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Priority Club credit card now offering Gold and Platinum elite status as a benefit

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Very quietly, and without bothering to promote it or even advertise it as a card benefit, Priority Club has added free status as a benefit to its credit cards.

As a reminder, there are two different Priority Club credit cards, both issued by Barclaycard and both Visa branded.

The generic Priority Club card has no annual fee and comes with a sign-up bonus of 10,000 Priority Club points (good for 2,000 Avios).  It earns 1 point per £1 spent.

The Priority Club Black card has a £99 annual fee but earns 2 points per £1 spent (4 per £1 for foreign spend).  It also offers a voucher for a free hotel night (worth up to £250 if spent wisely) when you spend £10,000.  The sign-up bonus is usually 20,000 points but if you look under Credit Cards Update above you will see an ‘open to all’ link offering 30,000 and a theoretically targetted link offering 40,000.

Anyway … my wifes latest card statement contained this news:

Priority Club Rewards are delighted to offer you guaranteed Gold Elite status for as long as you hold a Priority Club Rewards Visa Card.  Not only will you earn points every time you spend on the card but you can enjoy all the privileges of elite status every time you check into an IHG hotel.  If you hold or upgrade to the Priority Club Rewards Black Visa we’ll increase your status to Platinum.

Now this is not a bad deal, especially on the Black card.  Let’s be clear – Priority Club Platinum status is the least rewarding of all of the hotel chains top status levels, with no guaranteed benefits!  You will, however, usually find most hotels make an effort to do something for you.  This can range from a good upgrade and free club access, to something as mundane as a free Kit-Kat (Holiday Inn Sheffield, I’m talking about you!).

Platinum is also fairly easy to earn anyway, requiring just 60,000 points.  You can usually earn this from a modest number of stays given the large number of bonus point promotions Priority Club offers (see this post and this post for examples).

That said, lifetime Priority Club Platinum simply for paying £99 a year for the credit card is not a bad deal.  It may even encourage me to retain my wifes card, although if you do pay the £99 fee then you might as well make the effort to put £10,000 through the card as well to get the free night voucher.

IHG One Rewards update – October 2022:

Get bonus points: You will earn bonus IHG One Rewards points on stays between 13th October 2022 and 31st December 2022. You can choose between 2,000 points for every two nights or 10,000 points for every four nights (not cumulative). Read this article for full details. You can register here.

New to IHG One Rewards?  Read our overview of IHG One Rewards here and our article on points expiry rules here. Our article on ‘What are IHG One Rewards points worth?’ is here.

Buy points: If you need additional IHG One Rewards points, you can buy them here.

Want to earn more hotel points?  Click here to see our complete list of promotions from IHG and the other major hotel chains or use the ‘Hotel Offers’ link in the menu bar at the top of the page.

Comments (8)

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  • Roger says:

    Interesting development! I guess there’ll be the usual comments ‘over there’ about dilution of status, but as you suggest, status isn’t grand. Too bad I already gave up my PC Visa card.

    I applied for the Hilton Visa card prompted by your recent post and was somewhat surprised to get an OK so I’ll let the PC opportunity run for a while.

    I have PC Ambassador membership and usually qualify for PC platinum on stays. It’s not clear to me whether Ambassador membership automatically offers platinum level membership with or without stays. Have you an inklimng about this? Thanks.

  • Tim says:

    I must have stayed in over a hundred four and five star hotels and not one of them has belonged to any of the schemes mentioned here so frequently. I can’t imagine I ever will stay in one. If I pay more than £25/night it has to be for an absolute top-quality five star hotel all-inclusive. I pay less for a cruise!

    These famous chain hotels are generally vastly over-priced and in the wrong places for me. I am an avid Avios user and hence fan of this site but the constant stream of news on these poor value hotels weakens it.

    I remain appreciative. This is feedback from a friend.

    • Raffles says:

      The argument is that if you collect Avios then you are highly likely to also have a pile of hotel points as well. A business traveller will have hotel points because they are likely to be pushed into chains by corporate deals or a desire for uniformity, a leisure traveller by the deals available.

      You are also missing out by not chasing some of the better hotel deals – you will read in a day or so how I got £370 of value from my SPG credit card sign up bonus. You are leaving a lot of money on the table by not running with hotel deals as well.

      Given the ever increasing taxes on long haul miles Avios flights, the hotel schemes also offer a genuine ‘something for nothing’. No need to rustle up £1,000 for the taxes on 2 Club World redemptions.

  • trickster says:

    Cheers for the ‘heads’ up!
    I’ve just logged into my account to see I’ve been upgraded to Platinum. might just make a booking now to get that free kit-kat! Got a free bottle of water and a crunchie in a Bristol HI. 🙂

    • Raffles says:

      Ironically, I was at HI Sheffield this weekend and got no kit-kat this time. So don’t get your hopes up 🙂

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