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The new SPG Suite at the 02 – an outstanding non-travel redemption

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Starwood Preferred Guest, the loyalty programme for Sheraton, Westin, Le Meridien etc, has an interesting redemption option called SPG Moments.  This lets you use your points for tickets to sport, dining and cultural events around the world.

The UK arm of SPG Moments has had some good deals in the past –  I often got Cirque du Soleil tickets from it, for instance.  Over the last few months, however, SPG Moments has had little to offer.  This is because Live Nation, which worked with Starwood to put together many of these packages, began to work with Hilton instead.  I covered their new – and so far underwhelming – Hilton @Play scheme in this article.

SPG is fighting back.  It has taken a lease on a hospitality suite at the 02 in Greenwich and will be making the tickets available to Starwood Preferred Guest members.  The first batch have just gone up.  Dates are available until July although you need to adjust the search calendar to show results that far out.

SPG Moments

Do you fancy seeing Paul McCartney in concert from a private suite at the 02, with hospitality?  Or Fleetwood Mac?  Mark Knopfler?  Take That?  Olly Murs?  Neil Diamond?  Or, erm, a darts tournament?

All of these are available for booking via the SPG Moments site.  Here is the best part – the cost is only 20,000 Starwood Preferred Guest points for two people.

As well as earning points at Starwood hotels, SPG is also an Amex transfer partner.  You can move your American Express Membership Rewards points to Starwood at a 2:1 ratio.  This means that the 30,000 points you get for signing up to American Express Platinum (review) would be almost enough for a pair of tickets.  You also receive 10,000 Starwood points (11,000 if referred) for taking out the Starwood Preferred Guest American Express card (review).

I will be attending the Paul Simon and Sting concert next week as the guest of SPG.  (This is on a different night to the night being offered by SPG Moments.)  I will hopefully be able to get some photographs of the suite onto Head for Points over the next fortnight.

(Want to earn more hotel points?  To see our complete list of promotions from the major chains, click here to visit our ‘Hotel Promos’ page or use the link in the menu bar at the top of the page.)

Comments (21)

  • Simon says:

    Have a feeling there are 44 boxes on each level. so block 327 is the higher level, about as far from the stage as you can get….goes from 301 to 344 in a horsehoe, so best are 301-8 and 336-344 ish….

    • Paul L says:

      I think you are pretty close. I think I have found there are 96 suites in total, so 48 per row. They vary in size but looking at the pictures they seem to be evenly spread out. So 324 is roughly the middle suite at the very back, and 327 will be close by.
      If you go to the o2 site to book tickets there is an image of the whole arena, and on this there is a fairly straight section at the back – I am guessing they are roughly suites 321-328
      Bring some binoculars!

  • danksy says:

    Been there as a guest of O2 a couple of times, last time was Buble in 2013. The catering was good, but the view from the box (bizzarely given that it was an O2 box) was not fantastic!

  • Mark says:

    This is a great deal, and when did anyone go to a corporate do to “watch” something.

    It’s all about the booze and food, the “show” is a bonus

  • Howard says:


    Are you going to Paul Simon/sting on Wednesday or Thursday?

  • […] to use your points to bid for tickets on exclusive sporting and cultural events around the world.  SPG recently rented a suite at the 02 Arena in London and will be offering tickets for all events there via SPG […]