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IHG experiments with opening all room categories for points

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One of the biggest complaints about IHG One Rewards – and one which has shown up a weird lack of vision – is the inability to book anything other than the most basic hotel room for a reward night.

You stay multiple nights for cash at IHG hotels to build up your points, but when you come to redeem you are forced into booking the smallest room and/or the ‘no view’ room in the hotel.

Unlike Marriott (selected hotels only) or Hyatt, you can’t pay your way out of this with more points or a cash supplement. Unless you are upgraded due to your status, you’ve got the small room overlooking the bins. Enjoy your holiday.

IHG experimenting with opening all room categories for points

It’s even more of an issue if you have children. In most ‘big city’ hotels, the smallest room in the hotel isn’t going to be big enough for an extra bed. Unless you want to enter into email negotiations with the hotel over guaranteed upgrades or a cash payment for a bigger room (which you’re not guaranteed to be offered), you’re stuck.

It seems that IHG is trying to fix this

A couple of hotels – Holiday Inn Frankfurt Alter Oper (which my wife recommmends, although its not in the loveliest area) and InterContinental Osaka among them – are currently letting you book all room categories with points.

Here’s an example from Frankfurt:

IHG experimenting with opening all room categories for points

…. which is what you’d normally see. However you can also book:

IHG experimenting with opening all room categories for points

and

IHG experimenting with opening all room categories for points

Whilst not pictured, there is also a room with two beds which can sleep three.

This hotel isn’t, I admit, a great hotel to trial ‘book any room’. It has no suites and it has no rooms that can take four. It still won’t work for a lot of people.

However, if you look at InterContinental Osaka, you can book any room up to this two bedroom residence which sleeps five:

IHG experimenting with opening all room categories for points

Note that the ‘pence per point’ ratio doesn’t seem to change if you book a ‘better’ room.

This is, for now, just a small trial. I’m sure there will be issues getting some hotels to accept ‘any room’ rewards, given that the additional payment received from IHG is going to be peanuts. (If a hotel is not full, redemption rooms cost IHG as little as $25 IIRC at cheaper brands and don’t go beyond $200).

If this is the trade off for IHG removing capped pricing at luxury hotels (see our article yesterday) then it is – taking the interests of the whole membership into account – one worth making.


IHG One Rewards news

IHG One Rewards update – May 2025:

Get bonus points: IHG is not currently running a global promotion.

New to IHG One Rewards?  Read our overview of IHG One Rewards here and our article on points expiry rules here. Our article on ‘What are IHG One Rewards points worth?’ is here.

Buy points: If you need additional IHG One Rewards points, you can buy them here.

Want to earn more hotel points?  Click here to see our complete list of promotions from IHG and the other major hotel chains or use the ‘Hotel Offers’ link in the menu bar at the top of the page.

Comments (42)

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  • Scott says:

    The HI at MAN has been doing this for a while.
    Base queen rooms, twins, premium rooms and some sort of suite.

    • BA Flyer IHG Stayer says:

      Charges higher rates for the better rooms though.

      Which is still a good thing as it offers more choice to people.

  • acewoking says:

    Not new. Over 10 years ago, both the Holiday Inn East Kilbride, and the Holiday Inn Strasbourg Illkirch let us book the penthouse suite for the same number of points as a standard room.

    • Paul W says:

      For me the real ‘problem’ when booking a reward night is not being certain which room the hotel will actually give you on checking in. I have had a double upgrade in Hong Kong (negotiated before arrival), a good room in the London Kimpton on a very busy night, a massive suite in the Vienna IC; but also rooms in 5-star hotels adjacent to the bins with an excellent view of the plumbing, complete with sound effects, that would put a 3-star to shame!

    • Rob says:

      This is NOT the same thing.

      Some hotels offer better rooms for points because they are rarely full and actually WANT more redemptions, because they’d rather you spent a few quid on breakfast and drinks than went somewhere else.

      HI Camdem used to offer its Penthouse Suite on points for years.

      This is something which IHG itself is putting together and rolling out.

      • Neil says:

        I did a points redemption at the Cannes Carlton and got upgraded to a great room and they included breakfast. Have done paid stays there but never felt as special as when we used points.

    • NorthernLass says:

      East Kilbride still does that, though the “Penthouse suite” is more of a large attic room! Great value though and free parking not too far from Glasgow isn’t to be sniffed at.

  • jannis says:

    brighton holiday inn open to all room category. surprisingly all with the same rate

    • Rob says:

      That hotel is meant to be a complete dump ….

      • LittleNick says:

        Yep stay elsewhere. The Staybridge is decent but not on the front though and is by the station

      • BA Flyer IHG Stayer says:

        Have you actually stayed there?

        I do a couple of times a year when I need some space to complete a couple o projects.

        The rooms and bathroom are clean and the staff friendly.

        Sure some of the furniture and carpets could do with replacing and there are scuffs on the walls but it’s definitly not a dump.

      • Neil says:

        From recent experience, I can say that it is.

  • Aston100 says:

    I swear I pointed this out in a daily chat thread a couple of weeks ago, to compete silence.

    Anyway, this is definitely a good thing.

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