Earn bonus Clubcard points (= bonus Avios) completing Shopper Thoughts surveys

Reader Chris dropped me a line a couple of days ago to say that Tesco was promoting ‘Shopper Thoughts’ on his latest Clubcard statement as a way of earning more points.

I haven’t written about this in 15 months and, to be honest, I thought it might have died a death.  The website is still there and, more importantly, it now says ‘Copyright dunnhumby’ at the bottom.  dunnhumby is a Tesco subsidiary so Shopper Thoughts is obviously a tiny Tesco company.

The concept is simple enough:

Shopper Thoughts is a new way for consumers to share their experiences and thoughts. This helps us to develop the right products and to create the best shopping experience we can for you

We’d like to know your thoughts

Every day you’re faced with lots of different choices. Not just along the supermarket aisles, but in every walk of your day-to-day life. If you’re a member of the Shopper Thoughts Panel, we will send you regular surveys to complete so that we can understand what you like and what you dislike, what issues are important to you and how we can serve you better in the future.

The small print shows that the scheme seems fair.

It gives the example of earning 100 Clubcard points for a 15-minute survey. If this is accurate, then you are earning 240 Avios (c £2) for 15 minutes of your time, so the hourly rate is not bad – especially if you are watching TV at the time!

More importantly, if you choose to take Clubcard points, they post after each survey. There is no minimum balance to reach before your points are transferred, which is the biggest problem with competitor e-rewards.

Further details and the sign-up page can be found here. Remember to select Clubcard points as your earning preference.

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How to earn Avios from UK credit cards (April 2024)

As a reminder, there are various ways of earning Avios points from UK credit cards.  Many cards also have generous sign-up bonuses!

In February 2022, Barclaycard launched two exciting new Barclaycard Avios Mastercard cards with a bonus of up to 25,000 Avios. You can apply here.

You qualify for the bonus on these cards even if you have a British Airways American Express card:

There are two official British Airways American Express cards with attractive sign-up bonuses:

You can also get generous sign-up bonuses by applying for American Express cards which earn Membership Rewards points. These points convert at 1:1 into Avios.

Run your own business?

We recommend Capital on Tap for limited companies. You earn 1 Avios per £1 which is impressive for a Visa card, along with a sign-up bonus worth 10,500 Avios.

SPECIAL OFFER: Until 12th May 2024, the Capital on Tap Business Rewards Visa card is offering a bonus of 30,000 points, convertible into 30,000 Avios. You must have a Limited Company to apply. Click here to learn more and click here to apply.

You should also consider the British Airways Accelerating Business credit card. This is open to sole traders as well as limited companies and has a 30,000 Avios sign-up bonus.

There are also generous bonuses on the two American Express Business cards, with the points converting at 1:1 into Avios. These cards are open to sole traders as well as limited companies.

Click here to read our detailed summary of all UK credit cards which earn Avios. This includes both personal and small business cards.