Maximise your Avios, air miles and hotel points

How to earn Avios with your Caffe Nero coffee and other High Street retailers

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Avios wants you to hit the high street and earn Avios from your in-store purchases.

Sounds familiar? We were also confused by Avios’ announcement. Do they not have a partnership with Bink to do exactly the same thing?

Two weeks ago we ran a competition with Bink to promote their new app which lets you earn Avios points when shopping at Pizza Express, with more retailers and companies soon(ish).

Now Avios has launched their own in-store loyalty initiative, an addition to their e-store, with nine shops included so far.   If you have signed up with Bink you still need to register separately for this new Avios initiative – and vice versa.

Avios banner

The idea is simple:

  1. register your payment card on the Avios website
  2. shop in specific stores, paying with your registered card
  3. have Avios deposited directly into your avios.com account, based on what you spent

The retailers where you can earn Avios in store are:

American Golf (5 Avios/£1 in store – and 3 Avios/£1 online via e-store)

Barrhead Travel (2 Avios/£1 in store only)

Blue Inc (5 Avios/£1 in store – and 4 Avios/£1 online via e-store)

Caffe Nero (10 Avios/£1 in store only – obviously!)

Ernest Jones (3 Avios/£1 in store – and 7 Avios/£1 online via e-store)

H. Samuel (3 Avios/£1 in store – and 7 Avios/£1 online via e-store)

Habitat (5 Avios/£1 in store – and 2 Avios/£1 online via e-store)

Heal’s (2 Avios/£1 in store – 6 Avios/£1 online via e-store)

Officers Club (5 Avios/£1 in store only)

Did you notice the amount of Avios awarded?

I would have thought that those retailers that are on the e-store as well as taking part in the in-store programme would award at least the same amount of Avios to promote this new offer. Looking at H. Samuel, Ernest Jones and Heal’s this is not the case.

Given that the in-store rate is weak, compared to purchasing online, at H. Samuel, Ernest Jones and Heal’s, the most valuable partner seems to be Caffe Nero.

After all 10 Avios for every £1 spent can substantially improve the mileage account of a coffee addict ……

If you do want to collect Avios in-store with those retailers, you need to register your payment card and wait 24 hours before making your first purchase.

Once you have bought something, your Avios will show as ‘pending’ in the e-store within 7 days.  Purchases will be approved within 35 days and once approved will show in your avios.com account within 24 hours.

The best thing about these offers is that you can register your cards at the Avios site and then forget about it.  If you end up buying a coffee at Nero in three months time, when you have totally forgotten that this deal exists, you will still get the Avios.

Overall though, I’m not sure what the Avios agenda is here, given that they are providing competition for their existing partner Bink ……

Comments (46)

  • Brian says:

    So you buy a £10 Caffe Nero gift card at one of the Heathrow branches that is participating in the Amex 10% deal, using your BA Amex card. You get 100 Avios via Avios, 10 Avios via BA Amex and 10% back via the Amex deal. So, if you value Avios at 1p, you’re £2.10 back, i.e. 21%. That’s pretty good. But it’s still better to use Nectar points, if you buy the more expensive drinks anyway!

  • Lawro says:

    Apologies for cross-posting but I’m not sure the Bits thread is getting much traffic today!

    OT: What are people’s recent experiences with Supercard?

    Are they still messing about with those extra transactions that effectively wiped out the FX saving?
    Headed abroad and can pick between Supercard/Curve/Revolut to use.
    Figured I’ll use Revlout for first £500 of cash withdrawals but torn on what to use for regular purchases.

    • AVM says:

      Had problems with supercard in November (I think bank issuing cc linked to supercard did not allow large transactions to go through, small transactions were ok. Revolut worked very well. BTW it’s only 200 pounds per month you can withdraw from Revolut fee free now.

  • David says:

    Tried to register 2 Amex cards via the link but both failed. Avios website doesn’t appear to be working (at least not in safari). Anyone having similar trouble?

  • Anthony Telling says:

    Thanks Rob for the advance notice on this on Friday. I registered my Amex card that day and visited Caffè Nero on Saturday. I’ve just had an email from Avios confirming 92 pending points, brilliant!

  • PalCsaky says:

    Nero deal works ok. My Saturday £5 purchase with Amex is now showing as pending 50 avios, confirmed with an email.

  • John says:

    Spent £550 in Ernest Jones on Saturday, impulse buy, present for wife’s 50th. Card not registered for avios- CURSES. Bloody impulse buying is not the way to shop.

  • Christian Harris says:

    Anyone else struggling to log into this site? I can log into Avios.com fine but not when I click through the link in the article above – it seems to go to some sort of sub-site?

  • Paul says:

    Any news when they have agreed Barclays for Blink?