Win 500,000 Avios with Flora at Sainsbury’s!

If you were an Avios collector when British Airways was a Tesco Clubcard partner, you’ll know that there were weird and wonderful ways of picking up points for buying obscure products.

The genius with the Clubcard scheme, especially Tesco Direct offers, was that the item you were buying often cost less than the value of the points. You effectively got the item for free, ready to ship off to eBay. Click here, for example, for a deal where £44 got you a colour printer with 6,100 Avios on top!

In the spirit of those weird days, and not necessarily because it’s worth bothering with, I introduce you to the great Sainsbury’s / Flora competition.

Flora has, for some odd reason, donated 1.8 million Avios to fund a Sainsbury’s competition.

Two people will bag 500,000 Avios whilst 20 will pick up 40,000 points.

This is what you need to do:

• Have your British Airways Club account linked to your Nectar account (you don’t need to have ever transferred points, just linked the accounts)

• Buy any Flora-branded product at Sainsbury’s, online or in-store, by 13th May

It is limited to one entry per person, so there’s no need to buy a lifetime supply of Flora Buttery or whatever you prefer.

There are two interesting bits of small print which are not made clear upfront. If you don’t have a telephone number in your Nectar profile, you will lose your prize and it will be redrawn. If you do not answer the telephone call from Nectar to say that you have won, you will lose your prize after the 2nd attempt and it will be redrawn.

This seems a bit petty – 40,000 Avios is not exactly life-changing, assuming that the runners-up are subject to this rule as well as the two main winners – but the rules are the rules.

Full details should be under the ‘Partners’ section in your Nectar app. No registration is required and the competition is not targetted.