Maximise your Avios, air miles and hotel points

20,000 SPG points (=25,000 Avios points) sign-up bonus is back on the Starwood Amex

Links on Head for Points may support the site by paying a commission.  See here for all partner links.

UPDATE – APRIL 2024:  This article is now out of date, but don’t worry.  We produce a monthly directory of the top UK travel credit card offers – please click HERE or use the ‘Credit Cards’ menu above.  Thank you.

Keep up to date with the latest UK credit card bonuses by signing up for our free daily or weekly newsletters.

Another great way to earn a pile of Avios points from a credit card sign-up has appeared.

I was very surprised last night to see that the sign-up bonus on the SPG / Starwood American Express card had jumped back up to 20,000 SPG points.

Amex has historically only run this offer once a year, and that is in Autumn. It is only three months since the last promotion finished. Perhaps Amex is getting rattled by the aggressive promotions being run by MBNA?

SPG Amex

The Starwood Amex card usually comes with 10,000 SPG points as a sign-up bonus. For now, though, it is offering 20,000 SPG pointsclick here for full details from the Amex website.

20,000 SPG points is a good deal if you redeem for hotel stays at Sheraton, Westin, W, St Regis, Luxury Collection etc. You can also convert 20,000 SPG points into airline miles. The great news here is that 20,000 is the trigger required to get a 5,000 mile bonus. Whilst the standard bonus of 10,000 SPG points only gets you 10,000 airline miles, when you convert 20,000 you get 20,000 airline miles plus 5,000 extra!

Your 20,000 SPG points sign-up bonus would therefore get you 25,000 airline miles! You can convert to Avios, of course, but also to a lot of other airlines. There are over 30 airline partners in total.

Now, here are the facts on the card:

  • 20,000 SPG points when you spend £1,000 within 3 months (£1,000 is a very modest target for such a good deal)
  • 1 SPG point per £1 spent going forward
  • £75 annual fee
  • £30,000 household income requirement
  • No problem getting the bonus even if you have a BA, Platinum, Gold or any other Amex

Now, the obvious thing to do with Starwood points is to use them for Sheraton, Westin, W, aloft etc hotel stays. Here is the reward chart if you want to see how far 20,000 points will get you – there are also some examples on the Amex website if you scroll down this page.

When my wife got this bonus, I redeemed them for a hotel in Greece that got me £370 of value for my sign-up bonussee here for that story.

For many people, though, they are more valuable as airline miles. This is especially true when you have 20,000 of them – as you will – since Starwood gives you a 5,000 mile bonus when you convert 20,000.

SPG has a huge number of airline partners. 20,000 SPG points will get you:

  • 25,000 Avios points
  • 25,000 Virgin Flying Club miles
  • 25,000 Miles & More miles
  • 25,000 miles with Air Canada, airberlin, Air China, Alaska, Alitalia, ANA, American, Asia Miles, Asiana, China Eastern, China Southern, Delta, Emirates, Etihad, Flying Blue, Hawaiian, Japan Airlines, Qatar, Saudi Arabian, Singapore, Thai, US
  • 12,500 United miles
  • 50,000 LAN LANPASS miles
  • 385 Air New Zealand points

The card is especially valuable if you want to generate some miles in one of the airline partner programmes apart from Avios. There aren’t that many easy ways to earn, for example, 25,000 Miles & More or Aeroplan miles from the UK. If you recently applied for the American Airlines card under their amazing 35,000 miles promotion, you could use this card to get an additional 25,000 American Airlines miles.

There are two other perks to the Starwood card which are not clearly mentioned on the application form:

  • If you cancel, you get a pro-rata refund of your £75 fee
  • Starwood points can be transferred – for free – between two members who live at the same address. You can therefore get a card in the name of your partner, move the points to your SPG account and then redeem them into your airline account

How to apply

You can apply directly from the American Express website.


How to earn Marriott Bonvoy points and status from UK credit cards

How to earn Marriott Bonvoy points and status from UK credit cards (April 2024)

There are various ways of earning Marriott Bonvoy points from UK credit cards.  Many cards also have generous sign-up bonuses.

The official Marriott Bonvoy American Express card comes with 20,000 points for signing up, 2 points for every £1 you spend and 15 elite night credits per year.

You can apply here.

Marriott Bonvoy American Express

20,000 points sign-up bonus and 15 elite night credits each year Read our full review

You can also earn Marriott Bonvoy points by converting American Express Membership Rewards points at the rate of 2:3.

Do you know that holders of The Platinum Card from American Express receive FREE Marriott Bonvoy Gold status for as long as they hold the card?  It also comes with Hilton Honors Gold, Radisson Rewards Premium and MeliaRewards Gold status.  We reviewed American Express Platinum in detail here and you can apply here.

The Platinum Card from American Express

40,000 bonus points and a huge range of valuable benefits – for a fee Read our full review

You can also earn Marriott Bonvoy points indirectly:

and for small business owners:

The conversion rate from American Express to Marriott Bonvoy points is 2:3.

Click here to read our detailed summary of all UK credit cards which can be used to earn Marriott Bonvoy points

(Want to earn more hotel points?  Click here to see our complete list of promotions from the major hotel chains or use the ‘Hotel Offers’ link in the menu bar at the top of the page.)

Comments (42)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Max says:

    Sounds interesting!
    How did you manage to get full refund of £75 from Amex?

    • Bubbat says:

      They gave me the full refund (was only due 6 months) saying it was because i was a long time card holder…

  • Rob says:

    Wow. Wonder if we caused that!

    I have changed the original post to reflect this. Taking a referral may now be a more attractive route for most people.

  • Simon says:

    Hi Raffles love the site. Was about to take out the AA card when I saw this. I currently have an amex gold and really putting some good spend through it as I work in the travel industry.

    I am keen to get some AA miles for a trip to the US, what should I do to get both bonuses? If I apply for them both after applying for the amex 3 months ago will I take a hit on my credit score? I can easily hit the spend, just wondering what to do.

    • Rob says:

      As long as your credit record is unblemished, you should be able to get both cards OK. The MBNA one goes away on 31st May so perhaps get that first and then perhaps (assuming the offer runs for 6 weeks or so) go for SPG in June.

  • Martyn says:

    Any idea if AMEX currency purchase count towards the minimum spend on this card?

    • Rob says:

      Yes, it will do if you use Amex Currency Exchange, as this is a directly issued Amex card (ie not a Lloyds or MBNA one).

      • tom says:

        And MBNA not ?

        • Rob says:

          No. Only Amex-issued Amex cards treat ACE as a purchase. Click on ‘Amex Currency Exchange’ under ‘Categories’ in the right-hand menu and look at the old posts on this.

  • onlysuites says:

    Does applying for a card and cancelling a few months later affect your credit history in anyway?

    • Rob says:

      No, not if you’ve paid your bill!

      It is always worth keeping one card (any card) open long-term so your credit report shows one long-term relationship. My wife has a laughably poor NatWest Your Points MasterCard, for example, which logically I should have cancelled as its never used. However, for years it was the only card she had, and I like to keep it open to show that she has had a UK credit card for 10 consecutive years.

      The average hold period of all the other cards she has had has been low and we’ve never had trouble getting more. In the last 3 months we’ve got a Tesco card (me), Miles & More cards (my wife), a US$ Amex (me) and the AA cards (me). I’ve just cancelled her Lloyds Avios cards and her Priority Club card will follow very soon.

  • Idrive says:

    HI guys, anyone using Identity Defence? How does it compare with equivalent services?

    @Simon, I am exactly in the same situation as you, but unfortunately I do not travel a lot at the moment. I got a Gold card but it’s giving me only double spend on Travels as I am a very long term MR member (10+years) so I was thinking of applying to one of this high bonus cards..but also i need a VISA card to replace my Barclaycard Platinum (completely unuseful!!). And want to keep the Tesco Card for November (only to pay the new year travelcard on it!).

    @Raffles, I remember that last week you were not sure about Barclaycard application timing.
    I can confirm that for Barclaycard policies, if you are a holder you can not apply for another card straight away. I wanted to apply for one of the very long 0%purchase cards and I was told that I needed to close my card and wait for 6 months to reapply.

  • Nick. says:

    My girlfriend has the amex rewards gold card (me being secondary holder). We’ve not yet hit the £2000 spend for bonus but will this month. Can we both apply for the SPG?

    • Rob says:

      Yes, you should be fine. Best route is for you to apply first and then refer your wife yourself using the refer-a-friend option. This gets you an extra 5,000 points for referring her, on top of the 21,000 she will get for being referred.

  • Max says:

    Can I refer my partner for an Amex card and then apply for another Amex card in the same week or am I risking rejection?

    • Rob says:

      Depends on too many factors to be sure. If an offer is about to expire I would say go fot it, if it will be around for a month then I would try to build in a small gap.

This article is closed to new comments. Feel free to ask your question in the HfP forums.

The UK's biggest frequent flyer website uses cookies, which you can block via your browser settings. Continuing implies your consent to this policy. Our privacy policy is here.