New hotel brands in New York – Marriott launches Delta Hotels, Hilton launches Tempo

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• No longer Entitled says:

  17 Aug17 August 04:19

  Massage therapy devices? Nudge, nudge, wink, wink. Say no more!

  • Also says:

    17 Aug17 August 14:26

    If it’s a theragun or similar you certainly wouldn’t want it near any sensitive areas haha

• Mohamed says:

  17 Aug17 August 05:15

  I struggle to understand why hotels tends to add more and more brands instead of consolidating existing brand.
  I am IHGoyal and i never set foot in certain brand and will never probably.

  • jannis says:

    17 Aug17 August 11:59

    which IHG brand you don’t like?

  • Bob says:

    17 Aug17 August 14:45

    The target of all those brands are for the companies investing in the hotel business.
    You have one brand here and then 100 meters another some type of hotel but with another brand under the same “big one” hotel group.
    I do agree some consolidation of name brand could be made but tell that to the “big one” hotel groups. Maybe that will be done in 20 years.

• Matt says:

  17 Aug17 August 05:56

  Delta hotels in the UK seems to be a conversion brand for hotels that no longer meet the standards of a Marriott, but aren’t getting the required investment any time soon.

  • can2 says:

    17 Aug17 August 07:35

    I have the same feeling for Doubletree

    • Mike says:

      17 Aug17 August 10:22

      That’s literally what the Doubletree brand is hence why the Manchester Airport became a Doubletree however there are some good Doubletree hotels in the UK which excellent despite not meeting the Hilton qualifications for the plain Hilton brand like the Doubletree Liverpool. This doesn’t apply to Doubletrees in the US which are generally poorer.

      • can2 says:

        17 Aug17 August 12:15

        True. The price point makes it often clear though.

        • Brian Steven’s says:

          17 Aug17 August 21:38

          Agreed. Doubletree Leeds is far better than the Hilton Leeds.

        • Rob says:

          17 Aug17 August 21:42

          Is anything worse than Hilton Leeds?!

  • Julia says:

    17 Aug17 August 10:37

    Not sure how much change there is actually going to be if the country clubs are anything to go on. We are regulars at Tudor Park Country club which is now a Delta. We only go there because in-laws are regulars to play golf. There are almost no young people there and most are middle aged or retirees. They won’t want cereal and gummy bears for breakfast from ‘The Pantry’. It’s just not country club fare. There was some talk from housekeeping that whilst the Pantry would be the default breakfast, a full English would be cooked to order and charged, currently £16 p.p.

  • MF176 says:

    17 Aug17 August 11:47

    Completely agree. I’ve stayed at the Manchester Airport one which was ok, but the Warwick one is an absolute shambles of a place and a stain, literally, on the Marriott name

    • TGLoyalty says:

      17 Aug17 August 18:19

      I remember that hotel was horrible as a Hilton about 5/6 years ago and had zero investment for years

      However. I thought they had actually done some work and I was given a nicely refurbished room and the pantry had lots of decent snacks plus coffee.

• krys_k says:

  17 Aug17 August 07:19

  There’s probably an internal document within each hotel conglomerate explaining in terms of overall P&L why having so many brands apiece works. But as someone who stays in various hotels on average around 150 nights a year in various countries across the globe, I don’t get it. There’s not enough differentiation and thus not enough uniqueness with most brands and if anything it’s just confusing.

  • JDB says:

    17 Aug17 August 07:30

    The multiplicity of brands within each hotel group isn’t really intended to benefit the customer whatever the blurb says, but enables the groups to open more and more hotels in the same places while saying to owners we won’t compete directly near you. The only way the current extraordinary land grab phase can continue is with new sub brands and ongoing standard reductions to lure new owners. That remains the key focus while existing brand maintenance, none of which is good for guests. IHG and Hilton have plenty of scope to make up or acquire more names as they still have a relatively modest number of brands vs Marriott at around 30 and Accor over 40.

    • His Holyness says:

      17 Aug17 August 07:36

      +1 Exactly. The franchise/management agreements don’t permit them to open a second Hampton by Hilton Airport Name but they can open a Hilton Garden Inn Airport Name…or a Hilton Airport Name…or a Tempo by Hilton Airport Name. All the chains care about is % share of revenue. And it’s not just revenue, there’s opportunities to take a chunk at so many levels, the reservation fees, system fees, toiletries, pre-approved list of suppliers.
      This focus on taking a but is why the standards have got so low, because Hilton just don’t care.
      Why do you think Hilton push crappy H&G tea? It’s terrible…but Hilton signed a deal, and most (Hilton) hotels have to take it.

    • can2 says:

      17 Aug17 August 07:43

      That’s one thing I admire about Accor. Apart from the points community, most people may not know their high end brands, like Raffles, Sofitel, Rixos, Fairmont or swissotel, are in the same chain as Ibis!

      • Save East Coast Rewards says:

        17 Aug17 August 08:07

        Then they get a new CEO that commissions some research that shows Ibis is their strongest brand so they rename as Ibis Hotel Group and add ‘by Ibis’ to all their brands. ‘Raffles by Ibis’. Well crazier things have happened

        • can2 says:

          17 Aug17 August 09:20

          🤦‍♂️

      • Michael Jennings says:

        17 Aug17 August 09:27

        Ibis can confuse like nobody else, so it may not be even deliberate. Do you get free breakfast in an Ibis Styles? Depends on the country. Do you get points for a stay in an Ibis Budget? Mostly not, but you do in Poland and one or two other places? It goes on.

• Meyers says:

  17 Aug17 August 07:20

  Stayed here when it was a Staybridge with the family. They gave us a top floor room with amazing views (-(‘amazing’ for us never having been to NYC before). We were a family of 4 with 2 young(ish) kids and there was (just) enough room to move around.
  Best thing about the hotel, apart from the location, the Sky Bar directly next door (and when I say next door, I mean literally it’s front door is attached to the front door of the hotel!). Not particularly high and (at the time) a little blingy but for first timers to the Big Apple had great views – not sure it even exists any more!
  Worst thing, the lifts. 10 minute waits from the top floor were not unheard of – definitely not fit for purpose!

• Michael C says:

  17 Aug17 August 08:06

  So no b/fast or vouchers or anything for status Honors with the new brand?

  • Rob says:

    17 Aug17 August 08:44

    I suspect you’d get F&B credit which could be used against a cafe purchase.

    • Michael C says:

      17 Aug17 August 09:38

      Thanks, Rob, that was my guess (as it is of course already the situation in US Hiltons) – I’d give it a bash with the fam!

• Steve says:

  17 Aug17 August 08:34

  When I check into the tempo, are they going to verifiy that I’m a “modern achiever”?

  I’ve always wanted to stay at a hotel that “reflects my ambition”. I’m glad that finally there is a hotel that is “in reach of future guests”.

  • Michael Jennings says:

    17 Aug17 August 09:28

    How does one become a hotel brand bullshit writer? What is the career path to get there, exactly?

    • RussellH says:

      17 Aug17 August 10:51

      In the USA there is probably a “university” somewhere that has courses in “hospitality marketing”, other wise more aptly described in your words – “hotel brand bullshit writer”.

      TBH, I ploughed (plowed??) through that quoted guff and knew less about Tempo than I did before.

      • Sky says:

        20 Aug20 August 10:02

        Universally if the blurb seems to be in any conceivable way attempting to appeal to youthful customers what it means is that the rooms are small.

    • can2 says:

      17 Aug17 August 12:21

      No no Marriott, not that easily

  • His Holyness says:

    17 Aug17 August 09:29

    At Canopy by Hilton, receptionists are called “Welcome Enthusiasts” 🤣. Imagine telling that to your mates. It’s even funnier than cleaners being “Hygiene Operatives”.
    GM’s are “Chief Enthusiast”.
    They probably have a right laugh in Virginia when they invent this stuff, I guess drinking on the job is par for the course at Hilton?
    I would have so much fun coming up with such crap.

• Bagoly says:

  17 Aug17 August 09:11

  Loss of kitchenettes pushes up the effective minimum cost of the stay.
  Modest breakfast in particular is something where I appreciate being able to buy in shop and avoid hotel markups.

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