Buy Avios for 1p via a French deals website
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I have covered a few of the Iberia / Groupon ‘buy Avios’ deals recently. The French equivalent of this deal has now returned, after initially running in March. It worked – administratively – pretty well that time.
You can find full details on the vente-privee website.
The first thing to note is that the deal is only on the French site, and the French site only operates in French. You will therefore need to rely on Google Translate if you use Chrome, or something similar if you don’t.
You will also need to give a false five digit French postcode when you register as UK postcodes are not accepted. It doesn’t ask for your address, only your postcode.
Here is the pricing:
2,000 Avios for €21 (0.97p)
4,000 Avios for €45 (1.04p)
8,000 Avios for €99 (1.14p)
12,000 Avios for €145 (1.12p)
20,000 Avios for €229 (1.06p)
35,000 Avios for €399 (1.06p)
What makes this deal easier to administer than the Groupon one is that Avios is providing the back-end redemption.
Once you are emailed your voucher by vente-privee, you go to a page of the Avios website (which is in English) and input your code number.
You will see that the Avios can be dropped into either a BA, Iberia, avios.com or AerClub account, although as you can move them around via ‘Combine My Avios’ it doesn’t make much difference.
You can buy up to 100,000 points. The maximum you can buy of any particular quantity is 3, so you’d logically start with 3 x 2,000, then add 3 x 4,000, before juggling the other pricier options to get to your target.
In reality you can almost certainly buy more than 100,000. Even if the redemption website kept track, which I doubt it would, you could send 100,000 to an Iberia account, 100,000 to a BA account etc.
Is this worth it?
Last Monday I showed you how to get 18,000 Avios for £146 via the Irish Independent newspaper. This is 0.81p per Avios, compared to a minimum of 1p here. If you only want a small number of points, do the Irish Independent offer first and then move on to this.
I won’t be buying via vente-privee at this price. 0.75p tends to be my floor price, as I’ve said before. Over the last four years I’ve averaged 1.2p per Avios point redeemed so I’m not willing to pay 1.0p to buy them given that I wouldn’t be spending them for a couple of years.
That said, you may well get a higher value from your redemptions than I do. You may also just be looking for a way of topping up your account quickly. If you are, this may be a good way of doing it. It is a decent price given that you don’t have to go to much effort to earn the points.
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How to earn Avios from UK credit cards (March 2025)
As a reminder, there are various ways of earning Avios points from UK credit cards. Many cards also have generous sign-up bonuses!
In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.
You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus Mastercard
Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios Mastercard
Get 5,000 Avios for signing up and an upgrade voucher at £20,000 Read our full review
There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways American Express Premium Plus
30,000 Avios and the famous annual 2-4-1 voucher Read our full review

British Airways American Express
5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £15,000 Read our full review
You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.
SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on the ‘free for a year’ American Express Preferred Rewards Gold card is increased from 20,000 Membership Rewards points to 30,000 points. Points convert 1:1 into Avios (30,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.
SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on American Express Platinum is increased from 50,000 Membership Rewards points to a huge 80,000 points. Points convert 1:1 into Avios (80,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

American Express Preferred Rewards Gold
Your best beginner’s card – 30,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express
80,000 bonus points and great travel benefits – for a large fee Read our full review
Run your own business?
We recommend Capital on Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, and the standard card is FREE. Capital on Tap cards also have no FX fees.

Capital on Tap Visa
NO annual fee, NO FX fees and points worth 1 Avios per £1 Read our full review

Capital on Tap Pro Visa
10,500 points (=10,500 Avios) plus good benefits Read our full review
There is also a British Airways American Express card for small businesses:

British Airways American Express Accelerating Business
30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review
There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.
SPECIAL OFFER: Until 8th April 2025, the sign-up bonus on American Express Business Platinum is increased from 50,000 Membership Rewards points to 120,000 points. You receive 80,000 points when you spend £12,000 within three months and a further 40,000 points if you spend on the card between Month 14 and Month 17. Points convert 1:1 into Avios and many other programmes. Click here to apply.
SPECIAL OFFER: Until 8th April 2025, the sign-up bonus on American Express Business Gold is increased from 20,000 Membership Rewards points to 60,000 points. You receive 40,000 points when you spend £6,000 within three months and a further 20,000 points if you spend on the card between Month 14 and Month 17. Points convert 1:1 into Avios and many other programmes. Click here to apply.

American Express Business Platinum
Up to 120,000 points when you sign-up and an annual £200 Amex Travel credit Read our full review

American Express Business Gold
Up to 60,000 points sign-up bonus and FREE for a year Read our full review
Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.
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