It is clearly very subjective but – on my maths – the best deal was, surprisingly, Melia Hotels redemptions. You could redeem Membership Rewards points for a voucher for a free night – 14,000 points for Grand Melia down to 5,500 points for a Sol Hotel.
I reckon that you would easily get 1p per Membership Rewards point at those prices, and probably more.
The problem was that the booking process was complex and not well explained by Amex. You had to ring Melia and speak to an agent who had probably not heard of this offer. They had to find availability and reserve your room. After that, you called Amex and ordered a voucher which you presented at the hotel at check-in.
Melia Hotels redemptions have now disappeared from the Membership Rewards website. This is a little odd as Melia has been deepening its Amex partnership and now offers Melia Rewards Gold status to Amex Platinum cardholders. My best guess is that the vouchers proved too complex to use and were causing negative feedback.
Want to earn more points from credit cards? – February 2023 update
If you are looking to apply for a new credit card, here are our top recommendations based on the current sign-up bonuses.
In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.
You qualify for the bonus on these cards even if you have a British Airways American Express card:
You can see our full directory of all UK cards which earn airline or hotel points here. Here are the best of the other deals currently available.
SPECIAL OFFER: Until 21st February 2023, the sign-up bonus on the British Airways Premium Plus American Express card is increased to 35,000 Avios from 25,000 Avios. You can apply here.
British Airways American Express Premium Plus
35,000 Avios (ONLY to 21st February) and the famous annual 2-4-1 voucher Read our full review
American Express Preferred Rewards Gold
Your best beginner’s card – 20,000 points, FREE for a year & four airport lounge passes Read our full review
The Platinum Card from American Express
30,000 points and unbeatable travel benefits – for a fee Read our full review
Virgin Atlantic Reward+ Mastercard
15,000 points bonus and 1.5 points for every £1 you spend Read our full review
Earning miles and points from small business cards
If you are a sole trader or run a small company, you may also want to check out these offers:
American Express Business Platinum
40,000 points sign-up bonus and a £200 Amex Travel credit every year Read our full review
American Express Business Gold
20,000 points sign-up bonus and free for a year Read our full review
British Airways Accelerating Business American Express
30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review
Capital On Tap Business Rewards Visa
Get a 10,000 points bonus plus an extra 500 points for our readers Read our full review
For a non-American Express option, we also recommend the Barclaycard Select Cashback card for sole traders and small businesses. It is FREE and you receive 1% cashback on your spending.