Thesis survey on hotels using social media marketing during COVID

[mattxcheung]

Hey fellow HFPers!

I wanted to take this opportunity with the launch of the new forum to ask some of the most dedicated readers for some help.

I’m currently finishing my Masters in Marketing and am working on my dissertation at the moment. My dissertation is aimed at analysing the effect social media marketing has on consumers’ perception of brand image and awareness in the hotel industry during the COVID-19 pandemic. Here’s a link to my survey if you’d like to help me out:

• https://qmulbusiness.qualtrics.com/jfe/form/SV_5yVM4Niw4y3bGfQ

The survey should take less than 3 minutes to complete. All data collected remains anonymous and will be deleted after the course has completed. If you have any questions about anything, please don’t hesistate to reach out to me. Thanks in advance to everyone who particpates – I really appreciate it as I need all the responses I can get!

• This topic was modified 52 years, 6 months ago by .

[AirMax]

Please can you define social media? Is Hfp social media?