Here is one I didn’t see coming. Marriott Bonvoy, the loyalty scheme for Marriott, Sheraton, Westin, W, St Regis, Renaissance, The Ritz-Carlton etc, has just announced a new partnership with Manchester United.
Etihad is, of course, the core sponsor of Manchester City. In London, Emirates is the core sponsor of Arsenal and makes seats, including VIP box seats, available for Skywards miles redemptions. Malaysia Airlines sponsors Liverpool.
What will Marriott Bonvoy offer with Manchester United?
Details are on the Manchester United website here.
It will offer “exclusive opportunities for once-in-a-lifetime Manchester United football experiences, including the chance to become the club’s Stadium Announcer or Kit Manager for the day”.
These are examples of what you will be able to bid for:
‘Stadium Announcer’ Experience – Marriott Bonvoy members will have the chance to go behind the scenes at the iconic ‘Theatre of Dreams,’ shadowing the stadium announcer with their pre-match preparations. Prior to the game, the member and a guest will soak up the atmosphere pitch side, before enjoying VIP hospitality, including match tickets and a meet and greet with a former player.
Welcome the Team on arrival at Old Trafford – Members and their guest arriving at Old Trafford on matchday will head pitch side to meet a Manchester United legend before making their way to the player’s tunnel to be in prime position to welcome the team as they step off the coach and head into the dressing room to prepare for the game.
‘Kit Manager’ Experience – Members will be able to add a final finesse to the home dressing room at Old Trafford pre-game as they shadow the first team Kit Manager. The member and a guest will help prepare the match kit ahead of the players’ arrival before heading pitchside to be met by a Manchester United Legend. After the hard work is done, the member will be able to sit back and relax whilst enjoying pre and post-match VIP hospitality.
The first packages are now available to bid for:
VIP hospitality and seats for Manchester Utd v Southampton
VIP box seats with hospitality for Manchester Utd v Southampton
“Kit manager” including VIP hospitality for Manchester Utd v Watford
Your child is the Manchester Utd mascot for the game v Watford
VIP box seats with hospitality for Manchester Utd v Watford
Shadow the stadium announcer plus VIP seats for Manchester Utd v Watford
VIP box seats with hospitality for Manchester Utd v West Ham
It is a shame that these are all auction items because it makes it difficult to plan too far in advance – hopefully a few direct ticket redemptions will be available in the future. Given the global fan reach of Manchester United it seems a smart move by Marriott.
If you want to learn more, there is a promo video too! If the number of views shown is accurate then Marriott is getting good value.
How to earn Marriott Bonvoy points from UK credit cards (January 2021)
There are various ways of earning Marriott Bonvoy points from UK credit cards. Many cards also have generous sign-up bonuses!
You can also earn Marriott Bonvoy points by converting American Express Membership Rewards points at the rate of 2:3.
Do you know that holders of The Platinum Card from American Express receive FREE Marriott Bonvoy Gold Elite status for as long as they hold the card? It also comes with Hilton Honors Gold, Radisson Rewards Gold, Shangri-La Golden Circle Jade and MeliaRewards Gold status. We reviewed American Express Platinum in detail here and you can apply here.
You can also earn American Express Membership Rewards points with American Express Gold (20,000 bonus points), the American Express Rewards Credit Card (5,000 bonus points) and – for small business owners – American Express Business Gold (20,000 bonus points) and Business Platinum (40,000 bonus points).
(Want to earn more hotel points? Click here to see our complete list of promotions from the major hotel chains or use the ‘Hotel Promos’ link in the menu bar at the top of the page.)