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Review: the citizenM Shoreditch hotel, London

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This is our review of the citizenM London Shoreditch hotel.

After opening their first hotel in Amsterdam in 2007, citizenM now has 28 hotels across Europe, the U.S. and Asia. It has opened several hotels this year and will open a further six over the next 12 months.

We took a look as part of our current HfP exclusive offer, which ends tomorrow (Monday 31st October) – a FREE 3-month trial of their mycitizenM+ subscription service. You get some great benefits including late check-out, and 10% off all bookings.

You can find full details of mycitizenM+ in our article here and sign up here.

Review citizenM Shoreditch hotel, London

Rhys has reviewed two of citizenM’s hotels – you can read his review of citizenM Victoria here and his review of citizenM Tower Bridge here. It was, however, my first trip to a citizenM hotel.

I was intrigued. I liked the sound of the efficiency of the hotels. citizenM rooms are the same size and layout regardless of where you are in the world and they are highly digital, with everything from the hotel menus to the lighting colour available on an in-room tablet.

When citizenM offered me a stay at the Shoreditch hotel as part of the promotion for their HfP exclusive 3 month free citizen+ membership, I was pleased to accept.

Where is the citizenM Shoreditch hotel?

The hotel website is here.

citizenM London Shoreditch is in the centre of Shoreditch, down a little side road off the Commercial Road / Shoreditch High Street / Boxpark junction. Shoreditch High Street Overground station is less than 5 minutes walk away, as is Shoreditch House, and a variety of cool bars and clubs are a mere stumble away.

Review citizenM Shoreditch hotel, London

The hotel is rather hidden and, despite being in the heart of the action, it remains relatively quiet even on a busy Saturday night.

In fact, the most street noise I witnessed was from the street art walking tours that happen with surprising frequency on a Sunday morning – and that was only noticeable when sitting on the balcony of the hotel lounge.

Review citizenM Shoreditch hotel, London
citizenM faces some of Shoreditch’s famous street art

Inside citizenM Shoreditch

The hotel has a dark glass façade with some street art inspired panels and sleek sliding doors. The immediate lobby is dominated by a large wooden spiral staircase that takes you up to the main reception and public areas on the floor above.

Review citizenM Shoreditch hotel, London
Lobby

If you are carrying luggage or simply don’t fancy the stairs there are lifts to the right of the lobby. It is a bit of an odd entrance to a hotel. Whilst the staircase is very impressive and there are some stylish looking chairs around, it’s weirdly impersonable and a bit confusing.

Once upstairs, however, there is a far friendlier vibe with an inviting layout and helpful staff.

Review citizenM Shoreditch hotel, London
1st floor entrance area

Check-in is a DIY affair at one of eight touchscreens and is very straightforward, taking a few minutes at the most.

When I arrived, it was very quiet but I imagine check-in is swift regardless as the technology makes it fairly effortless. A member of staff immediately came to help me as although I have a mycitizenM+ membership (which you can trial for three months free here), my free late check-out wasn’t coming up as an option.

This turned out to be a mix up with email addresses, was solved quickly, and I was then able to add my late check-out. The staff member was very helpful and enthusiastic about the hotel, pointing our their favourite pieces of art and décor.

There is a self-service kitchen area on this floor where you can purchase snacks and sandwiches, and it is also where breakfast is served.

Review citizenM Shoreditch hotel, London

There’s a cool bar that sits centrally on this floor and offers an array of drinks all day long.

Review citizenM Shoreditch hotel, London

There are lots of lovely lounging and working areas, which are designed to allow you to still get some work done despite the small bedrooms. The working areas are set up with big tables and plenty of sockets.

Review citizenM Shoreditch hotel, London

There were plenty of comfy areas for relaxing or alternatively having informal meetings. Here is also a narrow balcony with bar seating.

Review citizenM Shoreditch hotel, London

Once checked-in on screen, I headed up to the 9th floor to my room.

Bedrooms at citizenM Shoreditch

As you enter the room, immediately on the left, is a rail with hangers.

Review citizenM Shoreditch hotel, London

This sits above an unusual embedded safe that can be closed and then used as a shelf to store clothes or a small suitcase.

Review citizenM Shoreditch hotel, London
Safe and storage

The bathroom then follows on the left, although the sink and vanity area is separate, on the right hand side of the bedroom entrance area.

The sink and vanity area was very functional, with plenty of ‘workspace’ to place washbags or make-up. There was an excellent mirror with two vertical light panels embedded in the mirror which was particularly useful for putting on make-up. Given the size of the sink unit, there was a surprising amount of storage space.

Review citizenM Shoreditch hotel, London

Within this unit there’s also an empty fridge and a hairdryer.

The main part of the bedroom is taken over by the wall-to-wall bed and a window. The bed is a mammoth 2m x 2.5m and I found the mattress incredibly comfortable. There were just two pillows on the bed but they were plump enough to suffice. There is a big pull-out drawer under the bed which should fit a suitcase.

Review citizenM Shoreditch hotel, London

Window shutters are controlled by switches above both the bed and by the door and have three options – fully open, a gauze-like sunscreen or complete black-out blinds.

A TV is wall mounted above the end of the bed. Despite being a seemingly new Samsung model, unfortunately ours didn’t work particularly well, with poor picture quality and intermittment service. It wasn’t the end of the world as we didn’t want to watch TV per se, but it was a bit annoying in the morning when we had hangovers and a late check-out ….

Review citizenM Shoreditch hotel, London

There’s a small desk area with good sockets and enough space for a laptop, but with just a stool to sit on or a small armchair. I’m not sure I’d have wanted to work there for any length of time, but you are actively encouraged to use the public areas on the 1st floor.

Review citizenM Shoreditch hotel, London

Everything in the room is controlled using a small iPad, from lighting colour to the TV, to ordering room service.

The bathroom is very compact with a toilet and small shower area. The shower was powerful and offered a large overhead rainfall shower head and an alternative ‘adjustable’ wall-mounted standard showerhead. This is where my only major issue with the room at citizenM came up.

Review citizenM Shoreditch hotel, London

Now, many readers will, like me, not necessarily want to get their head wet when having a shower. That’s usually when the adjustable wall-mounted shower head comes in. However, this one was mounted too high and wasn’t very adjustable, meaning the shower directly aimed at my head.

This sounds remarkably picky, but this sort of issue comes from ill-considered and un-inclusive design, which, frankly, really bugs me. Whoever designed that shower designed it for someone who was 6 foot or above – it was useless to anyone smaller. In a hotel that was full of considered choices, this design flaw surprised me.

Toiletries are minimal – just a choice of two shower gels and a handwash by the sink in large refillable pump bottles.

Breakfast at citizenM Shoreditch

We came down at the end of breakfast service time so it was busy, but not crowded. Breakfast is self-service affair, so you can help yourself to a range of options. It costs £15.95.

Review citizenM Shoreditch hotel, London

There were hot options of beans, sausages, eggs and bacon and all looked well cooked and fresh.

Review citizenM Shoreditch hotel, London

There was an array of cheeses, meats, avocado, yoghurt and fresh fruit.

Review citizenM Shoreditch hotel, London

I particularly liked the lovely pastries and the fresh breads from a local bakery, including a delicious banana bread

Review citizenM Shoreditch hotel, London

Cereals, granola, seeds, nuts and fruit were also available.

Barista coffee is available with your breakfast, you just need to put in an order at the bar. If you are happy with tea or filter coffee, this is available for self-service.

Conclusion

I really liked the citizenM London Shoreditch hotel. The rooms are comfortable but not huge, and well-thought-out and for a city stay. I would happily consider citizenM going forward despite the lack of points earning or redeeming opportunities.

The breakfast was very good and in Shoreditch I don’t think you’ll be able to find much that is substantially cheaper than £15.95 given the amount of food offered.

The mycitizenM+ membership was particularly valuable on this trip as the 2pm check-out was a godsend after a wedding that went on until the wee hours the night before. As a reminder, citizenM is offering you a three month free trial of mycitizenM+ until midnight tomorrow so do sign up now if you’d like to give it a go.

Cash rates up to the end of the year are between £200 and £325 (£170ish on Sundays) with discounts for mycitizenM+ subscribers. Such are ‘budget’ London hotel rates at the moment ….

The link to sign up is here. You can find out more in our full review of mycitizenM+ here.

Many thanks to citizenM for arranging my stay.

You can find out more about citizenM London Shoreditch here.


Hotel offers update – December 2022:

Want to earn more hotel points?  Click here to see our complete list of promotions from the major hotel chains or use the ‘Hotel Offers’ link in the menu bar at the top of the page.

Want to buy hotel points?

  • IHG One Rewards is offering a 100% bonus when you buy points by 29th December 2022. Click here to buy.
  • Marriott Bonvoy is offering a 25% discount when you buy points by 20th December 2022. Click here to buy.

Comments (27)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Roz says:

    Booked CitizenM for a cheap Amsterdam overnight layover at the airport, anyone with experience of this?

  • His Holyness says:

    £200-325? Nuts. London is another country.
    I’ve got anxiety looking at that bed against the wall. I suspect those at His Majesty’s Pleasure have more space.
    And poor housekeeper…no wonder they don’t put the duvet over the bed! I’ll speculate how much hair and grime is down by the bed, it will be never pulled out.
    Not sure I’d slate the breakfast though, looks like a BA F lounge feast which contributors here think is top class nosh.

    • Save East Coast Rewards says:

      Has anyone thought the F lounge food good? Better than J yes, but still rubbish at least since around 2012 when the catering contract changed hands. One of the reasons I’m going for GGL this year while there is reduced thresholds is so that I can use a lounge with better food and champagne. After all when you are spending a lot of time sitting in LHR for connections then might as well get the best available experience.

      Normally GGL is 5000 tier points to obtain and 3000 to renew. 5000 is way above what I’d earn from normal travel. 3000 is on the border, some years just below, others just above so I should be able to maintain it in subsequent years if I get enough on the reduced thresholds to earn it this year.

  • Chrisasaurus says:

    Small basins (and to be clear, basins; sinks are found in kitchens) are the most annoying things in the world to me. Never big enough always resulting in splashing and mess and for what, a few cm?

  • Rob Iles says:

    Seems an odd change regarding the shower head. Currently staying at Bankside and they have rainfall head PLUS an adjustable shower head.

    We generally find CitizenM good value when booking in advance. This weekend is busy in London but we only paying £135 per night for a 3 night stay.

This article is closed to new comments. Feel free to ask your question in the HfP forums.

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