News in brief:
British Airways ‘Upgrade to First’ promotion returns
British Airways has brought back its regular ‘Upgrade To First’ promotion. This allows anyone purchasing a flexible or semi-flexible Club World ticket in J, C, D or R classes (this excludes the cheapest I-class fares) to receive a one-way upgrade to First at the time of booking.
This deal only applies to full fare tickets. If your employer has a negotiated deal then you can not take part.
American Airlines flights can be upgraded if booked as a BA codeshare. You need to book via a travel agent or by telephone, not online. The number of seats available for upgrade is restricted.
You must book by 14th June for outbound travel by 28th August. All travel must be completed by 8th September.
The following routes are excluded: Bermuda, Chengdu, Bangkok, Seoul, Bangalore, Chennai and Hyderabad.
Accor acquires onefinestay
French hotel group Accor, owner of the Sofitel, Novotel, Ibis, Pullman etc hotel brands, bought ‘posh Airbnb’ company onefinestay yesterday.
Based in London, onefinestay lets “leisure and business guests stay in hand-picked distinctive private homes with made-to-measure, personal service from a personal welcome on arrival to a team on call 24/7”. It currently has 2,600 properties under management in London, New York, Paris, Los Angeles and Rome.
Accor paid £117m for the company and has committed a further £50m to speed up its expansion.
This may well be a good long-term investment for Accor. Marriott, whose $14bn revised bid for Starwood is now looking excessive, may be wondering if this wouldn’t have been a better bet.
Whilst there are no plans to test out onefinestay on HFP at the moment, there will be some coverage of Airbnb on Head for Points soon. Anika is currently out in LA and I challenged her – as someone who has never done anything like this before – to download the app and give it a go.
Triple PartnerPlusBenefit BenefitPoints with Air Canada flights in April
If you fly with any of the 11 Star Alliance airlines who take part – Air Canada, LOT, Lufthansa, germanwings, Eurowings, Austrian, ANA, SWISS, Brussels Airlines, United and TAP Portugal – you would be crazy not to sign up your business, large or small.
If you are heading to Canada before 31st July, you will earn triple BenefitPoints on all Air Canada or Air Canada rouge (the AC leisure arm) operated flights from the UK and Ireland to Canada. This applies to all bookings in International Business Class, Premium Economy and Premium rouge.
You need to pre-register for this offer via the ‘Special Promotions’ page of your PartnerPlusBenefit account.