A new partner has popped up on the avios.com website – Thomas Cook Sport.
Thomas Cook Sport is described as Europe’s leading sport travel company. They are, for instance, the official travel partner for nine Premier League football clubs, and can also supply travel packages for most major sporting events.
What they do NOT offer, in the main, is just tickets. However, you are not necessarily losing out here since these are mainly fixtures and events where it would be difficult to buy a standalone ticket. Tickets to UK Premier League matches, for example, seem to come bundled with a local hotel.
You can see the sort of events they cover by looking at their official website here.
A Head for Points reader who enquired about packages with Avios was told that you get 0.5p of value per Avios redeemed. This means, as with a lot of the avios.com non-flight offers, that it offers far lower value for money than a flight redemption. However, as with all these offers, if you are Avios-rich with more than you can use at present, this is as good a way as any of using them.
(Here is my recent post, in case you missed it, on another new offer – redeeming Avios for wine and champagne!)
You need to redeem via avios.com to order from Thomas Cook Sport. If your Avios currently sit in British Airways Executive Club, you can move them across instantly and for free via ‘Combine My Avios’ under ‘My Account’ when logged in.