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London City Airport and Sheraton launch their new logos

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London City Airport unveiled a rebranding yesterday, designed to reflect the fact that it is now a leisure airport as much as a business airport.

The accompanying promotional video, see here, describes it as a “dynamic and game-changing new identity”.  You may have other ideas.

Not to be outdone, Sheraton also revealed its new logo – see below.

Marriott said, with a straight face, that it :

came from modern day town squares in Europe such as the Piazza del Campo in Siena, Trafalgar Square in London, and Plaza Mayor in Madrid, which function as places at the heart of the community where people gather and the city comes to life”.

New Sheraton logo


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Comments (132)

This article is closed to new comments. Feel free to ask your question in the HfP forums.

  • Alan says:

    I thought LH offered a very good “First” product? Never flown it just what I’ve picked up on here. They also fly across the Atlantic.

    Or is BA better than LH?

    • Michael says:

      Apparently LH’s first product is quite impressive with the porsche taking you to the plane and dedicated first class terminal and apparently it’s quite good at Air France. I’ve not flown any of them but have read this reviews. I’ve not flown BA F either but given the choice I’d pick Lufthansa.

      • Rob says:

        I think Alex is basing this on carriers flying directly from the UK. Air France, Lufthansa and SWISS First Class dumps on BA First from a great height.

        • Michael says:

          And how many carriers actually fly an aircraft with an F cabin to the UK from the US. I count BA and American.

        • Alan says:

          Ah, so its not what he says but what you infer from what he is saying that makes it less contentious. Interesting way to go about things.

          • Rob says:

            Because very few airlines flying from the UK to North America DIRECT even have First Class so BA is not up against much competition. When we start looking at the Middle East and Asia then obviously BA starts to look bad.

        • Froggee says:

          And, at least for me, Rob’s comment was sponsored by British Airways who have the main banner ad on this page and also the top right one…

    • BJ says:

      Yup, the best IMO, more about service than anything else, and the only decent breakfast I’ve had in tbe air in 30+ years.

  • Nick says:

    I need 4 one way tickets from TLV to London in April. (Going out on BA Avios- but no return availability)

    I have plenty Amex points- but what options do I have if wanted to book the inbound one way flight as a reward on another airline?

    Also open to perhaps having a full day (one night) sightseeing in a European city on the return.

    • Alex says:

      Just fly direct with Wizz/Easyjet – they are cheap and it’s only 5 hrs…

    • BigSi says:

      It’s Passover and Easter in April so reward availability likely to be very limited. You could try Iberia to Madrid (more saver availability on Iberia direct), KLM, Air France, Star Alliance etc.

  • Alex D says:

    No watch off for me on any of my 4 cards, which is odd as i tend to get quite a few, around 30 on my BAPP and 20 or so on my Gold card

  • Scott W says:

    From the UK to the US non-stop it is only AA and BA that have First, so it’s hardly controversial. However, if you look at all airlines flying Trans-Atlantic, then not only Lufthansa, Swiss and Air France, but also Singapore Airline (FRA-JFK) knock BA far behind. The 787-9 First seat is, to be fair, not that far behind the European competitors, but it is the ground services that leave BA far behind.

    I can see the new CW seat being a bit like how AA differs between business and first – which isn’t very much.

  • Craig says:

    Is the 3000 miles offer still around, I can only find mention of 750 miles?

  • Lee says:

    On singapore flight now and just dropped my phone in the first suite and cracked the screen . Phone is working for time being but is not safe as the glass is sharded.

    Does anyone know if my amex plat card insurance will cover me ?

    Not a great start to my holidays .

    • Lee says:

      I also have Curve black so Does this come with gadget insurance?

      Any advice on what my best options are would be much appreciated .

      • David says:

        In the short term, find some sticky-back plastic or a screen protector – that will at least keep it usable rather than getting splinters in your fingers.

        Next time, fly on a private jet with a nice thick-pile carpet, to cushion the fall…

    • BJ says:

      Do you or anybody in the family have Nationwide FlexPlus? Just got rid of my ipad today after a week of misery, at times I would happily have cracked the screen on it intentionally 🙂

      • Doug M says:

        Surprised at this. Apple, overpriced, but very usable devices. What didn’t you like?

        • Alan says:

          Personally I can see the benefit of the Apple ecosystem for folk that like it, but coming from Android I find iOS quite dated (we have iPads at work) – the keyboard is frustrating, esp predictive text, and I find the homescreen grid quite clunky compared to the customisation available on Android (esp around widgets, etc.). I do like to tweak and tinker with things though, so I know I’m probably not their target audience!

        • BJ says:

          iOS; it’s utter crap, so laborious and frustrating in comparison to android. Used Apple years ago and liked them, there main selling point was always that they were so user-friendly, designed for idiots. They’ve now obviously lost the plot.

    • Joan says:

      Are you travelling solo? Also any witnesses?

      • James says:

        What’s that got to do with it ?

      • Lee says:

        I got a report from stewardess as she took photo on my phone prior to the damage and so was witness to the damaged caused.

    • Indiacharliepapa says:

      Amex covered my cracked screen repair taking off a £50 excess. I dropped mine on the street in NYC. flight or accom must have been booked in the plat card. No witnesses or proof needed in my case.

      • Kevin says:

        Are you mean Amex plat travel insurance covers only for the holiday paid via the card but not other cards?

        • Genghis says:

          Some items in the insurance have a requirement to pay by Amex issued Amex (not just Plat), assuming option was available.

    • Louise says:

      Is it a single crack? Apple cover single crack as manufacturing default

      • Lee says:

        Is samsung just had it fixed under warranty last week due to screenburn . Dropped it loads of times prior and never broke .

        Im thinking maybe it was not maybe fitted back perfectly .

    • Alex Sm says:

      there is hardly an insurance against stupidity and clumsiness…

  • Dominic says:

    I was intrigued by the Bremont offer…. then I looked at their store. I’ll pass.

  • Steve Mullaney says:

    Re BA’s super new CW seat. I’ve not seen anything about the length of the bed (not the pitch but the usable length of the bed). I’m 1.95m / 6’5″ and CW is only good for shorter day flights – I can’t stretch out in it. All newer business class seats offer almost 2m, hence my choice of other carriers. I even touch the ends in BA’s First seat, which is only 6’6″.
    When will BA catch-up? (I’m not holding my breath).
    Steve
    Croydon

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