BA Sale

Get another 50% bonus when you buy Avios

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British Airways has launched a generous ‘buy Avios’ bonus promotion.

Until 8th May you get 50% bonus Avios when you buy points.

As well as being the highest bonus we have seen for quite a while, there is also no minimum purchase.  The bonus kicks in with the smallest 1,000 Avios transaction.  You need to visit ba.com via this page in order to buy.

British Airways has increased the number of Avios you can buy under this deal – the cap is now 200,000 points per year!  This means that, with the bonus, you will receive 300,000 Avios for a whopping £3,215.

This is not necessarily a great idea as the best value is generally obtained by buying a small number of Avios to top off your account.  If you saw me on BBC1’s Rip Off Britain recently (you can watch the segment here, it is only 3 minutes long) you will know that one of the members of the public I tried to help had bought 100,000 Avios for £1600 without fully understand the restrictions behind them.

Is it worth buying Avios

What does it cost?

In general, you will pay around 1.1p per Avios under this offer.  Based on my spreadsheet of the last 6.5 million Avios I redeemed, I got 1.14p of value.  This is using very conservative valuations for the flights booked, eg I value a Business Class flight to Dubai at £1500 because even if BA isn’t charging that there is usually a deal with a secondary airline.

I am clearly not a buyer at 1.14p.  However, as my core article on ‘What is an Avios worth?’ shows, it is easy to get a lot more than 1.14p.  My valuation is low because I do a lot of Gold Priority Rewards (using double Avios to force open a seat) and don’t always have a BA Amex 2-4-1 voucher to use.  I also tend to use Avios irrespective of the value, because I am sitting on so many.  If you are strategic you should do better than me.

The link to buy is here .

(Want to earn more Avios?  Click here to visit our home page for the latest articles on earning and spending your Avios points and click here to see how to earn more Avios from current offers and promotions.)

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