Maximise your Avios, air miles and hotel points

New Avios redemption opportunity – Thomas Cook Sport

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A new partner has popped up on the avios.com website – Thomas Cook Sport.

Thomas Cook Sport is described as Europe’s leading sport travel company.  They are, for instance, the official travel partner for nine Premier League football clubs, and can also supply travel packages for most major sporting events.

What they do NOT offer, in the main, is just tickets.  However, you are not necessarily losing out here since these are mainly fixtures and events where it would be difficult to buy a standalone ticket.  Tickets to UK Premier League matches, for example, seem to come bundled with a local hotel.

You can see the sort of events they cover by looking at their official website here.

A Head for Points reader who enquired about packages with Avios was told that you get 0.5p of value per Avios redeemed.  This means, as with a lot of the avios.com non-flight offers, that it offers far lower value for money than a flight redemption.  However, as with all these offers, if you are Avios-rich with more than you can use at present, this is as good a way as any of using them.

(Here is my recent article, in case you missed it, on another new offer – redeeming Avios for wine and champagne.)

You need to redeem via avios.com to order from Thomas Cook Sport.  If your Avios currently sit in British Airways Executive Club, you can move them across instantly and for free via ‘Combine My Avios’ under ‘My Account’ when logged in.


British Airways BA Amex American Express

How to earn Avios from UK credit cards (September 2021)

As a reminder, there are various ways of earning Avios from UK credit cards.  Many cards also have generous sign-up bonuses!

There are two official British Airways American Express cards. Both have increased sign-up bonuses until 2nd November 2021:

British Airways BA Amex American Express card

British Airways American Express

10,000 Avios for signing up, no annual fee and an Economy 241 voucher for spending ….. Read our full review

British Airways BA Premium Plus American Express Amex credit card

British Airways American Express Premium Plus

40,000 Avios and the UK’s most valuable credit card perk – the 2-4-1 companion voucher Read our full review

You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points, such as:

Nectar American Express

American Express Preferred Rewards Gold

Your best beginner’s card – 30,000 points, FREE for a year & two airport lounge passes Read our full review

American Express Platinum card Amex

The Platinum Card from American Express

60,000 points and an unbeatable set of travel benefits – for a fee Read our full review

The 30,000 points bonus on Amex Gold runs to 9th November 2021. The 60,000 points bonus on The Platinum Card runs to 2nd November 2021.

Run your own business?

We recommend Capital On Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card:

Capital On Tap Business Rewards Visa

The most generous Avios Visa or Mastercard for a limited company Read our full review

You should also consider the British Airways Accelerating Business credit card. This is open to sole traders as well as limited companies. This card has a limited time offer of 60,000 Avios when you sign up:

British Airways Accelerating Business American Express card

British Airways Accelerating Business American Express

60,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review

Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.

(Want to earn more Avios?  Click here to visit our home page for our latest articles on earning and spending your Avios points and click here to see how to earn more Avios this month from offers and promotions.)

Comments (2)

  • Rda says:

    If anyone is interested as a pricing example the champions league game between man city and barcelona was 94,000 avios for 2 people, with seating in east stand level 3 (face value cost £60 each) and a twin night stay with breakfast at the park jnn raddison Manchester city centre. (Face value £150)

    There were cheaper options starting at 80000 avios but I didn’t want to stay at the airport which would have meant a trek back after the game.

    I then sold my other ticket / hotel space to my friend for £135….

    It was a useful deal for me as the game is unlikely to go on general sale and I had a huge stash of avios which I won’t be using for flights.

    I also booked a pair of tickets for the premier league darts in Sheffield for the wife and her friend plus a stay in Sheffield for 32000 avios.

    • Rob says:

      You can’t really compare with the face value of the tickets since, as you say, they won’t be on general sale. Wimbledon Mens Final tickets go for £5,000 per pair but still have a £90 face value on them!

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