 Membership Rewards points to 30,000 points. Points convert 1:1 into Avios (30,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on American Express Platinum is increased from 50,000 Membership Rewards points to a huge 80,000 points. Points convert 1:1 into Avios (80,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

American Express Preferred Rewards Gold

Your best beginner’s card – 30,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express

80,000 bonus points and great travel benefits – for a large fee Read our full review

Run your own business?

We recommend Capital on Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, and the standard card is FREE. Capital on Tap cards also have no FX fees.

Capital on Tap Visa

NO annual fee, NO FX fees and points worth 1 Avios per £1 Read our full review

Capital on Tap Pro Visa

10,500 points (=10,500 Avios) plus good benefits Read our full review

There is also a British Airways American Express card for small businesses:

British Airways American Express Accelerating Business

30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review

There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

American Express Business Platinum

50,000 points when you sign-up and an annual £200 Amex Travel credit Read our full review

American Express Business Gold

20,000 points sign-up bonus and FREE for a year Read our full review

Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.