BA World Traveller Plus to Dubai / Muscat / Abu Dhabi from £380 return, ex-Switzerland
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British Airways is currently running an exceptionally cheap deal in World Traveller Plus to the Middle East.
These tickets can easily be upgraded to a Club World flat bed with Avios if there is availability.
This deal requires you to start your trip in Switzerland. However ….. oddly ….. you MUST finish in London on the way back. You do NOT head back to Switzerland at the end. Which is handy …..
The deal:
Fly from Geneva or Zurich
Fly to Dubai, Muscat or Abu Dhabi
Class: World Traveller Plus (Switzerland to London is in Economy)
Total fare: 500 – 570 CHF return (£380 – £440)
Travel dates: outbound either before 7th December or between 9th January and 27th March
Must book by 10th October
Saturday night stay is required
BA tier points earned: 185 or 190 return, depending on the short-haul ticket bucket
How to book
Because this is not a straight return flight, you need to use the multi-city box on this page of ba.com.
Flight 1 should be Geneva or Zurich to Dubai or Muscat or Abu Dhabi
Flight 2 should be Dubai or Muscat or Abu Dhabi to London
And here is a snag. British Airways does not show you a price for multi-city flights until you get to the payment page. This makes the process VERY hit and miss. All you can do is randomly select a pair of flights and see how it prices.
There is a Plan B.
I have written about ITA Matrix a few times. It is an online pricing tool – not a booking tool – owned by Google. You can use ITA Matrix to find the pairs of flights with the lowest price over a 2-3 day window.
This is what you do:
Go to https://matrix.itasoftware.com/
Fill in the screen exactly as I have done below (click to enlarge). You need to be on the ‘Multi-City’ tab and you need to click on ‘Advanced Controls’ to bring up all the options. You can make the destination Dubai (DXB), Abu Dhabi (AUH) or Muscat (MCT) depending on where you want to go.
Remember that the return flight is just to London, not Switzerland.
The key bit is adding “f bc=t” which tells the system to look for a discounted World Traveller Plus ticket.
ITA Matrix will then show you the exact flight pairs which bring up the cheapest price. I recommend you search for a +/- 2 day window to maximise your odds of getting the lowest fare.
Put these dates into ba.com on the multi-city page, select the exact flights shown on ITA Matrix and it will price OK.
Conclusion
This is clearly an excellent price for World Traveller Plus, especially in peak season. You need to factor in the cost of a one-way ticket to Switzerland as well – but that is what Avios and Reward Flight Saver are for.
The key benefit of this trip is the 190 tier points and the tidy pile of Avios that you earn back, compared to the paltry sums gained from flying economy.
You will also be able to upgrade the World Traveller Plus legs to Club World if Avios availability is there. The price will depend on whether it is a peak or off-peak day. The cost is 20,000 Avios each way on a peak day and 24,000 Avios each way on an off-peak day. That is not a typo, by the way – off-peak days do cost more.
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How to earn Avios from UK credit cards (April 2025)
As a reminder, there are various ways of earning Avios points from UK credit cards. Many cards also have generous sign-up bonuses!
In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.
You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus Mastercard
Get 25,000 Avios for signing up and an upgrade voucher at £10,000 Read our full review

Barclaycard Avios Mastercard
Get 5,000 Avios for signing up and an upgrade voucher at £20,000 Read our full review
There are two official British Airways American Express cards with attractive sign-up bonuses:

British Airways American Express Premium Plus
30,000 Avios and the famous annual 2-4-1 voucher Read our full review

British Airways American Express
5,000 Avios for signing up and an Economy 2-4-1 voucher for spending £15,000 Read our full review
You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.
SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on the ‘free for a year’ American Express Preferred Rewards Gold card is increased from 20,000 Membership Rewards points to 30,000 points. Points convert 1:1 into Avios (30,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.
SPECIAL OFFER: Until 27th May 2025, the sign-up bonus on American Express Platinum is increased from 50,000 Membership Rewards points to a huge 80,000 points. Points convert 1:1 into Avios (80,000 Avios!) and many other programmes. Some people may see even higher personalised offers. Click here to apply.

American Express Preferred Rewards Gold
Your best beginner’s card – 30,000 points, FREE for a year & four airport lounge passes Read our full review

The Platinum Card from American Express
80,000 bonus points and great travel benefits – for a large fee Read our full review
Run your own business?
We recommend Capital on Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, and the standard card is FREE. Capital on Tap cards also have no FX fees.

Capital on Tap Visa
NO annual fee, NO FX fees and points worth 1 Avios per £1 Read our full review

Capital on Tap Pro Visa
10,500 points (=10,500 Avios) plus good benefits Read our full review
There is also a British Airways American Express card for small businesses:

British Airways American Express Accelerating Business
30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review
There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

American Express Business Platinum
50,000 points when you sign-up and an annual £200 Amex Travel credit Read our full review

American Express Business Gold
20,000 points sign-up bonus and FREE for a year Read our full review
Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.
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