Maximise your Avios, air miles and hotel points

Review: the American Express Lounge at a Brighton & Hove Albion Premier League game

Links on Head for Points may support the site by paying a commission.  See here for all partner links.

One advantage of being an American Express Platinum cardholder is the opportunity to access special offers and complimentary experiences. These are generally not bad, although I am so busy these days that I rarely get to one.  Details of what is available are sent out in the monthly ‘Vista’ email.

You probably know that American Express is a major employer in Brighton.  You may not know that it is also the headline sponsor of the new Brighton & Hove Albion football stadium, now known as the American Express Community Stadium (or, apparently, “the Amex” to locals).

American Express has a suite in the stadium.  Reader Tim managed to get free tickets from Amex for a recent Premier League game and offered to write up his experience.

American Express Community Stadium

Over to Tim:

“In July American Express Platinum card members received an offer of complimentary Amex Lounge tickets for Brighton & Hove Albion FC Premier League games. The offer was allocated on a waiting list basis, and the Platinum Concierge advised that factors such as annual spend and time of cardmembership were taken into account. I was allocated tickets for Brighton vs West Ham, my third choice. A quick check showed equivalent hospitality tickets for this game started at £185 per person.

 Amex lounge at a Brighton & Hove Albion FC Premier League game

The American Express lounge is located at the South East corner of the stadium. It’s a nice space, with floor to ceiling windows looking out across the pitch. There is a bar at one end, and most food & drink, including beers and wines from the bar, is free. Tea/coffee, etc was self service.

 Amex lounge at a Brighton & Hove Albion FC Premier League game

and

 Amex lounge at a Brighton & Hove Albion FC Premier League game

and

 Amex lounge at a Brighton & Hove Albion FC Premier League game

In the two hours before kick off we were served a three course ‘bowl food’ menu.  I opted for vegetable spring rolls, fish pie and lemon meringue. For each course guests were give the option to try multiple bowls and despite the small serving sizes the food was good and there was plenty available. A cheese selection was served at full time.

 Amex lounge at a Brighton & Hove Albion FC Premier League game

We sat at a table for six, and as tickets are allocated at two per card member this encouraged us to talk to other guests. We had driven three hours from Bristol and were surprised to find that despite this being a neutral area, most people were local supporters of Brighton or West Ham.

 Amex lounge at a Brighton & Hove Albion FC Premier League game

We had reserved balcony seating alongside the lounge for the match itself (FA rules meant that the lounge windows were covered during the action to prevent people drinking alcohol whilst in view of the pitch).  The view of the action was very good, although I doubt there are any bad views in this modern stadium. Unfortunately the match didn’t quite live up to the hospitality, with few exciting moments in the 1-0 home win!

 Amex lounge at a Brighton & Hove Albion FC Premier League game

The Amex lounge is a fairly new offer.  As I know Amex will read this, one area for improvement is communication about what is and isn’t complimentary.  A few times people were embarrassed to be called back to pay for certain spirits and snacks, and no one mentioned until full time that the lounge had free wifi.  This would have been useful given that the stadium had almost no mobile reception.

Overall, it was a fantastic card perk to be able to have a free night out watching a Premier League game from the Amex Lounge.”

Thanks Tim.  If you enjoy using your miles and points to watch Premier League football from VIP suites, you might also find our article on redeeming Emirates Skywards miles or American Express Membership Rewards points for Arsenal tickets of interest (especially now they are winning again).


Getting airport lounge access for free from a credit card

How to get FREE airport lounge access via UK credit cards (April 2024)

Here are the four options to get FREE airport lounge access via a UK credit card.

The Platinum Card from American Express comes with two free Priority Pass cards, one for you and one for a supplementary cardholder. Each card admits two so a family of four gets in free. You get access to all 1,300 lounges in the Priority Pass network – search it here.

You also get access to Eurostar, Lufthansa and Delta Air Lines lounges.  Our American Express Platinum review is here. You can apply here.

The Platinum Card from American Express

40,000 bonus points and a huge range of valuable benefits – for a fee Read our full review

If you have a small business, consider American Express Business Platinum instead.

American Express Business Platinum

40,000 points sign-up bonus and an annual £200 Amex Travel credit Read our full review

American Express Preferred Rewards Gold is FREE for the first year. It comes with a Priority Pass card loaded with four free visits to any Priority Pass lounge – see the list here.

Additional lounge visits are charged at £24.  You get four more free visits for every year you keep the card.  

There is no annual fee for Amex Gold in Year 1 and you get a 20,000 points sign-up bonus.  Full details are in our American Express Preferred Rewards Gold review here.

American Express Preferred Rewards Gold

Your best beginner’s card – 20,000 points, FREE for a year & four airport lounge passes Read our full review

HSBC Premier World Elite Mastercard gets you get a free Priority Pass card, allowing you access to the Priority Pass network.  Guests are charged at £24 although it may be cheaper to pay £60 for a supplementary credit card for your partner.

The card has a fee of £195 and there are strict financial requirements to become a HSBC Premier customer.  Full details are in my HSBC Premier World Elite Mastercard review.

HSBC Premier World Elite Mastercard

A huge bonus, but only available to HSBC Premier clients Read our full review

PS. You can find all of HfP’s UK airport lounge reviews – and we’ve been to most of them – indexed here.

Comments (30)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Tim says:

    I got the July email and responded immediately, having previously missed out. So far I have missed out again. I have had my PLAT for many years.

  • Ross says:

    Same, the person I spoke to on the phone said I was the first person they’d had call about it but still missed out. Next year..

  • MarkK says:

    Is there any chance Amex will improve the Platinum offering to (e.g.) include an airline credit or bonus earning categories, like the US offering?

    It is simply pretty poor value as it stands.

  • MKB says:

    Minor correction: I believe it’s the law of the land rather than FA rules that prohibit alcohol consumption within sight of the pitch.

    The small print on the availability of the lounge says they are not available when playing Liverpool. I think Man U are excluded too.

  • andrew young says:

    You are not allowed to drink alcohol while viewing the game, even if your in a corporate box?

    • andrew young says:

      Sorry before the spelling police arrive “you’re”

    • Shoestring says:

      Depends if it’s vodka + lemonade or gin + orange! 🙂

    • Tim says:

      Apparently not, the blinds went down 15 mins before kick off and came back up 15 mins after full time!

    • Rob says:

      Correct. Arsenal in the Emirates box is the same if you use miles for that.

  • Nigel says:

    Thanks for this review. Amex have done a few of these for Centurion holders so I’m going to one in December for a match against Chelsea. Amex also doing this with England matches at Wembley.

This article is closed to new comments. Feel free to ask your question in the HfP forums.

The UK's biggest frequent flyer website uses cookies, which you can block via your browser settings. Continuing implies your consent to this policy. Our privacy policy is here.