Maximise your Avios, air miles and hotel points

New Avios earning partner – Direct Ferries

Links on Head for Points may pay us an affiliate commission. A list of partners is here. has a new earning partner – Direct Ferries.

You can visit their website here.

Direct Ferries is a central booking site for 137 ferry companies around the world.  From the UK, they work with companies such as Brittany Ferries, P&O Ferries and Stena Line, as well as Eurotunnel.

The scale of the site is impressive.  You can book 1,770 ferry routes covering 516 ferry ports, connecting you to over 169 countries and islands.

The Avios earning rate seems decent – you will earn 4 Avios points for every £1 spent.

There is no special booking link.  Book as usual on the main Direct Ferries site.  When you create an account with Direct Ferries you will find a box to enter your Avios number.  Once done, you will automatically be credited with points from all of your bookings.

Remember that this is an partnership and not a British Airways Executive Club one.  You will need an account.  The points you earn can easily be moved across to BA afterwards using the ‘Combine My Avios’ function on


How to earn Avios from UK credit cards (May 2023)

As a reminder, there are various ways of earning Avios points from UK credit cards.  Many cards also have generous sign-up bonuses!

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

SPECIAL OFFER: Until 30th May, the sign-up bonus on the Barclaycard Avios Plus Mastercard is doubled to a crazy 50,000 Avios! Apply here.

SPECIAL OFFER: Until 30th May, the sign-up bonus on the free Barclaycard Avios Mastercard is doubled to 10,000 Avios. Apply here.

Barclaycard Avios Plus card

Barclaycard Avios Plus Mastercard

CRAZY 50,000 Avios for signing up (to 30th May) and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios card

Barclaycard Avios Mastercard

10,000 Avios for signing up (only to 30th May) and an upgrade voucher at £20,000 Read our full review

There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways American Express Premium Plus

25,000 Avios and the famous annual 2-4-1 voucher Read our full review

British Airways American Express

5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £12,000 Read our full review

You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points.

SPECIAL OFFER: Until 13th June, the sign-up bonus on The Platinum Card is doubled to 60,000 Membership Rewards points – and you get £200 to spend at Amex Travel too! Apply here.

American Express Preferred Rewards Gold

Your best beginner’s card – 20,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express

60,000 points AND a £200 Amex Travel voucher until 13th June! Read our full review

Run your own business?

We recommend Capital On Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, along with a sign-up bonus worth 10,500 Avios.

Capital On Tap Business Rewards Visa

Get a 10,000 points bonus plus an extra 500 points for our readers Read our full review

You should also consider the British Airways Accelerating Business credit card. This is open to sole traders as well as limited companies and has a 30,000 Avios sign-up bonus.

British Airways Accelerating Business American Express

30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review

There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

American Express Business Platinum

40,000 points bonus and a £200 Amex Travel credit every year Read our full review

American Express Business Gold

20,000 points sign-up bonus and free for a year Read our full review

Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.

Comments (48)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • harry says:

    You’d have been much better off switching to E.ON on the last collective deal – which HFP reported

    I switched the time before – and completely forgetting the Avios on top – the gas/ elec cost was by far the cheapest fix in the market at the time, saving me over £150 ISTR – & I was already on a very competitive fix.

    Look out for the next one – I had a quick look & couldn’t see anything – but pattern was September…November…next?

    • signol says:

      We’re only with Utility Warehouse as they were the incumbent when we moved in, in the summer 🙂 So no fixed period, but they are still currently the cheapest with our electricity only Economy 7 tariff.

  • Anon says:

    Shame, doesn’t look like they do Calmac, was planning a Scottish western isles trip this spring…

    • Liz says:

      If you phone they will probably be able to book it for you and give you 2 Avios per £ – every little helps. We booked via Avios for our recent Ornkey trip – it was through Direct Ferries but we only got 2avios/£ back in November.

  • Oleg says:

    Thanks for the heads up!

  • David says:

    We use P&O ferries twice a year normally (overnight sailings from Hull), and used to book via the AA (for a ~10% discount) but if we needed to make changes to the booking, we found P&O obstructive and unhelpful. This was in sharp contrast to their helpfulness when we’d booked directly with them.

    I didn’t like their tactics, but they serve an ideal route for us, so we now book directly with P&O. This may be worth factoring into the equation… But I’m tempted to give Direct Ferries a try!

    • Kris says:

      Odd. We use Donegal Travel to book P&O for Irish Sea crossing. They’re always cheaper than direct and have changed sailings a couple times now with now bother.

  • Keri says:


    My daughter’s finance booked ferry tickets recently with Direct Ferries.

    When it came to the pop up asking him for his Avios number, (he is not a member and neither is my daughter) he asked her if she wanted to join Avios in order to start saving Avios and in order to get those which will be awarded with the booking he was making.

    My query is :-

    My daughter is not the lead passenger – she is the 2nd one

    although her fiancé put himself as the lead passenger and my daughter gave her email address for the booking and all correspondence, will she still get the Avios, as up to now, nothing has been credited into her new Avios account.

    Many thanks

    • Keri says:

      oops – that should read fiancé … lol

    • Rob says:

      It depends on whether Direct Ferries just sends Avios a list of account numbers to credit, or if they also send surnames (and if they then must match). We don’t know this.

      • Keri says:

        Thank you

        I was wondering because on your information at the top of the page it says :-

        There is no special booking link. Book as usual on the main Direct Ferries site. When you create an account with Direct Ferries you will find a box to enter your Avios number. Once done, you will automatically be credited with points from all of your bookings.

        Does this mean that the points go onto your ferry account before transferred to Avios ?

        and by saying automatically be credited, that sounds like soon . if that is the case, then there is nothing in her new Avios account.

        oh well…. 🙂

This article is closed to new comments. Feel free to ask your question in the HfP forums.

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