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Hertz files for Chapter 11 bankruptcy protection with $19 billion of debt

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Car rental giant Hertz has filed for Chapter 11 bankruptcy protection in the US after 102 years of trading.  This does NOT include its international operations, so any pre-paid bookings made for non-US locations should be safe – for now.

The process will, according to the company, leave it with:

“a more robust financial structure that best positions the company for the future as it navigates what could be a prolonged travel and overall global economic recovery.”

It is also important to remember that many smaller Hertz outlets, especially off-airport ones, are franchises.  These would not be impacted if the company did disappear for good.

Hertz also owns Dollar, Thrifty and Firefly brands which are also impacted by this filing.

The numbers are startling.  The company has almost $19 billion of debt (double its 2019 revenue) and under $1 billion of cash.  The majority of the debt is secured against its fleet of cars, but Hertz was caught out by clauses which force the company to make cash payments to lenders if second-hand car values fall.  The debt is primarily in the form of bonds which require regular repayments and, because of the large number of bondholders, is far harder to restructure than bank debt.

Chapter 11, of course, is NOT ‘receivership’ in the UK sense.  Chapter 11 is effectively a standstill arrangement, which gives Hertz breathing space to restructure its affairs without the risk of its assets being seized by creditors.

It is difficult to imagine any scenario in which the Hertz brand will disappear.  At the end of the day, the brand is the ONLY real asset that the company has.  It does not own any of its cars outright and the only ‘assets’ it has are its customer list and leases on prime airport pick-up locations.

The lenders should recover most of their money if the Hertz fleet of 560,000 vehicles did have to be liquidated, although it is beneficial for the entire car industry to keep the company alive.  CNN reported that car rental companies buy 10% of all new cars in the US – 1.7 million vehicles last year.   One plan, apparently, is for Hertz to begin selling down its fleet at the rate of 30,000 cars per month to raise funds.

It is bad news for Hertz shareholders, of course, although they had already lost over 80% of their value this year.  In truth, the car rental industry in the United States has been in trouble ever since the launch of Uber and Lyft.  Many travellers now find it more convenient to use a rideshare service during their travels rather than deal with the hassles of hiring a car.


How to get FREE car rental status and other benefits via UK credit cards

How to get FREE car rental status and other benefits via UK credit cards (April 2024)

If you hire a car in the UK, you can get special benefits (discounts, upgrades, free additional drivers etc) if you have elite status with a car rental programme. You can get elite status for free via certain American Express cards.

The Platinum Card and American Express Business Platinum

The Platinum Card from American Express and American Express Business Platinum come with two free car hire status cards. Your supplementary Platinum cardholder can also receive status in their own right.

From Avis, you receive President’s Club status in Avis Preferred. This gets you up to 25% off standard rates, a free additional driver and a guaranteed one class upgrade. For weekend rentals you will receive a two class upgrade, subject to availability.

From Hertz, you receive ‘Five Star’ status in Hertz Gold Plus Rewards. This gets you up to 15% off standard rates, a free additional driver and a one class upgrade, subject to availability.

Hertz also offers Platinum cardholders a 4 hour grace period on rentals. Your final day is treated as 28 hours, so a 1pm pick up with a 5pm return the following day is only charged as one day, not two days. We wrote about the Hertz / Platinum 4 hour grace period here.

The Platinum Card also comes with full car hire insurance with no obligation to pay for the rental via American Express. You can refuse any attempts to sell you additional insurance at pick up. This benefit has substantial value if you rent on a regular basis.

You can find more details on the two Platinum cards, and apply, in our full reviews linked below. You can apply here for the personal card and here for the business card.

The Platinum Card from American Express

40,000 bonus points and a huge range of valuable benefits – for a fee Read our full review

American Express Business Platinum

40,000 points sign-up bonus and an annual £200 Amex Travel credit Read our full review

American Express Preferred Rewards Gold

American Express Preferred Rewards Gold is an excellent card in its own right. You receive 20,000 Membership Rewards points for signing up (convert to 20,000 Avios amongst other things), four airport lounge passes and £120 of Deliveroo credit. Even better, your first year is free.

There are two car rental benefits:

  • you receive Preferred Plus status in Avis Preferred
  • you receive a special package with Hertz – 10% off best available rates at participating locations, a one class upgrade for rentals of 5 days or more, subject to availability, and no additional driver fees

Find out more about the benefits of American Express Preferred Rewards Gold in our review. You can apply here.

American Express Preferred Rewards Gold

Your best beginner’s card – 20,000 points, FREE for a year & four airport lounge passes Read our full review

Comments (41)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Tony says:

    It also gives the car makers significant influence over the second hand values of their cars. Hertz was owned by Ford until 2005.

  • AndyGWP says:

    I recently made a redemption booking for April which had to be cancelled. I got my cash back (all £8 of it), but the points have never re-appeared and they say there IT system is being problematic which is stopping them from being added back to my account (according to Twitter team)

    Suggestions welcome!

    • Terry says:

      They’ve recently introduced penalties (based on status) for cancelling redemption bookings.

      As you have to book a ‘pay later’ rate in order to use a points redemption, maybe they’ve forfeited your points altogether as a ‘no show’?

      I cancelled a redemption last month and got all my points back (PC).

      • AndyGWP says:

        Cheers Terry. I’ll chase them again. I do have it in writing (and in the terms of my booking) that I’d get the points back and they would be valid for 18months once refunded.

        Will give them another kick

  • Doug says:

    Well rented with Hertz in Norway during this winter season and upon returning they inspected it was all fine, but obviously after landing in UK I got an email of pics of things they think it is damage, and I complained and heard nothing, 3 months later I got the bill and they just charged my card, hopefully my car hire excess insure will cover it, but cmon, what a dirty game

    • Lady London says:

      thats whyuou photograph car all over plus photograph the display with mileage and fuel level showing when you pick up and again when you return. ensure even tiny damage or things missing is noted and initialled by their staff before you take the car away. keep all fuel receipts.

  • Alan says:

    Hope they come through this OK, I’ve only had good experiences with them in the USA and Australia. Even their South African franchise, which wasn’t meant to recognise status, gave me a great upgrade on a R99/day promo rate!

  • JdeW says:

    Email from Hertz on Friday…my Gold Plus Rewards points are expiring shortly. Options 1. “Make a reservation” – ain’t going to happen any time soon. 2. “Use your points”. Any thoughts on how to use them?

    • Rob says:

      Does the US site still allow hotel transfers? I know the UK site removed the option.

    • Oli says:

      A couple of days before my points expired in December, I emailed them telling them I did not realise they would expire after 18 months as it was still advertised in many places on the website that expiry is after 24 months. They responded back saying they would reinstate my points by contacting them after my next rental.

  • terri says:

    I have found hertz cars in USA to be lower mileage than some of other companies. I also like the gold option. Orlando airport branch has on consequtive rentals added unexpected surcharges upon return that they insist are correct when challenged. Takes 30+ minutes of hassle to get them removed and they rely on customer being in a hurry/distracted heading for a flight. I’ve learnt the printer is your best friend in these situations and keep showing the paperwork with nil to pay highlighted.

  • Tony says:

    Always had good experience with Hertz or its other brands so hopefully will survive.
    Bit like airline failures only makes the likelihood post the pandemic that travel going to become a lot more expensive.

  • ChrisD says:

    I don’t wish Hertz any harm, but the the whole rental car industry is such a legacy beast, it deserves to be shaken up. The product they offer is so hard to navigate, so many different cost options, insurances, penalties, forms and paperwork, not to mention all the stories of bogus charges and disputed damage. It’s such a dirty game. Other than the unlikely angle take by Uber and Lyft I’m surprised no-one has come along and shaken things up.

This article is closed to new comments. Feel free to ask your question in the HfP forums.

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