East Coast Rewards gets even better

In my long post on train ticket reward schemes last week, I explained East Coast Rewards.

As I said then, if you would be interested in redeeming for travel on the East Coast line, then booking your tickets via the East Coast website (whatever train company you are booking for) is a better deal than getting 6% Quidco cashback via Southern (EDIT: no longer available).

As of yesterday, East Coast has made some further improvements which I hinted to at the time.

Instead of redeeming for return trips, you now redeem for single trips. The points needed have been halved, so you are no worse off.

There are 3 positive aspects of this:

If one leg of your trip is not available on points, you can redeem for a single for one leg and pay cash for the other

Similarly, if one leg is very cheap for cash, you can save your points and just book the expensive leg on points

It reduces the spend you need to do before you can redeem. A single Standard class ticket is 250 points, which needs £250 of Standard class ticket purchases or £166 of First Class tickets. If you redeemed for a single ticket to Aberdeen from London, you’d be getting an excellent return on your spending.

The only thing to remember is that East Coast points expire after 2 years, so you need to do enough spending on train tickets within 2 years to get enough points to redeem. Otherwise, the oldest ones will start to expire.

Understanding BA On Business ... the loyalty scheme for small companies (Part 2)
Understanding BA On Business ... the loyalty scheme for small companies (Part 1)
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  1. All well and good IF you can actually find any availability. I’ve just looked for Kings Cross to Leeds and there is NO availability on ANY day up to the most advanced date possible.
    Total scam if you ask me.

  2. I don’t think it’s a scam – I managed to find loads of availability when I redeemed for two first class returns Leeds – London during half-term. We chose the most expensive trains too – the ones with full dinner service. I was executing to struggle to redeem so was pleasantly surprised.