Maximise your Avios, air miles and hotel points

500-1,000 bonus Avios or Amex points with £25 gift card purchase

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A fantastic new Amazon offer has been launched by American Express.  It is available for many – but not all – British Airways American Express, Amex Gold and Amex Platinum cardholders.

You will find this offer on the ‘Offers’ tab of your British Airways American Express / Amex Gold / Amex Platinum statement page online, or in the app.

There are a few versions.  You will hopefully see some combination of:

Get 500 / 1,000 Avios / Membership Rewards points when you spend £25 at before 17th September using your BA Amex / Amex Gold / Platinum card


It isn’t clear who gets what and you may have got nothing if you are very unlucky.

It is limited to the first 30,000 people to register so I recommend you sign up immediately, although the limit does not seem to have been reached yet.  You have until 17th September to make a purchase and have it post to your Amex account.

There was some confusion over the wording of the offer.  It says “purchases made with Market Place Sellers, Amazon Prime or subscriptions to Amazon Prime” do not count.  Secondary terms and conditions also implied that gift cards would not count, even though American Express has no idea what you bought.

I did a test purchase on my own Amazon account for a £25 gift card.  I AM an Amazon Prime customer.  Within 2 minutes of making the purchase I got an email from American Express saying “Congratulations, you have earned 500 bonus Avios – if your transaction meets the offer terms”.

The 500 bonus Avios have now posted to my account.  See below (click to enlarge):

Amex Amazon screenshot

I have also repeated the process on my wife’s non-Prime account with the same result.

This means:

gift card purchases do count

even Amazon Prime customers still earn the bonus on gift cards

This offer should be a no-brainer for qualifying BA Amex / Amex Gold / Amex Platinum cardholders, especially if you have the 1,000 points version.  £25 is a ludicrously low purchase limit for earning 1,000 Avios or Membership Rewards points.

As I found, purchases of Amazon e-gift cards count.  These can be bought online via this link and added to your personal Amazon account via this page.  The balance is used automatically on your next purchase.

You obviously don’t need to purchase a gift card if you have a £25+ purchase you need to make.  However, to avoid any issues with ‘Market Place sellers’ and the like, the voucher seems the easiest way to go.

Want to earn more points from credit cards? – August 2022 update

If you are looking to apply for a new credit card, here are our top recommendations based on the current sign-up bonuses.

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

Barclaycard Avios Plus card

Barclaycard Avios Plus Mastercard

25,000 Avios for signing up and an upgrade voucher for spending £10,000 Read our full review

Barclaycard Avios card

Barclaycard Avios Mastercard

5,000 Avios for signing up and an upgrade voucher for spending £20,000 Read our full review

You can see our full directory of all UK cards which earn airline or hotel points here. Here are the best of the other deals currently available.

EDIT: Until 25th October 2022, there is an exceptionally generous sign-up bonus on The Platinum Card. You will receive 60,000 Membership Rewards points – double the usual amount – and £200 to spend at Amex Travel. You need to spend £6,000 within six months to earn the bonus.

British Airways BA Premium Plus American Express Amex credit card

British Airways American Express Premium Plus

25,000 Avios and the UK’s most valuable card perk – the 2-4-1 voucher Read our full review

American Express Amex Gold

American Express Preferred Rewards Gold

Your best beginner’s card – 20,000 points, FREE for a year & two airport lounge passes Read our full review

American Express Platinum card Amex

The Platinum Card from American Express

60,000 points, £200 travel credit and an unbeatable set of travel benefits – for a fee Read our full review

Virgin Rewards Plus credit card

Virgin Atlantic Reward+ Mastercard

15,000 points bonus and 1.5 points for every £1 you spend Read our full review

Earning miles and points from small business cards

If you are a sole trader or run a small company, you may also want to check out these offers:

Amex Platinum Business American Express

American Express Business Platinum

40,000 points sign-up bonus and a long list of travel benefits Read our full review

American Express Business Gold

20,000 points sign-up bonus and free for a year Read our full review

British Airways Accelerating Business American Express card

British Airways Accelerating Business American Express

30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review

Capital On Tap Business Rewards Visa

10,500 points bonus – the most generous Avios Visa for a limited company Read our full review

For a non-American Express option, we also recommend the Barclaycard Select Cashback card for sole traders and small businesses. It is FREE and you receive 1% cashback on your spending.

Barclaycard Select Cashback credit card

1% cashback (3% on business travel for four months) and no annual fee Read our full review

Comments (73)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Alex Sm says:

    I got a congratulatory message by email like 10 days ago but no Avios so far…
    Has anyone else experienced the same? Who should be held responsible: Amazon, AMEX or BA?

    • Wayne says:

      Same for me, received the congratulatory email, when I bought the gift card 11th August
      ( and have since spent the gift card ) but no avios received as yet

      • the real harry1 says:

        I’ve had 3 success emails but no points so far – early days yet, it was only Monday – but the online Amex a/c says ‘redeemed’ in Offers (just checked 1 but I assume same for all)

        The people to call are Amex, but I’d give it a few days

        • Alex Sm says:

          Ok, let’s wait, perhaps until the next statement

        • Alex Sm says:

          I got 500 Avios today at last

          • EwanG says:

            Was this for a primary of supplementary card?

            Has anyone had success, without intervention of AmEx customer services, with a Supp receiving the points for this, or the 500 points available with the “everyday spend” offer? [I think it the retailers were WH Smith / Shell / Post Office / Ocado]

          • Alex Sm says:


          • the real harry1 says:

            our 3x 1000 points posted fine (Amazon) – 1 a/c was a supp

            but the 500 points from Post Office didn’t – it was contactless – no success email and the deal is sitting there unredeemed

            I had a hopeless agent called Jeff on chat this morning who said sit tight they’ll post in time – obviously not so that’s another wasted 15 mins tomorrow etc

      • Alex Sm says:

        I bought real stuff! A book and some garden supplies from Amazon itself (not third parties)

      • Wayne says:

        Received the 1000 avios into my account today!

  • Nicholas Lee says:

    Hi there,

    I just wanted to see if you had any idea why the Amazon 500/1000 deal on Ecards didn’t work on either my BA Amex, or my Gold Rewards Amex.
    Also, Do you do any personal one on one services?



  • the real harry1 says:

    FYI, rule 9 doesn’t seem to apply

    9. Limit one promotion code per Membership Rewards eligible card.

    back in December, when the rest of us used this promotion, it was possible to use the same Amex card on multiple Amazon a/cs – you might want to give it a try if you have more than 1 family a/c

This article is closed to new comments. Feel free to ask your question in the HfP forums.

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