At some point in the last couple of years this was quietly retired, although Laithwaite’s continued to offer Avios points with wine purchases.
BA and Laithwaite’s have now launched a new venture – Wine Explorer.
Full details of Wine Explorer can be found on the Laithwaite’s website here.
The introductory offer consists of your choice of three cases of 12 bottles, priced from £53 to £66. You will receive 1,000 Avios with any of these cases.
Future orders will earn 250 Avios per case. Importantly, this is NOT a subscription arrangement. You are not signing up to receive monthly shipments of wine.
There is also a competition running to launch Wine Explorer. Everyone who buys a case will be entered into a prize draw to win two economy British Airways flights to Santiago, Chile. As this is the longest flight on the BA network, and will require you to spend 28 hours in economy on the round trip, you may not be too keen on winning …..! No hotel is provided, just the flights.
This offer runs until 10th April although I expect to see a rotating selection of new member promotions.
PS. If you were wondering if Tesco is planning any generous Clubcard bonuses on wine purchases in the short term, which would be a better deal for Avios than this, they are not. We asked them!
(Want to earn more Avios? Click here to visit our home page for the latest articles on earning and spending your Avios points and click here to see how to earn more Avios from current offers and promotions.)