EDIT: This promotion has been extended to 7th September
Hilton Honors has just launched its new Spring promotion, Points Unlimited, which is now open for registration.
To give Hilton credit, it is very straightforward with minimal small print:
You will earn 2,000 bonus Hilton Honors points for every stay between 6th January and 3rd May.
Even better, you will earn an additional 10,000 bonus Hilton Honors points for every TEN nights you complete.
There is no cap to what you can earn and there are no minimum stay requirements. The bonus should also trigger on reward stays given how similar promotions have worked in the past.
Given that I value a Hilton Honors point at around 0.33p, you are getting a good return on your spending here. For someone who only does one-night stays and who hits exactly 10 nights over the four months (I admit it is unlikely you would reach this exact combination!) you would be earning 3,000 bonus points per night. I would value that at £10 which is a good return especially as it doesn’t include your base points or any status bonus.
Of course, if your only Hilton stays during the four months are 1 x 9 night stay, then you are not doing too well. Your only bonus will be 222 points per night (2000/9) which I’d value at 74p per night!
There is no small print except that you need to register in advance via the Hilton website:
There is no minimum stay requirement
Existing bookings still count
All Hilton Family properties (Hilton, Hampton, Curio, Waldorf Astoria, Conrad etc) are taking part
And remember that Hilton is still offering a status match
If you have top tier status with another hotel programme, Hilton Honors will give you a 90 day free trial of Hilton Gold status. You can request a status match here.
You need to supply a screenshot showing your top tier status in another programme plus a screenshot showing a paid stay in the previous 12 months.
If you complete 10 nights during the 90 days you will keep your Gold status until 31st March 2021. If you complete 18 nights during the 90 days you will be elevated to top-tier Diamond status until 31st March 2021.
2,000 bonus points per stay is a decent offer, especially for someone who tends to do short stays. The additional 10,000 points carrot for every 10 nights is a worthwhile extra bonus. If your hotel stays are generally just for one or two nights then you should seriously consider moving them (in chunks of 10) to Hilton this Spring.
Make sure you register here if you have any Hilton stays coming up over the next four months.
Even if you don’t have any stays planned, it is still worth registering just in case – a lot can happen between now and 3rd May.
Let’s see what IHG and Marriott launch to compete with this ….
How to earn Hilton Honors points via UK credit cards
As a reminder, there are various ways of earning Hilton Honors points from UK credit cards. Many cards also have generous sign-up bonuses!
Do you know that holders of The Platinum Card from American Express receive FREE Hilton Honors Gold status for as long as they hold the card? It also comes with Marriott Bonvoy Gold, Radisson Rewards Gold, Shangri-La Golden Circle Jade and Melia Rewards Gold status. We reviewed American Express Platinum in detail here.
Click here to read our detailed summary of all UK credit cards which earn Hilton Honors points. That page is regularly updated with the latest special offers and will still be accurate even if you are reading this article months after publication.
(Want to earn more hotel points? Click here to see our complete list of promotions from the major hotel chains or use the ‘Hotel Promos’ link in the menu bar at the top of the page.)