Tesco Clubcard ‘Deals’ scrapped, replaced by ‘Boost’ from Monday

Tesco is unveiling a revamp of Clubcard Deals from next Monday.  The new scheme will see the current Rewards scheme and the ‘double up’ Exchange scheme – where you could swap your vouchers for 2x or 3x face value to spend at Tesco – merged.

The new combined scheme will be called Tesco Clubcard Boost and will have its own website.

Based on the MSE report, there is nothing to panic about at present!  As far as Clubcard Deals goes, MSE says:

Rewards: Little changes here apart from the name. You’ll still be able to exchange Clubcard points for up to 4x the value to spend on experiences, days out and meals from over 800 Clubcard Boost partners.

You’ll have to swap your points on a new Boost website, which launches on Monday. All rewards stay at the same value, and the  overall  number of rewards will also remain the same.

To launch  the new scheme, customers will be able to exchange £2.50-worth of Clubcard vouchers for a Cineworld or Odeon cinema ticket until 26 August. This normally costs £4 in vouchers at Cineworld, and £4.50 for Odeon.

The more complex part of the scheme is linked to ‘Exchange’, which is of less interest to Head for Points readers.  You will now be able to swap your Clubcard vouchers for in-store or Tesco Direct Boost vouchers all year round – although the available categories will change.  Initially, you will be able to redeem vouchers for:

• Clothing
• Baby and toddler
• Cosmetics and fragrance
• Cook and dine and home (pots, pans etc)
• Tesco Opticians

Boost vouchers will be double the face value of the Clubcard vouchers exchanged so a £5 Clubcard voucher can be exchanged for a £10 Boost voucher.  You need to nominate your department in advance, though (you cannot exchange for a clothing voucher and then use it for baby and todler instead) and Boost vouchers cannot be turned back into normal Clubcard vouchers.

As always, the devil is in the detail, so lets see what appears on Monday.  It would be nice if they launched an Avios conversion bonus to celebrate the launch of Clubard Boost, but don’t hold your breath ….

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