Maximise your Avios, air miles and hotel points

New Avios earning partner – Direct Ferries

Links on Head for Points may support the site by paying a commission.  See here for all partner links.

Avios.com has a new earning partner – Direct Ferries.

You can visit their website here.

Direct Ferries is a central booking site for 137 ferry companies around the world.  From the UK, they work with companies such as Brittany Ferries, P&O Ferries and Stena Line, as well as Eurotunnel.

The scale of the site is impressive.  You can book 1,770 ferry routes covering 516 ferry ports, connecting you to over 169 countries and islands.

The Avios earning rate seems decent – you will earn 4 Avios points for every £1 spent.

There is no special booking link.  Book as usual on the main Direct Ferries site.  When you create an account with Direct Ferries you will find a box to enter your Avios number.  Once done, you will automatically be credited with points from all of your bookings.

Remember that this is an avios.com partnership and not a British Airways Executive Club one.  You will need an avios.com account.  The points you earn can easily be moved across to BA afterwards using the ‘Combine My Avios’ function on ba.com.


How to earn Avios from UK credit cards

How to earn Avios from UK credit cards (April 2025)

As a reminder, there are various ways of earning Avios points from UK credit cards.  Many cards also have generous sign-up bonuses!

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus card

Barclaycard Avios Plus Mastercard

Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios card

Barclaycard Avios Mastercard

Get 5,000 Avios for signing up and an upgrade voucher at £20,000 Read our full review

There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways American Express Premium Plus

30,000 Avios and the famous annual 2-4-1 voucher Read our full review

British Airways American Express

5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £15,000 Read our full review

You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.

American Express Preferred Rewards Gold

Your best beginner’s card – 30,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express

80,000 bonus points and great travel benefits – for a large fee Read our full review

Run your own business?

We recommend Capital on Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, and the standard card is FREE. Capital on Tap cards also have no FX fees.

Capital on Tap Visa

NO annual fee, NO FX fees and points worth 1 Avios per £1 Read our full review

Capital on Tap Pro Visa

10,500 points (=10,500 Avios) plus good benefits Read our full review

There is also a British Airways American Express card for small businesses:

British Airways American Express Accelerating Business

30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review

There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

American Express Business Platinum

50,000 points when you sign-up and an annual £200 Amex Travel credit Read our full review

American Express Business Gold

20,000 points sign-up bonus and FREE for a year Read our full review

Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.

Comments (45)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Daniel says:

    In relation to the Direct Ferries – from the booking page it would appear you can allocate your points directly to Avios, BA Exec, Iberia Plus or Meriidian Club.

    One question:
    When you book direct with a ferry company like Stena Line you can earn their own reward points scheme which at Gold level earns 10 points for every £1 spent
    • Redeem 1 point at a value of 1p
    • Free entry to the Stena Plus Lounge for you and a guest
    • No service charge for non-web bookings and booking changes

    If you book with Direct Ferry am I correct in thinking you be unable to claim points with the ferry company?

    • Frenske says:

      I would say you are correct. Furthermore you night want to compare the prices of DirectFerries with StenaLine prices. There might be a significant difference.

    • JQ says:

      I think you need to spend £5000 to get to Stena Gold. Their points expire in 2 years and basically amount to 5% or 10% rebate.

      I prefer to use Clubcard points for ferries, which works out at 0.8p per Avios of true savings

  • Anon says:

    Shame, doesn’t look like they do Calmac, was planning a Scottish western isles trip this spring…

    • Liz says:

      If you phone Avios.com they will probably be able to book it for you and give you 2 Avios per £ – every little helps. We booked via Avios for our recent Ornkey trip – it was through Direct Ferries but we only got 2avios/£ back in November.

  • Oleg says:

    Thanks for the heads up!

  • Jaz says:

    Are people confident that by paying monthly for pet insurance, and cancelling after the first month, there will be no further cost liability? I know that for (car) insurance paid fully in advance, the amount you get back on cancellation is often less than the pro-rated period remaining due to insurers’ admin fees.

    • harry says:

      Tesco themselves talk about customers cancelling, on the pet insurance website bit – so it will be perfectly ok

      you can cancel any uk insurance policy at any time – but not if you have entered into a finance vehicle (loan agreement) to pay the insurance – which won’t be the case here

      • Jaz says:

        From the policy agreement, it appears you are entering into a loan agreement, by paying monthly. Under Policy Payments:

        “If you decide to pay your premium in monthly installments under a linked loan agreement we continue to take payment unless you tell us to stop”

        However this clause also seem to imply that they will stop when you tell them to.

        • harry says:

          That’s to be avoided, just in case. A monthly direct debit arrangement with no linked loan is the way to go.

  • Roberto says:

    Sorted out insurance for my daughters imaginary cat oddly called avios.. Thanks for the heads up.

  • David says:

    We use P&O ferries twice a year normally (overnight sailings from Hull), and used to book via the AA (for a ~10% discount) but if we needed to make changes to the booking, we found P&O obstructive and unhelpful. This was in sharp contrast to their helpfulness when we’d booked directly with them.

    I didn’t like their tactics, but they serve an ideal route for us, so we now book directly with P&O. This may be worth factoring into the equation… But I’m tempted to give Direct Ferries a try!

    • Kris says:

      Odd. We use Donegal Travel to book P&O for Irish Sea crossing. They’re always cheaper than direct and have changed sailings a couple times now with now bother.

  • signol says:

    We’re only with Utility Warehouse as they were the incumbent when we moved in, in the summer 🙂 So no fixed period, but they are still currently the cheapest with our electricity only Economy 7 tariff.

  • Keri says:

    Hi

    My daughter’s finance booked ferry tickets recently with Direct Ferries.

    When it came to the pop up asking him for his Avios number, (he is not a member and neither is my daughter) he asked her if she wanted to join Avios in order to start saving Avios and in order to get those which will be awarded with the booking he was making.

    My query is :-

    My daughter is not the lead passenger – she is the 2nd one

    although her fiancé put himself as the lead passenger and my daughter gave her email address for the booking and all correspondence, will she still get the Avios, as up to now, nothing has been credited into her new Avios account.

    Many thanks

    • Keri says:

      oops – that should read fiancé … lol

    • Rob says:

      It depends on whether Direct Ferries just sends Avios a list of account numbers to credit, or if they also send surnames (and if they then must match). We don’t know this.

      • Keri says:

        Thank you

        I was wondering because on your information at the top of the page it says :-

        There is no special booking link. Book as usual on the main Direct Ferries site. When you create an account with Direct Ferries you will find a box to enter your Avios number. Once done, you will automatically be credited with points from all of your bookings.

        Does this mean that the points go onto your ferry account before transferred to Avios ?

        and by saying automatically be credited, that sounds like soon . if that is the case, then there is nothing in her new Avios account.

        oh well…. 🙂

This article is closed to new comments. Feel free to ask your question in the HfP forums.

The UK's biggest frequent flyer website uses cookies, which you can block via your browser settings. Continuing implies your consent to this policy. Our privacy policy is here.