Heathrow Rewards gives you 1 point for every £1 spent in Heathrow (1 per £10 on foreign exchange) or on Heathrow Express tickets (online bookings only). Once you’ve earned 250 points you can exchange them for miles or shopping vouchers.
Between 1st December and 31st December, you will receive 250 bonus Heathrow Rewards points with EVERY Heathrow Express purchase you make.
This is on top of the standard – and pretty feeble – earning rate of 1 Heathrow Rewards point per £1.
You need to book your tickets on the Heathrow Express website here.
The offer does not show on the Heathrow Express website but is explained clearly on the Heathrow Rewards site when you log in.
(EDIT: I forgot to add this originally, but you should also check if you have a targeted ‘£10 cashback on £35 Heathrow Rewards spend’ offer sitting on one of your American Express cards.)
Are there any conditions?
It seems not, except that it cannot be combined with the employee discount scheme. You can earn the bonus as many times as you wish during the promotional period.
Since you get 250 bonus points PER TRANSACTION, it makes sense to break down your purchase into multiple transactions. If both you and your partner are travelling, buy your tickets in separate transactions.
However, since return tickets do not cost much more than single tickets, it is NOT worth buying two single tickets instead of a return.
You should also check that the Duo Saver (two standard class returns for £55.50) and Group Saver (33% off when 3+ adults travel) ticket offers are not better value than multiple single purchases.
What are the cheapest Heathrow Express tickets?
You can now get significant discounts if you book 30 / 60 / 90 days in advance, especially as weekends.
The cheapest ticket is a £5.50 single ticket, booked 90 days in advance for weekend or Bank Holiday travel. Getting 250 Heathrow Rewards points on top of this is a good deal.
Remember that children now travel free on Heathrow Express.
What are Heathrow Rewards points worth?
Heathrow Rewards points transfer at 1:1 into airline miles in the following programmes, in chunks of 250:
British Airways Executive Club / Aer Lingus AerClub
Virgin Flying Club
Singapore Airlines KrisFlyer
Royal Brunei Royal Skies
Lufthansa Miles & More
Alternatively, you can convert them into Heathrow shopping vouchers at the rate of £5 per 500 points.
Occasional transfer bonuses see your points being worth 50% – 100% more. For the last two years, there has been an annual 100% bonus on transfers to Heathrow shopping vouchers, so you got a £5 voucher for just 250 points. There is currently a Virgin Atlantic transfer bonus running, which we will cover tomorrow, worth 50% for standard Heathrow Rewards members and 100% for Premium members who have spent over £750 in a year.
Is this a better deal than earning Avios from Heathrow Express?
Good question. There is a long-running Avios deal with Heathrow Express, which few people know about because you need to visit heathrowexpress.com/avios to qualify.
This is very generous – you earn 10 Avios per £1 spent. It is more generous, for flexible return tickets, than the Heathrow Express offer.
The snag is that the Avios offer does not apply to advance tickets. The only tickets you can buy via heathrowexpress.com/avios are flexible ones. You won’t find the £5.50 advance tickets here. The only tickets covered by the Avios offer are:
- Express single: £22
- Express return: £37
- Business First single: £32
- Business First return: £55
If you want to earn Avios, as opposed to Virgin / Emirates / Lufthansa / Aegean / Singapore / Cathay / Royal Brunei miles, the bottom three deals above are more generous that taking 250 bonus Heathrow Rewards points. On the other hand, a 50% transfer bonus into Avios at some point next year would wipe out the benefit except for the £55 ticket above.
To summarise ……
In virtually all cases, the new ‘250 bonus Heathrow Rewards points with any purchase’ option is better than the Avios-earning option.
Even when the difference is marginal, remember that transferable / flexible points (and Heathrow Rewards points are very flexible due to the number of redemption options) are more valuable than fixed points such as Avios. You should value 250 Heathrow Rewards points higher than 250 Avios, for example, because the former can become the latter (1:1 conversion rate) but can also become lots of other things.
Because of this, I would take the Heathrow Rewards points rather than Avios (via heathrowrewards.com/avios) if you can.
Remember that bookings must be made by 31st December to qualify for the 250 bonus Heathrow Rewards points. The small print says that bonus points may take up to 30 days to arrive.
(Want to earn more Avios? Click here to visit our home page for the latest articles on earning and spending your Avios points and click here to see how to earn more Avios from current offers and promotions.)