This is our review of the new Aspire Rewards loyalty scheme.
For a number of years, Aspire and Servisair airport lounges ran a loyalty scheme called LoungeMiles. It was card based, like a coffee store loyalty scheme, and allowed you to redeem your accumulated points for free lounge visits or shopping vouchers.
The scheme hit problems in mid 2016 when the company supplying the shopping vouchers went out of business. LoungeMiles was closed soon afterwards but with a promise that it would reappear.
Two years later ….. say hello to Aspire Rewards.
What’s changed? Very little, at least if you get access via a lounge club card.
The big difference is that Aspire Rewards is now app based. I don’t think there is any opportunity to take part if you do not have a smartphone.
You need to download the Aspire Rewards app, create an account and then scan the QR code in the app each time you enter an Aspire lounge.
As far as I can see, there is no ability to drop the membership card into Apple Wallet which is frustrating, as it means you need to keep the app installed.
(EDIT: a reader who signed up today said that until the end of the month there is a free glass of Prosecco for signing up. You need to scan reward coupon when checking in to the lounge. )
How do you earn Aspire Rewards points?
The scheme is simplicity itself:
You earn 4 points per £1 if you book via executivelounges.com or pay on the door
You earn 50 points per lounge visit (25 points for a child) if you enter via a Priority Pass, Lounge Club or other lounge scheme card
Importantly, “multiple visitors within one transaction can be added to one loyalty account“
You can only earn points at UK Aspire lounges and, importantly, the Club Aspire lounge in Heathrow Terminal 5 is not participating.
How do you spend Aspire Rewards points?
There are two sorts of rewards:
500 points gets you a free lounge visit – this does NOT seem to be transferable because you redeem by scanning your phone, which is a downside from the old LoungeMiles scheme where you could pass the free visit to a friend
700 points gets you a £5 shopping voucher for:
Marks & Spencer
You are basically getting 35p per lounge visit, assuming you get in via a Priority Pass or Lounge Club card, as the only redemption worth getting if you have such a card is the shopping voucher.
It is a lot more generous if you are paying cash for your visits. At an average of £25 per visit, you’d be getting a free pass after every five paid visits.
Which lounges are taking part?
Here are the participating lounges, according to the app. I have linked to our reviews:
Belfast City (Aspire) – review here
Birmingham North (Aspire) – review here
Birmigham South (Aspire) – review here
Bristol (Aspire) – review here
Bristol (Aspire Plus) – review here
Edinburgh (Aspire) – review here
Humberside (Aspire) – review here
Inverness (Aspire) – review here
London Gatwick North (Club Aspire) – review here
London Heathrow Terminal 3 (Club Aspire) – review here
London Luton (Aspire) – review here
Liverpool (Aspire) – review here
Manchester Terminal 1 (Aspire) – review here
Manchester Terminal 2 (Aspire) – review still required if you’re visiting!
Newcastle (Aspire) – review here
Newcastle (Aspire Plus) – review here
We understand that a brand new Club Aspire lounge is opening in the British Airways terminal (South) at London Gatwick this Autumn.
You can find out more about Aspire’s lounges on their website here. There is no information on Aspire Rewards on the site yet.
(Want to earn more Avios? Click here to visit our home page for the latest articles on earning and spending your Avios points and click here to see how to earn more Avios from current offers and promotions.)